Daisuke Kobayashi

Find unique cutting in “why”.
There are many different ways of thinking about design, but we try to come up with a clear, fresh, and memorable design from an unorganized state.
Before designing, I start by recognizing the true state of the product or service and exploring the “why” in the client.
By exploring the unique perspectives of “why” with our clients and considering every aspect of the design process, I create brands, packages, and other creative things that are fresh to my customers. And I am constantly evolving and adapting to explore new perspectives.
Sukedachi Design was established in Fukuoka in 2013 with the philosophy of “helping people in need of design.”
Currently, I am mainly active in graphic design, specializing in product and company branding, identity, and art direction. (“Sukedachi” means to use your own sword to help another samurai in revenge or rivalry situations during the time when samurai were active in Japan.)
If you really need a design, I will be on the client’s side and help them in design, like a samurai who helps someone as a “Sukedachi”.