Nostalgia Parfumwinkel troch Dmitry Pozarenko

Nostalgia Parfumwinkel troch Dmitry Pozarenko is in heech wurdearre winner fan de tige prestizjeuze 2020 A' Design Award yn Sulver yn de kompetysje-kategory Ynterieurromte en Útstallingûntwerp.

SulverYnterieur· 2020

Nostalgia Parfumwinkel

troch Dmitry Pozarenko

Klant: Gold Apple

A' Design Award yn Sulver Winner yn de kategory Ynterieur

36,544

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #102233

Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Nostalgia Parfumwinkel

De yndustriële lânskippen fan 'e jierren 1960-1970 ynspireare dit projekt. De metalen struktueren makke fan hjitgewalst stiel meitsje in realistyske yntonaasje fan anty-utopia. In rustich profileare blêd mei âlde fangsten skept in sfear fan folsleine frijheid fan mieningsutering. Iepen technyske kommunikaasje, shabby gips en graniten countertops foegje ta oan it ynterieur yndustrieel chic fan 'e sechstiger jierren.

De Erkenning

Oer de A' Design Award yn Sulver

Nostalgia Parfumwinkel is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Nostalgia Parfumwinkel wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Nostalgia Parfumwinkel is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: The hybrid design of the store embodies the image of the trading space of the post-consumerism era and disappointment in the myths of glamor. A rusty profiled sheet of old fences creates an atmosphere of complete freedom of expression. The metal structures of the equipment made of hot-rolled steel of different sections create a realistic intonation of anti-utopia. Granite countertops and shabby plaster add to the interior industrial chic of the sixties.
Ofmjittingen & Ferpakking: The total area is 1630 sq.m.
Labels: interior design, retail space, metal, stone, industrial, sixties
Produksjetechnology: Main construction materials: hot-rolled steel, tinted stainless steel, profiled sheet, granite, oak
Untwerpútdaging: The creative challenge of the project was to recreate the industrial atmosphere of the 60-70s of the 20th century. As a solution, various types of manual processing of steel were used in the manufacture of equipment. The special warmth of the space is added by old window frames, sawn and laid vertically on the wall. Together with the old profiled sheet, they allow the viewer to experience historical authenticity.
Undersyk: Among the modern metropolis, the design of the store resolves the contradiction between the individuality of particular person and the leveling difference of the city's strength, between the individual human I and the monolithic urbanistic WE. Therefore, the Gold Apple inverts the external and internal, interchanges the city and man, introducing an urban spirit into the interior space.
Ynspiraasje: Nostalgia for the 60-70s of the 20th century is new, it is nostalgia for believing in a bright future. Old industrial landscapes are perceived as artefacts of the era carried away by a new digital reality. Abandoned metallurgical workshop became an inspiring idea of this project.
Projektdoer: The store is located in the center of Moscow. The project was completed in 2018.
Operaasjestreamferrin: The industrial environment of the store creates an atmosphere of democracy, freedom of expression and accessibility. This was the ideological basis of this project. The store is a place of attraction and communication for more than 2000 people daily. Presentations of new products in the field of perfumery and cosmetics, master classes of famous makeup artists are held here. Make-up artists and cosmetologists share their professional skills, train, put on makeup and just talk with customers.
Teamleden: Lead Architect: Dmitry Pozarenko
Associate Architect: Elena Sonyak
Ofbyldingskrediten: All images: photographer Mick Pomortsev, 2019.