Spring na inhoud
Untranslate Taalleerapplikasie deur Arani Halder

Die ontwerp Untranslate Taalleerapplikasie deur Arani Halder is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2023 A' Design Award in Yster in die Grafika-, Illustrasie- en Visuele Kommunikasie-ontwerp-kompetisiekategorie.


YsterGrafika· 2023

Untranslate Taalleerapplikasie

deur Arani Halder

Kliënt: Arani Halder

Wenner van die A' Design Award in Yster in die Grafika-kategorie

9,806

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #146106

Kleure

Die Ontwerp

Oor Untranslate Taalleerapplikasie

Untranslate is 'n taalleerapplikasie wat die nuanses van 'n taal deur konteksgebaseerde leer aanleer. Untranslate bied 'n enkele woord of frase uit 'n saamgestelde lys aan, en verduidelik dan die gekose term deur vier kontekste: histories, kultureel, sosiaal en spreektaal. Elke woord word ondersteun deur etimologie, verwante boeke, rolprente en liedjies, nuusartikels en video-grepe, asook riglyne vir gespreksgebruik. Die applikasie kan op mobiele toestelle, tablette en skootrekenaars gebruik word, en die skerms voldoen aan toeganklikheidstandaarde.

Die Erkenning

Oor die A' Design Award in Yster

Untranslate Taalleerapplikasie is 'n wenner van die A' Design Award in Yster, 'n prestigieuse erkenning wat toegeken word aan goeie ontwerpe wat voldoen aan die professionele en industriële vereistes wat van goed ontwerpte skeppings verwag word. Wenners in Yster toon groot vaardigheid, hoë spesialisasie, kundige begrip en die kreatiewe vermoë van hul skeppers. Daar word verwag dat Untranslate Taalleerapplikasie 'n hoog aangeskrewe, bewonderde en gekoesterde skepping is wat prakties en innoverend is. Hierdie ontwerp wat die A' Design Award in Yster gewen het, integreer die beste praktyke in die bedryf en het bekwame tegniese kenmerke gekoppel aan kundigheid en talent. Untranslate Taalleerapplikasie word gerespekteer vir sy deeglikheid en is ontwerp om verbeterings in lewensgehalte te bied wat help om die wêreld 'n beter plek te maak.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe
Untranslate explores the barrier between languages through the subjective experiences of people. It is an application that teaches you the nuances of a language through context-based learning. Deviating from the traditional academic sources, it introduces you specific cultural references and content that can only be learnt by living in the corresponding place or through conversations with native speakers.
Afmetings & Verpakking
Untranslate is meant to be an application that can be accessed on mobile devices as well as tablets and laptops. The screens and graphics are not only adaptable but are in line with the accessibility standards for all kinds of people.
Etikette
Application, Language, Education, Culture, Linguistics, Social, Context, Historical, Community
Produksietegnologie
After rigorous user testing, and evaluating existing language applications, these were some challenges.

Limited Functionality, content covered was very limited.
Lack of Context, information may not be contextually acceptable.
Impersonal, people do not connect with language.

Moving forward, here are the insights gained from the pain points.

Experience, the content should be put into real life context.
Context, more experiential approach to language learning.
Awareness, exposure to varied kinds of media.
Ontwerpuitdaging
The primary challenge in this project stemmed from the notion that language by itself can be an ineffective tool in seamlessly communicating across borders and backgrounds. During building the content and flow of the app, it was very important to get information from credible, first hand sources and be mindful of any social and culturally relevant information. There were several rounds of fact checking, so as to produce the most accurate and unbiased content.
Navorsing
The research behind Untranslate involved first-hand interviews with multiple native speakers of multiple languages. The purpose of the interviews was to obtain experiential information about their perception of language, their social and political associations with it, in addition to any anecdotes they may have related to their linguistic background. Images and quotes were also requested from the interviewees so as to make the content of the application more relatable and welcoming.
Inspirasie
Language is not just a tool, but a reflection of its surrounding culture, people, media, and socio-politics. Therefore, the true essence of a language can never truly be translated into another. Certain words, phrases, and expressions can only be fully understood by interacting with the culture and the people it has emerged and grown from. The large number of people who grow up outside their state or country often lose the privilege of being immersed in their native languages and cultures.
Projekduur
This project started in New York City in August 2019 and finished in May 2021. Since then, it has won a Graphic Design USA Award, a Best Award (hosted by DINZ), an ADGA Award and a Communication Arts Interaction Design Award.
Bedryfsvloei
Untranslate provides the user with a single word or phrase from a curated list of contextually rich words. Upon selecting a word it presents you with 4 different contexts, historical, cultural, social and colloquial.

As a part of the four contexts, Untranslate presents the user with the etymology of the word; a list of curated culturally relevant content such as book, movies and songs; access to news articles and clips; and knowledge on how to use the word in a conversational setting.
Beeldkrediete
Image and content research credits:
Esra Gumrukculer
Carolyn Olaguivel
Namra Khalid
Paloma Corrigan
Anamika Ananth
Aruja Kothari
Deveshi Jhunjhunwala
Jiahui Yu
Sinong Li
Sichao Liu
Anjana Halder
Iris Favand
Deepak Warrier

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