Haocailou የምግብ ቤት የውስጥ ዲዛይን በ Sig Studio

Haocailou የምግብ ቤት የውስጥ ዲዛይን በ Sig Studio የተሠራ ሲሆን በ የውስጥ ማስዋብ ዲዛይን የውድድር ምድብ ውስጥ እጅግ ከፍ ያለ ክብር ያለው የ 2023 A' Design Award የብር ሽልማት አሸናፊ ነው።

ብርውስጥ ማስዋብ· 2023

Haocailou የምግብ ቤት የውስጥ ዲዛይን

በ Sig Studio

በ ውስጥ ማስዋብ ምድብ ውስጥ የ A' Design Award የብር ሽልማት አሸናፊ

18,715

የተረጋገጠ የሽልማት አሸናፊ

ለ #143404 የሽልማት ሁኔታ ያረጋግጡ

ድረ-ገጽ ጎብኝ በ A' Design Award ይመልከቱ ጋዜጣዊ መግለጫ የሽልማት ባጅ

ቀለሞች

ንድፉ

ስለ Haocailou የምግብ ቤት የውስጥ ዲዛይን

ሃኦጻይሎው የሹንዴን ባህል የሚያቀርብ የምግብ ቤት የውስጥ ዲዛይን ነው። በሹንዴ ባህል ውስጥ ሃኦጻይ ማለት መልካም ዕድል፣ ደስታ እና ብዙ ቀለም ማለት ነው። ፕሮጀክቱ ሕያው የሆነ ድባብ ለመፍጠር ብዙ ፋኖሶችን፣ ባህላዊ ቀለሞችን እና በንብርብር የተደረደሩ ቁሳቁሶችን ይጠቀማል። የመልካም ዕድል ምልክት እና የሹንዴ የአካባቢ ቅጽል ስም የሆነው ፊኒክስ ዋናው ጭብጥ ነው። እንደ ደጋፊ ምሰሶዎች የሚያገለግሉ መደገፊያዎች ያሏቸው ቢጫ ደረጃዎች ወደ ባር ያመራሉ፤ ባሩ ወይን ጠጅንም የሚይዝ ባለ ሁለት ንብርብር የፊኒክስ ጀልባ በላዩ ላይ አለው። በሦስተኛው ፎቅ ላይ ያሉት የግል ክፍሎች ባህላዊ የዓሣ ፋኖሶችን ያስታውሳሉ።

እውቅናው

ስለ A' Design Award የብር ሽልማት

Haocailou የምግብ ቤት የውስጥ ዲዛይን የA' Design Award የብር ሽልማት አሸናፊ ነው፤ ይህም ለምርጥ ደረጃ፣ ውብ እና አስደናቂ ዲዛይኖች የሚሰጥ ያልተለመደ ከፍተኛ ክብር ያለው እውቅና ነው። የብር አሸናፊዎች የዲዛይነሮቻቸውን የላቀ ልምድ፣ ተሰጥኦ እና ጥልቅ ማስተዋል የሚያሳዩ እጅግ ብሩህ እና እጅግ ፈጠራ የተሞላባቸው ሥራዎች ናቸው። Haocailou የምግብ ቤት የውስጥ ዲዛይን እጅግ ሙያዊና ጥልቅ ፈጠራ የተሞላበት አስደናቂ ማሳያ ሥራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የብር ሽልማትን ያሸነፈ ዲዛይን የኪነ ጥበብ፣ የሳይንስ፣ የዲዛይን እና የቴክኖሎጂ ድንበሮችን የሚጠቅምና የሚያስፋፋ ትኩረት የሚስብ፣ የሚደነቅ ፈጠራ ነው። Haocailou የምግብ ቤት የውስጥ ዲዛይን ፍላጎትን የሚቀሰቅስ፣ በጎ ስሜት የሚያመጣ እና መደነቅንና መገረምን የሚያቀጣጥል በብዙዎች የሚቀኑበት ፈጠራ ነው።

ከንድፉ በስተጀርባ

የፕሬስ ኪት

ክሬዲቶች፣ የቡድን አባላት እና ቴክኒካል ዝርዝሮች በዲዛይነሩ የተሰጡ።

ልዩ ባህሪያት: How to highlight Shunde culture and attract young people is the difficulty.

