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Mono Pizza Handelsmerkidentiteit deur Irina Kolosovska

Die ontwerp Mono Pizza Handelsmerkidentiteit deur Irina Kolosovska is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2023 A' Design Award in Brons in die Grafika-, Illustrasie- en Visuele Kommunikasie-ontwerp-kompetisiekategorie.


BronsGrafika· 2023

Mono Pizza Handelsmerkidentiteit

deur Irina Kolosovska

Kliënt: Irina Kolosovska

Wenner van die A' Design Award in Brons in die Grafika-kategorie

12,879

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #151140

Kleure

Die Ontwerp

Oor Mono Pizza Handelsmerkidentiteit

Mono Pizza is 'n handelsmerkidentiteit wat geskep is vir 'n pizzeria in die Verenigde Koninkryk. Die naam verbind die woorde Mona Lisa en pizza, en koppel sodoende fynkuns en kookkuns. Die logo versmelt die gesig van die Mona Lisa met die ronde vorm van 'n pizza. Die merk is geteken met die monolyn-tegniek en gereelde grafiese vorms, sodat die kalm oogopslag sonder fyn besonderhede gesuggereer word. Slegs drie kleure word gebruik, en die kontras tussen hulle voltooi 'n duidelike en minimalistiese komposisie. Die identiteit word toegepas op pizza-verpakking van 320 by 320 by 40 millimeter, gedruk met Pantone-inkte.

Die Erkenning

Oor die A' Design Award in Brons

Mono Pizza Handelsmerkidentiteit is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Mono Pizza Handelsmerkidentiteit 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Mono Pizza Handelsmerkidentiteit bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe
Monopizza is a pizzeria located in the UK that aims to elevate the process of pizza-making to the level of high art. The name "Monopizza" combines the words "Monalisa" and "pizza," reflecting the concept of blending art and cuisine. The company's logo also reflects this concept by combining the image of the Mona Lisa with an image of pizza.
Afmetings & Verpakking
Pizza packaging dimensions:320х320х40
Printing with Pantone ink
Etikette
logo, branding, brandidentity, visualcommunication, graphicdesign, inclusion, startup, communication
Produksietegnologie
The MonoPizza logo was produced with Adobe Illustrator CC 2022 and Adobe Photoshop CC 2022. It is developed on the basis of the monoline technique and regular graphic shapes.
Ontwerpuitdaging
The most challenging aspect of this design project was navigating the complex balance between functionality and aesthetics. Finding innovative solutions that both meet the practical needs of the user while also being visually compelling required a great deal of creativity and experimentation. Additionally, incorporating historical and social perspectives into the design added another layer of complexity.

External factors, such as available technology and materials, also presented challenges. For example, limitations in production capabilities required careful consideration of manufacturing processes and techniques to ensure that the final product could be successfully realized
Navorsing
The main goals of the study were to identify user needs, preferences, and pain points in order to inform the design of the product. To achieve these goals, the study used a combination of surveys, interviews, and usability tests to collect data from a diverse group of participants.

The study employed various research tools, including survey software, interview protocols, and usability testing software, to gather and analyze data. Participants were recruited through social media, online forums, and email lists
Inspirasie
The inspiration behind my project comes from one of the most famous artworks in history - Leonardo da Vinci's Mona Lisa. I was captivated by her enigmatic smile and wanted to create my own modern version of the iconic painting. Using the technique of monoline art, I aimed to capture the essence of Mona Lisa's gaze without relying on intricate details.

I spent countless hours honing my craft and ensuring that every line and curve conveyed the right emotion and expression.
Projekduur
The project started in April 2022 and work on the branding continues to this day.
Bedryfsvloei
The artwork utilizes a minimalist style achieved through the use of only three colors that when combined, create the necessary contrast and complete the composition. The final result creates a harmonious visual impression through the organic combination of the selected colors. The minimalist approach present in the artwork provides a clear and concise transmission of ideas, enhancing the viewer's focus on the main content
Beeldkrediete
Irina Kolosovska

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