Borjomi Pacadh Eagran Cuingichte le Antonia Skaraki

Tha Borjomi Pacadh Eagran Cuingichte le Antonia Skaraki na bhuannaiche air leth urramach anns an fharpais chliùitich 2023 Duais Umha A' Design Award ann an Roinn Farpais Dealbhadh Pacaidh.

UmhaPacadh· 2023

Borjomi Pacadh Eagran Cuingichte

le Antonia Skaraki

Neach-ceannach: Borjomi

Buannaiche Duais Umha A' Design Award ann an Roinn Pacadh

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Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #141264

Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Borjomi Pacadh Eagran Cuingichte

Critheannan dian, cleasan-teine a sgeadaicheas speur Borjomi, agus prìomh charactar le làthaireachd chumhachdach, an fiadh. Draoidh air atharrachadh gu samhla cultar Sheòrsach. Lorg lèirsinneach "An t-Ath-bheothachadh Mòr". Tha Borjomi a' caitheamh dealradh nam fèisean agus tha am fiadh ag èirigh bhon chuachag, a-mach às na h-uisgeachan luath-ruithteach. Timcheall air, crois Bolnisi san uisge, meadhan na beatha. Tha na loidhnichean bogha-froise air an cothlamadh le loidhnichean spreadhaidh chleasan-teine, a' cur cuideam air gluasad. Tha an dath dearg a' neartachadh na cuirme, agus tha an t-uisge air a bhuaireadh le buillean critheannan a' chruthachaidh.

An Aithneachadh

Mu dheidhinn Duais Umha A' Design Award

Tha Borjomi Pacadh Eagran Cuingichte air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Borjomi Pacadh Eagran Cuingichte na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Borjomi Pacadh Eagran Cuingichte a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: Borjomi wears the glow of festivities and the deer, rises from the dome, out of the rushing waters. Around him, the Bolnisi cross in the water, the center of life. The rainbow lines are combined with explosive firework lines, emphasizing movement. The red color intensifies the celebration, and the water is disturbed by the rhythms of the vibrations of creation.
Tagaichean: Packaging design, limited edition, can design, sparkling water
Dùbhlan Dealbhaidh: The task was to design a New Year Limited Edition packaging, based on the essence and key foundation of the Borjomi positioning - Borjomi water as a liquid legend, a legend born in the heart of the Georgian mountains, deeply rooted in tradition and ancient wisdom -, but at the same time to provide it with a celebratory, festive touch.
We managed to design a LE New Year package for Borjomi, based on the brand’s essence, without using the usual trivial designing patterns for festive packaging.
Brosnachadh: Fireworks. A magical entity. Your soul has been rejuvenated.
Intense vibrations, fireworks that adorn the sky of Borjomi, and a protagonist with an imposing presence, the deer. A magician transformed into the symbol of Georgian culture.
The visual imprint of "The Great Rejuvenator".
Faid a' Phròiseict: The project started in April 2021 in Athens and finished in June 2021 in Athens, and was released on the market in December 2021.
Sruth Obrachaidh: The design is a LE New Year package for Borjomi, based on the brand’s essence, without using the usual trivial designing patterns for festive packaging.
Buill na Sgioba: creative director: Antonia Skaraki
art director: Valia Alousi & Andreas Deskas
designer: Alexandros Tsakiris