In Shunde culture, Haocai means good luck, a sense of festival, rich and beautiful color or colorful fabrics. Therefore, the project applied a large number of lanterns, traditional colors and multi-layer materials to form the lively atmosphere and present Shunde culture.

Phoenix meaning auspicious and is also a nickname for Shunde, so we took phoenix as theme to echo Haocai to express happiness.
ልኬቶች እና ማሸጊያ: The project area is 542sqm.
መለያዎች: Restaurant, Bar, Shunde culture, Cantonese cuisine，Innovative design
የማምረቻ ቴክኖሎጂ: Desktop research and on-site market research about Cantonese cuisine and Shunde cuisine.
On-site visit to learn about Shunde culture.
የዲዛይን ተግዳሮት: How to make the project highlight the cultural characteristics of Shunde, distinguish it from the daily Cantonese culture and attract the attention of young people, is the difficulty of our design.

The handrails are used as beams to support the overall weight. The yellow-stained stairs are magnificent and concise, like a dragon hovering up.

The traditional Shunde cuisine is changed to dining at the bar. The top of bar is based on a double-layer phoenix boat, which has the function of a wine rack. Going up, the corners of the eaves of the building are built with acrylic imitated glazed bricks, and the glass inlaid in the ceiling is reflected layer by layer, giving it a surreal touch.

The third floor is for private rooms, and the intention is derived from Shunde fish lanterns. The scattered dot layout also solves the problem of insufficient number of private rooms.
ምርምር: Type of Research: Internet research, offline market research
Research Objectives: Cantonese and Shunde cuisine, Shunde culture as well.
Methodology：Design innovation, brainstorming, workshop
Data collection and research tools: Wechat, reports pool, DIAN PING
Paticipants: Ray Lee, Jiani Feng, Feng Yu
Insights:
After market research, we found that the public's image about Shunde cuisine is vague, and it is often confused with Cantonese cuisine. Cantonese dishes and restaurant designs are quite traditional, and there is no obvious difference between brands. Therefore, family customers or the elderly are the most important customer group. And more innovative, more refined Shunde cuisine can fill this gap.
The project is located in Fengshengli, Shanghai, which is a Shanghai-style cultural district and also a fashion destination for young hipsters from day to night.
The location of Fengshengli and the consumer group determine that this is a very innovative restaurant for fashionable people. Customers here would like view a tradional culture been presented in a modern way.
መነሳሻ: A visit to local folk museum of Shunde and inheritors of intangible cultural heritage, which helped to explore how to make modern works with traditional handicrafts.

We adopted images of traditional culture and intangible cultural heritage in a modern way, e.g., the traditional daliang fish lanterns, Shunde phoenix Crown, phoenix boat, bridal Sedan chair, Guan Gong Lion, Gambiered Canton Gauze to highlight Shunde culture.

Innovations on construction technology, dining experience and floor plan as well.
የፕሮጀክት ጊዜ: The project located in Fengshengli SH started in July 2021 and finished in December 2021.
የሥራ ሂደት: Stairs：The handrails are used as beams to support the overall weight. The yellow-stained stairs are magnificent and concise, like a dragon hovering up.

Bar of second floor: The traditional Shunde cuisine is changed to dining at the bar. The top of bar is based on a double-layer phoenix boat, which has the function of a wine rack. Going up, the corners of the eaves of the building are built with acrylic imitated glazed bricks, and the glass inlaid in the ceiling is reflected layer by layer, giving it a surreal touch.

The third floor is for private rooms, and the intention is derived from Shunde fish lanterns. The scattered dot layout also solves the problem of insufficient number of private rooms.
የፈጠራ ባለቤትነት: Copyrights belong to SIG Studio,2021.
የቡድን አባላት: Creative director: Ray Lee
Interior design: Jiani Feng, Yiming Huang
Graphic/ illustration design: Shushu, Jieyu Deng
Rendering: Yinhui Gu
Project management：Jiani Feng
የምስል ምስጋና: Image #1-#5: Photographer Yinhui Gu, Haocailou, 2021