Darin Tha Pacadh Airson Biadh Slàinte Korean le Heesoo Son and Seoyeon Yoon

Tha Darin Tha Pacadh Airson Biadh Slàinte Korean le Heesoo Son and Seoyeon Yoon na bhuannaiche air leth urramach anns an fharpais chliùitich 2020 Duais Airgid A' Design Award ann an Roinn Farpais Dealbhadh Pacaidh.

AirgeadPacadh· 2020

Darin Tha Pacadh Airson Biadh Slàinte Korean

le Heesoo Son and Seoyeon Yoon

Neach-ceannach: Darin

Buannaiche Duais Airgid A' Design Award ann an Roinn Pacadh

39,886

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #92688

Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Darin Tha Pacadh Airson Biadh Slàinte Korean

Tha an Darin air a dhealbhadh gus daoine an latha an-diugh a shaoradh bho earbsa gu toraidhean bìdh slàinte traidiseanta Korea anns a ’chomann reamhar, a’ nochdadh soilleireachd sìmplidh, grafaigeach ann a bhith a ’lìbhrigeadh phasganan gu mothachadh dhaoine an latha an-diugh, eu-coltach ris na h-ìomhaighean neo-ainmichte a chaidh a chleachdadh le bùthan bìdh slàinte traidiseanta Korean. . Tha gach dealbhadh air a dhèanamh bho motifan cuairteachadh fala, a ’toirt sealladh air an amas a bhith a’ toirt spionnadh agus slàinte dha na 20an is 30an sgìth.

An Aithneachadh

Mu dheidhinn Duais Airgid A' Design Award

Tha Darin Tha Pacadh Airson Biadh Slàinte Korean air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Darin Tha Pacadh Airson Biadh Slàinte Korean na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Darin Tha Pacadh Airson Biadh Slàinte Korean na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: The project is designed to free modern people from reluctance to Korea's traditional health food products in the fatigue society, featuring simple, graphic clarity in delivering packages to the sensibilities of modern people, unlike the undesigned images that have been used by traditional Korean health food shops and called Geongang-won. All designs are made from motifs of blood circulation, visualizing the goal of providing vitality and health to the tired 20s and 30s. In the box, a graphic icon was inserted to show what juice was made of, and at the top of the pack was a pattern derived from the environment in which the material was grown and the properties of the material. In addition, the icons and patterns are made of colors taken from the material and are made up of main colors and sub-colors. Also, we designed a special typeface for the name of the product that will go into the box and pack for Darin's identity
Tomhasan & Pacadh: The juice pack is 100mmx165mm, the small box is 175mmx105mmx95mm, and the big box is 180mmx275mmx95mm.
Tagaichean: package design, korea, graphic design, pattern, healthcare, branding
Teicneòlas Cinneasachaidh: Darin's juice is made from a total of seven ingredients: onion, black garlic, eel, pear, terrapin, red ginseng and antlers.
Dùbhlan Dealbhaidh: In the process of designing the icons, we have been agonizing over how simple it should be to make the material simpler and more obvious.
Rannsachadh: After a visit and interview to find out how existing health centers operate, we found that the main customers are mostly in their 40s and older, and that most stores use packages of the same design, not different packages from store to store. it. We also surveyed people in their 20s and 30s to find out what they think about ‘Geongang-won’ and what we need to improve, and found that the main reason they refused ‘Geongang-won’ was because of the old-Fashioned design, which made them biased that only people of high age go there. And based on these surveys, we tried to communicate our goals aesthetically and visually to people in their 20s and 30s.
Brosnachadh: In Oriental medicine, internal healing is considered a fundamental treatment rather than external treatment. And the treatment is the basic principle of smoothing blood circulation. So we used blood circulation, which connects the whole body, as a design motif, and we designed lines as a basic component to express blood circulation.
Faid a' Phròiseict: The project started in September 2018 in Korea and finished in November 2018
Sruth Obrachaidh: Darin's package is divided largely with, healthy juice-bearing packs, boxes by material in which the pack is put, and large packaging boxes designed to hold two boxes. The two boxes are packed with two materials that matches well together.
Buill na Sgioba: Heesoo Son
Seoyeon Yoon
Creideasan Dhealbhan: Heesoo Son and Seoyeon Yoon