Florist Wim Van Assem Athbhrandáil le Rebrandt

Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2024 Duais Cré-umha A' Design Award sa Chatagóir Comórtais Dearadh Grafach é an dearadh Florist Wim Van Assem Athbhrandáil le Rebrandt.

Cré-umhaGrafaic· 2024

Florist Wim Van Assem Athbhrandáil

le Rebrandt

Cliant: Rebrandt®

Buaiteoir an ghradaim Duais Cré-umha A' Design Award sa Chatagóir Grafaic

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Buaiteoir Gradaim Fíoraithe

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Tabhair Cuairt ar an Suíomh Féach ag A' Design Award Preasráiteas Suaitheantas Gradaim

Dathanna

An Dearadh

Maidir le Florist Wim Van Assem Athbhrandáil

Chruthaigh na dearthóirí féiniúlacht nua do Wim van Assem, bláthaire cáiliúil ó Thuaisceart na hOllainne, in ómós dá chomóradh 40 bliain. Ba é an sprioc féiniúlacht a dhéanfadh achoimre ar a ealaín chruthaitheach bhríomhar nuálach bhláthaí. Tá an dearadh nua suite ar na fuinneoga móra san fhoirgneamh stairiúil ársa, le ribíní dinimiciúla a léiríonn stíl fhuinniúil shaorspioradach Van Assem.

An Aitheantas

Maidir leis an Duais Cré-umha A' Design Award

Bhuaigh an dearadh Florist Wim Van Assem Athbhrandáil Duais Cré-umha A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí sármhaithe a mbíonn cruthaitheacht, aireagacht agus géarchúis mar shaintréithe acu. Is déantúsáin ghlic agus chruthaitheacha go suntasach iad buaiteoirí Cré-umha a dhearbhaíonn taithí fhairsing, samhlaíocht agus acmhainneacht a ndearthóirí. Táthar ag súil go mbeidh an dearadh Florist Wim Van Assem Athbhrandáil ina rud a bhfuil an-mheas air, a n-ardaítear agus a ghráitear, atá thar a bheith gairmiúil agus nuálach. Ionchorpraíonn an dearadh seo a bhuaigh Duais Cré-umha A' Design Award na cleachtais is fearr san ealaín, san eolaíocht, sa dearadh agus sa teicneolaíocht, agus tá sé sármhaith as a aird ar mhionsonraí. Sásaíonn an dearadh Florist Wim Van Assem Athbhrandáil riachtanais go hálainn, bainíonn sé le mianta, cuireann sé draíocht ar mhothúcháin agus tarraingíonn sé fiosracht.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla: Wim van Assem, one of the most progressive florists in North Holland, has significantly influenced Dutch floral art over the past 40 years with his unique style. For the designers the challenge was to develop a visual language for his 40th anniversary that matches his vibrant and uninhibited approach to flower arranging. The design, with eye-catching ribbons on the large windows of the historic building, instantly conveys the joy and free expression of his floral art.
Toisí & Pacáistiú: 4 Shopping windows 150cm by 250cm
Clibeanna: Wim van Assem, Rebrandt, rebranding, branding, flowers, florist, Alkmaar, Fnidsen
Teicneolaíocht Táirgthe: Large, eye-catching lettering that had to be applied manually, featuring a dynamic shape that continues throughout, an old historical building, and a desired outcome of graphic, stylistic, and sleek visual language. Quite a challenge.
Dúshlán Deartha: It was a challenge to keep it simple if you still want to convey a lot from the character and content of this famous florist.
Taighde: The research focused on integrating modern design into historical contexts, aiming to bridge traditional aesthetics with contemporary graphic language. The objective was to understand how dynamic, eye-catching lettering could enhance an old building's charm while conveying the modern ethos of joy and creativity found in flower arranging.
Inspioráid: With nature as the fundamental basis and dealing with it as a playground for creativity. The new identity was designed with the aim of conveying the joy and uninhibited expression of Wim van Assem's flower arranging. Inspired by the undisturbed energy and craftsmanship with which he continues to create unique combinations with flowers.
Fad an Tionscadail: The designs can be seen at the old citycentre of Alkmaar, at Fnidsen, The Netherlands.
Sreabhadh Oibríochta: The unique and eye-catching line play combines modern typography and graphic design in a historical setting.
Paitinní: All rights Rebrandt 2024
Baill Foirne: Ruud Winder - Brand Architect and Designer
Peter Puntman - Motion Graphics
GCA Reclame - Signing
Creidiúintí Íomhá: Photography: Keesnan Dogger