Hong Lou Meng Dream Ten Pacáistíocht Biotáille le Chuan Zhang

Tha Hong Lou Meng Dream Ten Pacáistíocht Biotáille le Chuan Zhang na bhuannaiche air leth urramach anns an fharpais chliùitich 2025 Duais Iarainn A' Design Award ann an Roinn Farpais Dealbhadh Pacaidh.

IarannPacadh· 2025

Hong Lou Meng Dream Ten Pacáistíocht Biotáille

le Chuan Zhang

Neach-ceannach: Chuan Zhang

Buannaiche Duais Iarainn A' Design Award ann an Roinn Pacadh

10,546

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #164550

Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Hong Lou Meng Dream Ten Pacáistíocht Biotáille

Is dearadh pacáistíochta só é Hong Lou Meng Dream Ten do bhaijiu, biotáille traidisiúnta Shíneach. Leanann creatlach an bhuidéil línte dín Ghairdín na Radhairc Móra, suíomh ón úrscéal clasaiceach Dream of the Red Chamber. Tá patrúin duilleog plantáiní socraithe timpeall an bhuidéil ina sraitheanna, ag cur sciortaí fillte i gcuimhne. Tá an buidéal déanta as mionchéirmeachán mín agus críochnaithe le hoibríocht chruan cloisonné, ceardaíocht thraidisiúnta Shíneach. Cuireann dathanna codarsnachta soiléireacht ar an gcruth. Tugann an chruth tacaíocht do láimhseáil agus oscailt éasca, agus cuireann lipéadú soiléir eolas an táirge i láthair.

An Aithneachadh

Mu dheidhinn Duais Iarainn A' Design Award

Tha Hong Lou Meng Dream Ten Pacáistíocht Biotáille air Duais Iarainn A' Design Award a bhuannachadh, aithneachadh urramach a bheirear do dhealbhaidhean math a choinnicheas ris na riatanasan proifeiseanta is gnìomhachais a thathar a' sùileachadh bho chruthachaidhean a chaidh an dealbhadh gu math. Tha buannaichean Iarainn a' nochdadh sgil mhòr, speisealachadh àrd, tuigse eòlaiche agus comas cruthachail an luchd-cruthachaidh. Thathar an dùil gum bi Hong Lou Meng Dream Ten Pacáistíocht Biotáille na chruthachadh air a bheil mòran meas, ion-mholta agus gràdhach a tha practaigeach agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Iarainn A' Design Award a' cur nan cleachdaidhean as fheàrr sa ghnìomhachas còmhla agus tha feartan teignigeach comasach aige ceangailte ri eòlas-dèanamh agus tàlant. Tha meas air Hong Lou Meng Dream Ten Pacáistíocht Biotáille airson a dhùrachd agus chaidh a dhealbhadh gus leasachaidhean càileachd beatha a thoirt seachad a chuidicheas le bhith a' dèanamh an t-saoghail na àite nas fheàrr.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: This luxury baijiu packaging draws inspiration from the timeless Chinese masterpiece, Dream of the Red Chamber, which vividly portrays China's cultural heritage, history, and societal landscape. By incorporating iconic elements such as the Grand View Garden and plantain leaf motifs into the design, it evokes fond memories of this literary classic while endowing the bottle with distinctive cultural significance.
Tomhasan & Pacadh: 150*300*115mm
Tagaichean: Luxury Baijiu Packaging, Inspired by Dream of the Red Chamber, Bottle Shape Inspired by Grand View Garden Roof, Traditional Plantain Leaf Patterns, Cloisonne Enamel Craftsmanship, Contrast Color Design
Teicneòlas Cinneasachaidh: In terms of colour, traditional high end contrast combinations make the bottle visually more striking. Combining premium ceramic material with cloisonne enamel craftsmanship results in an exceptionally refined package. The ceramic is fine textured and vividly coloured, whereas the cloisonne technique exemplifies the exquisite skills of traditional Chinese handicrafts, lending a sense of nobility and luxury to the bottle.
Dùbhlan Dealbhaidh: The challenge was merging cultural elements from Dream of the Red Chamber with contemporary design techniques to create uniquely appealing packaging. Through meticulously exploring the cultural implications and artistic styles of the novel, classic elements like Grand View Garden architecture and plantain leaf patterns were reinterpreted using modern design methods, achieving a harmonious blend of old and new, expressing the unique character and noble quality of the brand.
Rannsachadh: This project responds to the demand in the high end baijiu market, where consumers value not only quality and taste but also the cultural connotation, aesthetic value, and uniqueness of packaging. This design addresses these needs by deeply integrating cultural elements from Dream of the Red Chamber, thereby meeting high end positioning and cultural conveyance demands.
Brosnachadh: The design embodies classical aesthetics from Dream of the Red Chamber. The bottle silhouette mirrors the roofline of the Grand View Garden, featuring rhythmic lines that resemble an artwork. The plantain leaf patterns are artistically arranged on the bottle, resembling layered skirts, adding grace and vitality. Utilizing cloisonne enamel craftsmanship further showcases Eastern charm exquisitely.
Faid a' Phròiseict: Initiated in Chengdu in March 2024 and launched in China in September of the same year.
Sruth Obrachaidh: User experience was at the heart of the design process, ensuring the bottle was ergonomically shaped for easy handling and opening. Clear labelling enhances product information accessibility, while smart packaging design facilitates ease of use and protection.
Buill na Sgioba: Chuan Zhang