Dream of the Blue M6 Plus Baijiu Embalaxe de Huashuang Liu and Jingzhang Xiao

O deseño Dream of the Blue M6 Plus Baijiu Embalaxe de Huashuang Liu and Jingzhang Xiao é un estimado gañador do moi prestixioso 2021 A' Design Award de Prata na Categoría de Competición Deseño de Envases.

PrataEnvases· 2021

Dream of the Blue M6 Plus Baijiu Embalaxe

de Huashuang Liu and Jingzhang Xiao

Cliente: Jiangsu Yanghe Distillery Co., Ltd

Gañador do A' Design Award de Prata na Categoría Envases

47,889

Gañador de Premio Verificado

Verificar o Estado do Premio para #110718

Ver en A' Design Award Nota de prensa Distintivo do premio

Cores

O Deseño

Sobre Dream of the Blue M6 Plus Baijiu Embalaxe

Dream of the Blue M6 Plus adopta un deseño de luxo que reflicte unha estética moderna. A botella azul e a etiqueta dourada cunha decoración de goteo mostra un luxo discreto e destaca o sabor internacional. Leva "Dream Drop" como orixe da creatividade, usa unha botella de gotas de auga e unha tapa de cristal como símbolo de estilo. A estrutura é natural e a transición é suave de arriba a abaixo. Coa tecnoloxía innovadora e a textura máis alta do material, a calidade tamén mellorou moito. O deseño integra modelado, cor, artesanía e función ergonómica.

O Recoñecemento

Sobre o A' Design Award de Prata

Dream of the Blue M6 Plus Baijiu Embalaxe gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que Dream of the Blue M6 Plus Baijiu Embalaxe sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. Dream of the Blue M6 Plus Baijiu Embalaxe é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: Dream of the Blue M6 Plus has become a representative image of Chinese Baijiu. With the growth of consumption and economic globalization, the design of this Baijiu seeks to breakthroughs a traditional style of Chinese Baijiu. The concept of it is about high-end, valuable, stylish, and practical. The design transfers the idea of the product has a good Baijiu body with a large volume through developing a technological design and aesthetic side.
Dimensións e Embalaxe: Bottle:103 mm x 103 mm x 307.3 mm
Box:154 mm x 118 mm x 345 mm
Etiquetas: crafts, Baijiu, spirit, packaging, art
Tecnoloxía de Produción: 1.Cover: The general structure adopts a implosion anti-counterfeiting system; and top of the cover is peacock blue, which also adopts electroplating、gold stamping and tracing technology. The neck of cover is a combination process of electroplating、screen printing and gloss oil.
2. Bottle: Increased capacity compared the old one. It also adopts blue and gold as the design of color matching. For spraying technology, the original translucent blue upgrade to opaque matte pearl blue.
3.Box: The paper adopts a holographic anti-counterfeiting technology and platinum embossing technology, also combined with screen printing and embossing process; The fixing mode of the inside bottle changes to an anti-sliding bottom slot and ribbon fixation on the top of bottle.
Reto de Deseño: Focusing on high-end, valuable, stylish, and practical features, this product has been achieved several breakthroughs, such as image design、intelligent anti-counterfeiting, application of new structures and processes, and quality improvement. From "Yanghe Blue, Dream Drops, high-end quality, 550ml unique capacity, intelligent anti-counterfeiting, new patented technology" and other aspects, support the brand to create product uniqueness and differentiation.
Investigación: This product meets people's needs for more refined and high-end daily necessities, also M6 Plus has become a partner of China's aerospace industry. It helps the development of aerospace and serves the society by holding several public welfare activities. Consumers' recognition of product quality, brand, packaging and other aspects, combined with Yanghe's continuous development, bring about the sustainable development of products.
Inspiración: The main color of the product is blue, which continues the unique "blue culture" of Yanghe. The gold matching design is the finishing touch, creating a rich visual hierarchy. The bottle shape continues to follow the original creative concept of "Dream Drop". The structure is very beautiful and the transition is smooth from top to bottom. The design integrates modeling, color, craftsmanship, and ergonomic function, also focusing on the user's experience, the overall visual effect.
Duración do Proxecto: The project started in Novermber 2018 in Nanjing,Jiangsu and finished in November 2019, Nanjing, