Disainilahendus Source of Subtle Waves Alkoholi pakend, autor Jie Zhang

Disainilahendus Source of Subtle Waves Alkoholi pakend, mille autor on Jie Zhang, on kõrgelt hinnatud 2025 auhinna Pronksauhind A' Design Award võitja konkursi kategoorias Pakendidisain.

PronksPakend· 2025

Source of Subtle Waves Alkoholi pakend

disainer: Jie Zhang

Klient: Jie Zhang

Auhind Pronksauhind A' Design Award kategoorias Pakend

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Värvid

Disain

Teosest Source of Subtle Waves Alkoholi pakend

Peente lainete allikas on pakendidisain Hiina Baijiu kanget alkoholi jaoks. Veepiisa kujuline pudel sümbolistb teravilja ja vee muutumist Baijiuks aja jooksul ning viitab pikale pruulimisprotsessile. Pudel on valmistatud Jingdezhenis põletatud keraamikast ja kombineeritud kuldplaadiga metalliga, luues kontrasti tugevuse ja pehmuse vahel. Kõrgtemperatuurilised reljeefdekaalid annavad pinnale kolmemõõtmelise tekstuuri. Kork on inspireeritud vanaaegsetest teadlaste peakatetest. Laiem keskosa ja kitsamad otsad muudavad pudeli hõlpsasti hoitavaks ja valatavaks.

Tunnustus

Auhinnast Pronksauhind A' Design Award

Source of Subtle Waves Alkoholi pakend on Pronksauhinna A' Design Award võitja, väga prestiižikas tunnustus, mis antakse silmapaistvatele disainidele, mida iseloomustavad loovus, leidlikkus ja teravmeelsus. Pronksvõitjad on küllaldaselt osavad ja tabavalt loovad teosed, mis kinnitavad oma disainerite laia kogemust, kujutlusvõimet ja leidlikkust. Source of Subtle Waves Alkoholi pakend peaks olema kõrgelt hinnatud, imetletud ja armastatud objekt, mis on märkimisväärselt professionaalne ja uuenduslik. See Pronksauhinna A' Design Award võidudisain ühendab parimaid tavasid kunstis, teaduses, disainis ja tehnoloogias ning on suurepärane oma detailidele pööratud tähelepanu poolest. Source of Subtle Waves Alkoholi pakend rahuldab suurepäraselt vajadusi, puudutab soove, võlub tundeid ja pakub huvi uudishimule.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: Through creative design and craftsmanship, this Chinese Baijiu packaging breaks the rustic style of traditional Jiang flavour Baijiu, perfectly blending strength and gentleness. The waterdrop shaped bottle represents the arduous brewing process, employing traditional craftsmanship to achieve an interplay between metal and ceramic. This showcases the aesthetics of harmony between strength and gentleness in traditional Chinese culture, converting this Baijiu from a drink into an art collection.
Mõõtmed ja pakend: product dimensions, 110 mm x 110 mm x 250 mm
Sildid: Traditional elements, Eastern aesthetics, Culture of poetry and drink, Chinese Baijiu packaging, Harmony between strength and gentleness
Tootmistehnoloogia: This Baijiu packaging combines ceramic and gold plated metal, using ceramic firing techniques from Jingdezhen and high temperature relief decals to create a textured, three dimensional surface with a delicate feel, adding unique artistic value. Ceramics, the primary material, feature low energy and material consumption during firing, do not release harmful substances, and meet green production standards, achieving both practicality and environmental friendliness.
Disainiülesanne: The design challenge was to harmonize the contrasting elements of strength and gentleness, conveying both the power of the brewing process and the smoothness of the liquor. The bottle, abandoning the traditional rustic form, adopts a waterdrop shape with textures that symbolize time, evoking the softness of the liquor and the resilience of the brewing process. The interplay of ceramic and metal materials seamlessly blends strength and gentleness, embodying modern design elegance.
Uurimistöö: The team integrates traditional elements with modern aesthetics. The bottle, featuring a waterdrop shape with intricate textures, symbolizes the brewing process and the passage of time. Inspired by ancient scholar headdresses, the cap honours the rich heritage of poetry and drink culture. This design pays tribute to Chinese tradition while exploring innovative forms, offering a unique product that combines cultural depth with a high quality experience.
Inspiratsioon: This Baijiu packaging, inspired by the harmony between strength and gentleness, features a waterdrop shaped bottle, symbolizing the transformation of grain and water into Baijiu over time and highlighting the craftsmanship of the brewer. The contrast between metal and ceramic showcases the balance of strength and gentleness in Eastern aesthetics. Inspired by ancient scholar headdresses, the cap integrates the elegance of poetry and drink culture, offering a culturally meaningful experience.
Projekti kestus: This product was designed and developed in Chengdu in October 2022 and launched in Chinese market in December 2024.
Tööprotsess: The ceramic ensures optimal breathability, maintaining ideal humidity for the liquor and preserving its quality. Its high chemical resistance prevents acid and alkali corrosion, ensuring purity and extended shelf life.
The ergonomic design of the bottle features a wider midsection and narrower ends, with a symmetrical 5 to 5 ratio between the body and neck, facilitating easy handling and pouring. Inspired by ancient scholar headdresses, the cap adds a dignified touch to the opening experience.
Meeskonnaliikmed: Zhang Jie