Xiao Liu 30th Anniversary Bogsa Tiodhlacan le Ziqiong Li

Tha Xiao Liu 30th Anniversary Bogsa Tiodhlacan le Ziqiong Li na bhuannaiche air leth urramach anns an fharpais chliùitich 2025 Duais Airgid A' Design Award ann an Roinn Farpais Dealbhadh Pacaidh.

AirgeadPacadh· 2025

Xiao Liu 30th Anniversary Bogsa Tiodhlacan

le Ziqiong Li

Neach-ceannach: ONE DESIGN Brand Co., Ltd

Buannaiche Duais Airgid A' Design Award ann an Roinn Pacadh

25,799

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #163859

Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Xiao Liu 30th Anniversary Bogsa Tiodhlacan

Tha an iomairt seo air a dhealbhadh gu sònraichte airson buidheann aig a bheil còrr is trithead ionad reic ann an sgìre bhaile-mhòr Xi'an. Tha dealbhadh a' phacaidh air fhighe gu grinn le eòlas an luchd-chleachdaidh. Tha e a' toirt a-steach gu h-ealanta eileamaid chuspaireil ùine gus comharrachadh air an turas ùine co-roinnte aig a' chompanaidh agus an luchd-ceannach, a' riochdachadh prìomh luachan agus soirbheachadh na buidhne. A bharrachd air sin, tha e a' gabhail a-steach na co-sheirm mhothachail a thig bhon bhunait luchd-chleachdaidh. Na leig le ùine seargadh; gun mair ar ceangal gu sìorraidh!

An Aithneachadh

Mu dheidhinn Duais Airgid A' Design Award

Tha Xiao Liu 30th Anniversary Bogsa Tiodhlacan air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Xiao Liu 30th Anniversary Bogsa Tiodhlacan na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Xiao Liu 30th Anniversary Bogsa Tiodhlacan na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: This project is specifically designed for an entity with over 30 physical outlets in Xi'an. The packaging design is closely linked to e consumer experience.
By integrating the "time" theme, it represents the journey that the company and its customers have shared over time. This is a powerful way to showcase the company's core values and its prosperity, as it ties the company's growth and success to the relationship with its customers.
It also encapsulates the emotional connection with the consumers. The phrase "Let time not wither; may our bond be eternal!" further emphasizes this emotional aspect. It implies that the relationship between the company and its customers is not just a business one, but something that is meant to last and withstand the test of time. Overall, this gift box is more than just a packaging; it is a symbol of the company - customer relationship, values, and history.
Tomhasan & Pacadh: 440mmx240mmx130mm
Tagaichean: 30th anniversary, gift-box design, years, company
Teicneòlas Cinneasachaidh: The merchandise is enhanced with gold leaf embellishments, embossed patterns, UV varnish, and other decorative techniques, complemented by metal emblems and textured paper accents.
Rannsachadh: This initiative is tailored for an entity with over thirty physical outlets in the Xi'an metropolitan area. The packaging design is delicately intertwined with the consumer experience. It artfully integrates the thematic element of "time" to signify the shared temporal journey of the company and its customers, epitomizing the entity's core values and prosperity. Moreover, it encapsulates the emotional resonance elicited from the consumer base. "Let time not wither; may our bond be eternal!"
Brosnachadh: The gift box was inspired by the company's 25 - year artisanship and its foundational values. The theme "Silent Passage of Years, Rings Marking Time" is central. To bring this theme to life, embossing techniques were used to create the "rings" design. This not only visualizes the concept of time passing but also gives a tactile and visual element to the gift box.
The choice of white and gold papers is significant. White and gold together can give an impression of luxury and richness. It also aims to capture the essence of an era known for its splendor, adding a layer of historical and cultural significance to the gift box.
Faid a' Phròiseict: The project started in Xi'an in May 2023, ended in Xi'an in March 2024, and was produced and sold in Shenzhen in March 2024.
Sruth Obrachaidh: The box is designed with a pull - out drawer, and the pull - out piece serves as an important interactive device for the brand to convey its emotions to consumers. In combination wi e time - axis design on the outer box, the medallion - arrowhead on the pull - out piece moves through each important year, implying that the consumer has journeyed through 30 years wi e enterprise. When the box is opened, there is the brand's profound emotional expression - the important enterprise scenes over the past 30 years. This shows that the brand has grown along with the consumer's age and generates emotional resonance.
Buill na Sgioba: Xiao Yaqin
Li Ziqiong
Cai Xueqin
Shaanxi University of Science & Technology
One Design Brand Communication Co., Ltd.