Beijing Wangfujing Xiyue Tu Mewn Canolfan Siopa gan Xia Gushuyu Commercial Space Design

Mae Beijing Wangfujing Xiyue Tu Mewn Canolfan Siopa gan Xia Gushuyu Commercial Space Design yn enillydd uchel ei barch o'r 2024 Gwobr Aur A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Mewnol.

AurMewnol· 2024

Beijing Wangfujing Xiyue Tu Mewn Canolfan Siopa

gan Xia Gushuyu Commercial Space Design

Cleient: Beijing Wangfujing Jinjie Shopping Center Co., Ltd.

Enillydd Gwobr Aur A' Design Award yn y Categori Mewnol

118,304

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #157347

Ymweld â'r Wefan Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am Beijing Wangfujing Xiyue Tu Mewn Canolfan Siopa

Mae Beijing Wangfujing Xiyue yn du mewn canolfan siopa sy'n cwmpasu 19,800 metr sgwâr yng nghanol Beijing. Mae'r dyluniad yn cyfuno pensaernïaeth draddodiadol Tsieineaidd ag elfennau ffwturistaidd. Mae bondoeau troëdig, bwystfilod crib to, bracedi dougong a nenfydau caisson yn ffurfio'r fframwaith, tra bod aloion metel yn rhoi cryfder a gwydnwch. Mae tri phwynt thematig, Yuanshi Kou, Sgwâr y Deial Haul a Qiankun Fang, yn nodi'r atria. Mae'r llawr islawr cyntaf yn cynnwys bwyta a'r ail yn cynnwys manwerthu. Rheolir tymheredd lliw a disgleirdeb y golau i greu awyrgylchoedd amrywiol.

Y Gydnabyddiaeth

Am y Gwobr Aur A' Design Award

Mae Beijing Wangfujing Xiyue Tu Mewn Canolfan Siopa yn enillydd Gwobr Aur A' Design Award, cydnabyddiaeth aruthrol o fawreddog a roddir i ddyluniadau o'r radd flaenaf, rhyfeddol a rhagorol. Mae enillwyr Aur yn greadigaethau hynod arloesol, gweledigaethol a disglair o ysblennydd sydd yn adlewyrchu athrylith, doethineb a medrusrwydd eu dylunwyr. Disgwylir i Beijing Wangfujing Xiyue Tu Mewn Canolfan Siopa fod yn ddyfais hynod glodfawr, arloesol a chofadwy sydd yn cyflwyno gwerth digynsail. Mae'r dyluniad buddugol hwn o Wobr Aur A' Design Award yn brosiect ysblennydd a pharchus sydd yn elwa yn fawr ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Beijing Wangfujing Xiyue Tu Mewn Canolfan Siopa yn creu teimladau dwys o ddyhead, yn cynhyrfu angerdd, yn annog creadigrwydd ac yn ein cyfareddu.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: Beijing Wangfujing Xiyue Shopping Mall stands as a globally renowned commercial street. Wangfujing has witnessed nearly 800 years of commercial evolution in China, and been expected to establish a new form of commerce. This project redefines shopping malls, and even becomes the most culturally vibrant block catering to youthful trends on Wangfujing Street. Through the design and content, it creates a super block where traditional culture and future technology collide and fuse.
Dimensiynau a Phecynnu: It covers an area of 19,800 square meters.
Tagiau: Wangfujing XY Toutiao, Chinese nuclear current shell, youthful trend, cultural confidence, themed business
Technoleg Cynhyrchu: In the logic of scene creation, traditional culture forms the core structure, while modern materials give the shape. The framework retains the traditional architectural style, using elements like upturned eaves and roof ridge beasts. The decorative materials of metal alloys lead to good strength and durability. The project adopts various materials to improve spatial openness and transparency, and manipulate light in terms of color temperature and brightness, thereby creating diverse atmospheres.
Her Dylunio: The challenge was creating a space involving diverse labels such as fashion, culture, experience and socializing to lead business trend. The team has set up 3 major themed display points in the atriums: Yuanshi Kou, Sundial Square and Qiankun Fang, realizing a creative futuristic style while inheriting traditional culture. The cyberpunk Beijing rabbit god, featuring trendy visual expressions with a sense of technology, reinterprets the unique historical characteristics of the commercial space.
Ymchwil: Wangfujing Street, as the golden business card of Beijing, stands as the most popular commercial street in the country. Its commercial history of 100 years has become the epitome of modern commercial development in China. The design team has tapped into the power of rejuvenation, focused on Chinese Technology and New Art to steer the future development of Wangfujing, and shaped a new China chic across various fields, meeting the diverse needs of Generation Z and even the Alpha generation.
Ysbrydoliaeth: The project is located in a place with cultural significance in the core area of Beijing. Given its unique location, the design team proposed to unlock Beijing from a different perspective. They deeply explored traditional beams, columns, dougong decorative brackets, caisson ceilings, Hutong and quadrangle dwellings, and ancient wisdom related to directions, sundials, Qian and Kun, while incorporating lots of futuristic elements, creating a fusion of culture and future to shape XY Toutiao.
Hyd y Prosiect: This project started in March, 2022 in Beijing, and finished in December, 2023 in China.
Llif Gweithrediad: The design team, taking spatial design, business format planning, brand introduction, etc. into account, has elevated content and innovated in scene creation, enabling the B1 and B2 floors to respectively encompass dining and trendy retail. This led to the groundbreaking presentation of a unique Y3K immersive new China chic aesthetic space. It offers users an immersive shopping experience, revolutionizing the perception of China chic among young people with futurism that goes beyond imagination.
Aelodau'r Tîm: Wenzhe Gao
Jinchao Hei
Bing Bai
Jiawen Qi