Die ontwerp X-Hale Veldtogontwerp deur Yiwen Tu is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2021 A' Design Award in Brons in die Grafika-, Illustrasie- en Visuele Kommunikasie-ontwerp-kompetisiekategorie.

BronsGrafika· 2021

X-Hale Veldtogontwerp

deur Yiwen Tu

Kliënt: The International Society for Performing and Visual Arts

Wenner van die A' Design Award in Brons in die Grafika-kategorie

10,199

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #109267

Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor X-Hale Veldtogontwerp

X-Hale is 'n veldtogontwerp wat geskep is vir 'n virtuele kunsuitstalling. Die veldtog sluit in 'n logo, plakkate, 'n banier, 'n verspreidingsvideo en grafiese bates vir regstreekse stroming. Die hoof visuele element is 'n 2.5D tipografiese struktuur. Iriserende kleure word gebruik om ligtheid, vloei en misterie voor te stel. Verskeie items, soos vierkantige plakkate en aanhalingskaarte, is geanimeer met 'n kalm asemhalingsbeweging. Die materiaal is voorberei vir 'n webwerf en sosiale media in verskeie formate. Die veldtog ondersteun aanlyngesprekke tussen kunstenaars en gehore gedurende die pandemie.

Die Erkenning

Oor die A' Design Award in Brons

X-Hale Veldtogontwerp is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat X-Hale Veldtogontwerp 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. X-Hale Veldtogontwerp bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: Oh, Not Gallery (a Beijing-based art institution specializing in the promotional art of public spaces) and ISPVA(The International Society for Performing and Visual Arts) present the first major virtual exhibition, X-Hale, with a series of live streaming conversations between artists and audience worldwide. This visual design project includes promotional materials like logo, posters, banner, trailer design, and graphic assets for live streaming.
Afmetings & Verpakking: posters 3:4 ratio
Instagram post: square
Instagram story: 9:16 ratio
Youtube banner: varies by device
Etikette: X-hale, Graphic Designer, Visual Direction, Campaign, Motion Design, Live Streaming, International Artists, Art And Design During COVID 19
Produksietegnologie: 2.5D typography, Iridescent, photoshop, c4d
Ontwerpuitdaging: COVID 19 is both the project's biggest challenge as well as the trigger. As Internet remains as the most viable and contingent way of connections nowadays, this exhibition takes this opportunity to invite artists for meaningful and engaging conversations, dialogues, and Q&As to share their thoughts and perspectives around art and its enduring possibilities: its creative agency in making changes, its role as a conceptual catalyst, its capacity to trigger inspirations, ideas, stories, and its therapeutic function for emotional and mental states.
Navorsing: The exhibition aims to provide a platform where artists can share their thoughts on how the pandemic changes their careers and lives. To some extent, the process of communication is an artistic exploration and design research itself.
Inspirasie: The pandemic brought drastic changes in people's lives. As everyone is exploring their ways to cope with the unprecedented situation, new and creative ideas sprung up too. The primary subject is a 2.5D structure, and the designer used Iridescent color to present a sense of lightness, flow, and mystery.
Projekduur: This is an ongoing project starting in July 2020 in New York and Beijing
Bedryfsvloei: Promoted on ISPVA.org and social media platform like Instagram. Live Stream in YouTube, and bilibili. Most of the promotional materials like square posters, quotes are designed in motion. The design aims to create a peaceful breathing movement and fluidity to attract audience's attention.
Spanlede: Visual Director: Yiwen Tu
Assistant Designer: Shirong Gu
Beeldkrediete: Image #1: Yiwen Tu
Image #2: Shirong Gu
Image #3: Yiwen Tu
Image #4: Yiwen Tu
Image #5: Yiwen Tu, Shirong Gu