Master Ji Gong Filmplakkaat deur Yitong Creative

Die ontwerp Master Ji Gong Filmplakkaat deur Yitong Creative is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2023 A' Design Award in Silwer in die Grafika-, Illustrasie- en Visuele Kommunikasie-ontwerp-kompetisiekategorie.

SilwerGrafika· 2023

Master Ji Gong Filmplakkaat

deur Yitong Creative

Kliënt: Yitong Creative (beijing) Media Co., Ltd

Wenner van die A' Design Award in Silwer in die Grafika-kategorie

36,370

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #149843

Besoek Webwerf Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Master Ji Gong Filmplakkaat

Master Ji Gong is 'n lokprentplakkaat vir 'n Chinese geanimeerde fantasie-avontuurfilm met dieselfde naam. Die plakkaat meet 750 by 1050 millimeter. Chinese ink en tradisionele Chinese elemente word gebruik om 'n poëtiese en geheimsinnige oosterse atmosfeer te skep. Die draak en die monnik, uitgebeeld met 'n rooi kasaya, 'n laslappie-bokleed en 'n palmblaarwaaier, is figure uit die film en is met driedimensionele sagteware weergegee. Die ink is met water gemeng en op ryspapier, harde papier en materiaal getoets om teksture te vergelyk. Alle dele is daarna digitaal saamgevoeg.

Die Erkenning

Oor die A' Design Award in Silwer

Master Ji Gong Filmplakkaat is 'n wenner van die A' Design Award in Silwer, 'n buitengewoon prestigieuse erkenning wat toegeken word aan topklas-, pragtige en indrukwekkende ontwerpe. Wenners in Silwer is geweldig briljante en uiters kreatiewe werke wat die uitstaande kundigheid, talent en skerpsinnigheid van hul ontwerpers illustreer. Daar word verwag dat Master Ji Gong Filmplakkaat 'n wonderlike vertoonstuk is wat merkwaardig professioneel en diepgaande innoverend is. Hierdie ontwerp wat die A' Design Award in Silwer gewen het, is 'n hoogs noemenswaardige, bewonderde uitvinding wat die grense van kuns, wetenskap, ontwerp en tegnologie bevoordeel en uitbrei. Master Ji Gong Filmplakkaat is 'n wyd beny skepping wat begeertes oproep, positiewe gevoelens bring en verbasing en verwondering wek.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: This is an official trailer poster designed for a 2021 Chinese animated fantasy adventure film "Master Ji Gong", directed by Liu Zhijiang and Qiao Yu. Based on its long history and rich cultural heritage, Chinese ink and Chinese traditional elements have been extensively used here to create an oriental poetic and mysterious ambiance, which is of eastern aesthetical character came into being.
Afmetings & Verpakking: Trailer Poster: Width 750 mm x Height 1050 mm
Etikette: movie poster, ink, 3D, traditional Chinese art and history, animated film
Produksietegnologie: Dragon and the monk with a red kasaya, a patchwork outer vestment and a palm-leaf fan are prototypes in this animated film, rendered to the present posture and expression through CINEMA 4D, ink was created with water tested on different materials of different textures, such as rice paper, hard paper or cloths in order to receive the best natural and artistic result. Combine each part of the elements naturally though Photoshop.
Ontwerpuitdaging: One of the creative challenges during the project is the control of ink effect. In order to combine the monk and dragon naturally, ink was created with water tested on different materials of different textures, such as rice paper, hard paper or cloths, etc. The advantage of ink lies in its fluidity and flexibility, while it results in more uncertainty.
Navorsing: Film poster design; Chinese animations; the way of combining the virtual storyline with the historical facts, the recreation of traditional cultures in digital age; Chinese ink; the use of ink with different textures, the combination of different techniques of tools, such as 3D, photography, paintings, etc.; The application of a series of oriental cultural elements are accurate and interesting, old and fresh due to those multiple tools. Open another door for the promotion of traditional culture. It is very likely to inspire more creativity and diversity for the industry.
Inspirasie: Inspired by Zhao Zhixin, a poet of the Qing Dynasty, "Poetry is like a magic dragon. You can see its head but not its tail, or just a claw and a scale in the cloud" as he wrote in "The Record of Talking about Dragons", it can be said that apart from Chinese ink, it is difficult to find any other material that can accurately capture the romantic charm of the dragon and the deity in the movie, and the relationship between the monk and the dragon, the beauty of ambiguity, the connotation deeply rooted in as well.
Projekduur: The project started in April 2019 in Beijing, and finished in June 2019 in Beijing, the poster was released in June 2019.
Bedryfsvloei: For the trailer poster, dragon, and the monk with a red kasaya, a patchwork outer vestment and a palm-leaf fan are prototypes in this animated film, rendered to the present posture and expression through 3D software, ink was created with water tested on different materials of different textures, such as rice paper, hard paper or cloths in order to receive the best natural and artistic result.
Patente: Zhejiang Ruichen Picture Co., Ltd.
Spanlede: Zhejiang Ruichen Picture Co., Ltd.
Beeldkrediete: Zhejiang Ruichen Picture Co., Ltd.
Yitong Creative (Beijing) Media Co., Ltd.