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Love Hanshui Pacadh Uisge Òil le Yanhui Zhang

Tha Love Hanshui Pacadh Uisge Òil le Yanhui Zhang na bhuannaiche air leth urramach anns an fharpais chliùitich 2024 Duais Airgid A' Design Award ann an Roinn Farpais Dealbhadh Pacaidh.


AirgeadPacadh· 2024

Love Hanshui Pacadh Uisge Òil

le Yanhui Zhang

Neach-ceannach: Wuhan Pufine Creative Technology Co., Ltd.

Buannaiche Duais Airgid A' Design Award ann an Roinn Pacadh

36,522

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #152699

Dathan

An Dealbhadh

Mu dheidhinn Love Hanshui Pacadh Uisge Òil

'S e sreath pacaidh cuimhneachail airson uisge òil glanaichte a th' ann an Love Hanshui, air a chruthachadh gus comharrachadh gun deach Wuhan a thaghadh mar Bhaile Talamh Fliuch Eadar-nàiseanta. Tha ceithir beathaichean dùthchasach, an fheucag gun sgiath-droma, an lach cheann-ghorm, a' chorra dhubh agus an eilc, a' riochdachadh ceithir ràithean na bliadhna. Tha peantadh inc traidiseanta Sìneach a' ceangal nam beathaichean ri seallaidhean talmhainn fliuch ionadail. Tha bileag gheal a' bhotail air a dèanamh le pròiseas crìonaidh-teasa agus clò-bhualadh dath-sònraichte. Tha gach botal 60 millemeatair de leud agus 220 millemeatair de dh'àirde. Tha còd air a' bhileig a' fosgladh sealladh trì-thaobhach.

An Aithneachadh

Mu dheidhinn Duais Airgid A' Design Award

Tha Love Hanshui Pacadh Uisge Òil air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Love Hanshui Pacadh Uisge Òil na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Love Hanshui Pacadh Uisge Òil na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte
This is a commemorative series of purified drinking water commemorating Wuhan's selection as the "Wetland City". Its unusual creativity lies in combining the images of four native animals with the local wetlands and landscapes by traditional Chinese ink painting in a abstract and concrete way, reflecting the themes of cultural inheritance and ecological protection.
Tomhasan & Pacadh
Bottle diameter 60mm, height 220mm
Tagaichean
bottle label
Teicneòlas Cinneasachaidh
The white bottle label adopts a heat shrink label process of spot color printing. While the Chinese traditional painting helps to show the four local animals, the finless porpoise, the blue headed duck, the black stork and the elk, which are selected to represent the four seasons of the year, in the abstract and concrete expression and depicts a vivid scene of the wetland scenery, highlighting the theme of harmonious coexistence, environmental protection, and inheritance of Chinese culture and art.
Dùbhlan Dealbhaidh
It is a veryarduouschallenge for designers that the ingenious integration of animal figures and landscape image withoutvisibleefforts, then expressed by the traditional Chinese ink painting, which needs to study a large number of ancient works and take repeated modifications to present the picture that conform to the creative design.
Rannsachadh
As a packaging for purified water that reflects Wuhan, a city of wetland and the theme of environmental protection, the elements that are consistent with the theme must be found out from the ecology items which are well recognized by the locals, and the more profound cultural connotations of Chinese culture and art should be explored too.
Brosnachadh
Wuhan was selected as an "International Wetland City" in the Contracting Parties to the Ramsar Convention on Wetlands which held in this city in 2022. Inspired by it, four rare native animals, including the finless porpoise, the blue headed duck, the black stork and the elk are selected to represent the four seasons of the year in this city. The traditional Chinese painting is applied to ingeniously integrate the images of them with the pictures of local wetland scenery and tourist attractions.
Faid a' Phròiseict
The project started in Wuhan in February 2023 and was completed in Wuhan in April 2023.
Sruth Obrachaidh
The wetland scenery and animals familiar to locals is combined in Chinese ink painting, which makes it easy to resonate with people and get topicdiffusion as the novel combination is highly attractive. It is also unique and eye-catching when displayed as a series of products. The AI technology would help people to view the three-dimensional and dynamic perspective picture when they scan the QR code on the label, their deep attention would rise in the innovative and interesting interactions.
Buill na Sgioba
Creative Director: Zhang Yanhui
Creative Director: Xia Ling
Process Director: Zhou Xiaoli, Zhang YuXuan
Designer: Xu Yanliang

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