Ugly Monster Pacáistiú Uachtar Reoite le JBBC Branding Consultancy

Tha Ugly Monster Pacáistiú Uachtar Reoite le JBBC Branding Consultancy na bhuannaiche air leth urramach anns an fharpais chliùitich 2020 Duais Umha A' Design Award ann an Roinn Farpais Dealbhadh Pacaidh.

UmhaPacadh· 2020

Ugly Monster Pacáistiú Uachtar Reoite

le JBBC Branding Consultancy

Neach-ceannach: JBBC Branding Consultancy

Buannaiche Duais Umha A' Design Award ann an Roinn Pacadh

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Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #101073

Tadhail air an Làrach Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Ugly Monster Pacáistiú Uachtar Reoite

Is éard atá in Ugly Monster ná pacáistiú do tháirge uachtair reoite atá déanta sa Téaváin. Léiríonn an dearadh carachtar glas le dromchla garbh, spreagtha ag an nglabhán, toradh a fhástar i mbaile Yanchao. Tugann an glas fluaraiseach cuma dhearfach agus bheoga don charachtar. Tá cóimheas neamhchothrom idir an colainn agus na cosa, agus níl aon lámha ag an gcarachtar, rud a fhágann go bhfuil an fhoirm greannmhar. Tá an pacáiste 70 mm ar leithead, 195 mm ar fhad agus 20 mm ar airde. Is é an aidhm atá leis ná an táirge a chur chun cinn agus aird a tharraingt ar an mbaile beag agus a fheirmeoirí.

An Aithneachadh

Mu dheidhinn Duais Umha A' Design Award

Tha Ugly Monster Pacáistiú Uachtar Reoite air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Ugly Monster Pacáistiú Uachtar Reoite na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Ugly Monster Pacáistiú Uachtar Reoite a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: The package was designed not only to promote the merchandise but also call attention from public to the small town with majority of elder farmers. The goal of the design was to create pleasure and fun image for Yanchao. The popsicle product launched allover Taiwan and reported by different press in 2019.
Tomhasan & Pacadh: Width 70mm x Length 195mm x Height 20mm
Tagaichean: Guava, Farmers, Popsicle, Food, Ugly Monster
Teicneòlas Cinneasachaidh: "Ugly Monster" is a very authentic character with the green color and rugged surface, inspired by guava, a local fruit in Taiwan. "Ugly Monster" is full of excitement and energy to show itself to the world, as the metaphor that farmers did hard work for the best quality and expected more people to notice. Fluorescent green granted the character feeling of positive energy, authenticity and amazement. Unbalanced ratio between body and legs, and two legs without hands, aligned with characteristics of Ugly Monster as funny and furious.
Brosnachadh: As part of university social responsibility project in Taiwan, ugly monster was created as a hilarious and sweet character with a big heart and bravery born from the bare land full of lime dust. The idea was inspired by a small town in Taiwan, Yanchao and the fruit, grava which Yamchao is famous for.
Faid a' Phròiseict: The project started in June 2019 and finished in December 2019 in Taiwan.
Sruth Obrachaidh: The design team aimed to create a fun way as the bridge between young people and tradition culture of a small town.
Peutantan: Copyrights belong to Jblossom Branding Consultancy Co., Ltd., 2019.
Buill na Sgioba: Designer: Huiyu Zhuang
Director: Jiunguo Yu
Creideasan Dhealbhan: Jblossom Branding Consultancy Co., Ltd.