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Green Gold 嘅作品 Queen Turmeric 品牌設計

由設計師 Green Gold 創作嘅 Queen Turmeric 品牌設計 係備受推崇嘅 2020 A' Design Award 銀獎 得獎作品,獲獎類別為 攝影設計。


銀攝影· 2020

Queen Turmeric 品牌設計

由 Green Gold

客戶: Taiwan Green Gold Homeland Co., Ltd

攝影 類別嘅 A' Design Award 銀獎 得獎者

53,053

色彩

設計

關於 Queen Turmeric 品牌設計

擴展設計基於女王和棋盤的概念。設計採用黑色和金色兩種顏色,傳達高級感並重塑視覺形象。除了產品本身使用的金屬和金色線條外,還通過場景元素來營造國際象棋的戰爭印象,並且我們使用舞檯燈光的配合來創造戰爭的煙霧和光芒。

榮譽認可

關於A' Design Award 銀獎

Queen Turmeric 品牌設計是 A' Design Award 銀獎得主,這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品,展現出其設計師傑出的專業技能、才華與敏銳。預計Queen Turmeric 品牌設計將成為一件出色的典範之作,兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明,造福並拓展藝術、科學、設計和技術的界限。Queen Turmeric 品牌設計是一件令人羨慕的創作,它喚起渴望,帶來積極的情感,並激發驚嘆與讚嘆。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性
GREEN GOLD is a company that serves health and women's fashion.
The inspiration for this work is to create women who can dominate their health.They are as powerful as queens in chess.Detach the image of traditional health products.
尺寸同包裝
All photos shot on Canon 5D Mark III cameras with 125mm Lenses,
I Post-production the photo on photoshop and Lightroom
標籤
photo,gold,queen,woman,line
生產技術
We used low-light technology to shoot,combined with a fog machine and several stage lights to make light effects,and used a flash to do the depth of field shooting
設計挑戰
When the image of cash health products is spread as parent-child,family and other images,we directly use the story image to challenge the traditional market concept and established impression
研究
In order to make the product image different from the market,we studied the culture and color matching of chess.Because the product mainly functions to hangover,it also thinks about the color of alcoholic drinks.In addition,the queen's clothing style and accessories Did the above research synthesis
靈感
My inspiration comes from the colors of chess and wine.
With the contrast of black,gold and silver on the board,
gold is described as a powerful third party and gives a noble queen image.
The elements of chess war are brought into the design of the scene in.
項目時長
2019 June.20 start in Taipei city
2019 August.1 finsh in Taichung city
2019 August.1 display in Twgreengold website
操作流程
The image has now been released on Greengold's official website,which visually conveys the high-level and dignified sense of the product.And the use of the Internet to spread more people to understand the products
專利
Copyright ©2020 Green Gold
團隊成員
Design Director:Che yu Lin
Designer:Zheng Yuan Huang
Photographer:Lemonster Lee
Marketing:Yi hung Yang
Gaffer:Cheng Fu Hong
Stylist:Su you Kuang
Model:Hsu Tzu Han
Makeup&Hair artist:Po Tsang Ho
圖片來源
Image #1: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.
Image #2: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.
Image #3: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.
Image #4: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.
Image #5: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.

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