Disainilahendus Grace Flow Protein Boost Joogipudeli pakend, autor Jeff Wu

Disainilahendus Grace Flow Protein Boost Joogipudeli pakend, mille autor on Jeff Wu, on kõrgelt hinnatud 2025 auhinna Pronksauhind A' Design Award võitja konkursi kategoorias Pakendidisain.

PronksPakend· 2025

Grace Flow Protein Boost Joogipudeli pakend

disainer: Jeff Wu

Auhind Pronksauhind A' Design Award kategoorias Pakend

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Värvid

Disain

Teosest Grace Flow Protein Boost Joogipudeli pakend

Grace Flow Protein Boost on kõrge valgusisaldusega funktsionaaljoogi pudelipakendi disain, mis on suunatud noortele fitnessihuvilistele. Vedelat valku saab avada ja korraga tarbida, ilma et oleks vaja valgupulbrit segada. Peamine visuaalne element ühendab hiina tähemärgi "cool" tähendusega brändinimega ladina tähtedes, kusjuures need kaks jagavad ühiseid jooni. Pudeli kael on kujundatud käepidemena ning värvierinevused tähistavad maitseid. Pudel on valmistatud PET-materjalist venitus-puhumisvormimise teel ning kogu keha ümbritseb metallivärvi kuumkahanev kile.

Tunnustus

Auhinnast Pronksauhind A' Design Award

Grace Flow Protein Boost Joogipudeli pakend on Pronksauhinna A' Design Award võitja, väga prestiižikas tunnustus, mis antakse silmapaistvatele disainidele, mida iseloomustavad loovus, leidlikkus ja teravmeelsus. Pronksvõitjad on küllaldaselt osavad ja tabavalt loovad teosed, mis kinnitavad oma disainerite laia kogemust, kujutlusvõimet ja leidlikkust. Grace Flow Protein Boost Joogipudeli pakend peaks olema kõrgelt hinnatud, imetletud ja armastatud objekt, mis on märkimisväärselt professionaalne ja uuenduslik. See Pronksauhinna A' Design Award võidudisain ühendab parimaid tavasid kunstis, teaduses, disainis ja tehnoloogias ning on suurepärane oma detailidele pööratud tähelepanu poolest. Grace Flow Protein Boost Joogipudeli pakend rahuldab suurepäraselt vajadusi, puudutab soove, võlub tundeid ja pakub huvi uudishimule.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: The design extracts the brand name, where "cool" is a visual symbol representing the unique brand proposition of youth fashion. The combination of the Chinese character "Cool" and the English brand name "PICKICK" forms the main visual element, with the strokes of "Cool" and the English letter "P" co drawing. The bottle design has added a handle for the neck and color differentiation to enhance taste. The overall neck design of the bottle body has increased its recognizability.
Mõõtmed ja pakend: 1/2length：186.35mm
surface area：28725mm2
stability angle：18.67°
gravity center：69.4mm
Sildid: GraceFlow Protein Boost
Tootmistehnoloogia: Outer bottle: PET, stretch blow molded.
Bottle labeling process: Metal colored heat shrink film, fully wrapped form.
Disainiülesanne: This is a new brand. How to expand the brand's popularity, how to cater to young fitness people in the packaging, how to make the packaging more attractive and functional, how to make the packaging more social, and how to let consumers share the packaging through the Internet are the problems we need to solve.
So we increase the recognition of packaging through simple opposite sex design, combine products with brand names through symbol design, and increase brand influence.
Uurimistöö: Starting from the product, it is convenient for the consumer group. In the past, protein powder was used to supplement protein after exercise. Our product is liquid protein, so it can be opened and consumed immediately to quickly replenish protein. Simultaneously combining several unique flavors is very convenient and time-saving.
Inspiratsioon: For the product, this is a high protein functional beverage, mainly aimed at young fitness enthusiasts, with a unique and trendy design.
For brands, "Pinku" is a new brand. To highlight the brand name and expand its influence, the design needs to be associated with the brand. Therefore, a design combining the Chinese character "ku" in the brand name with the English brand name was extracted.
Projekti kestus: The project will start in March 2024, the design will be finalized in July 2024, and the product will be launched in September 2004
Tööprotsess: Starting from the product, it is convenient for the consumer group. In the past, protein powder was used to supplement protein after exercise. Our product is liquid protein, so it can be opened and consumed immediately to quickly replenish protein. Simultaneously combining several unique flavors is very convenient and time-saving.
Meeskonnaliikmed: Jeff Wu
Juan ying Zheng
George Zhang
qiong Wu
chen Li
Piltide autorid: Design agency:Beijing Perfect Point Design
Design Director：Jeff Wu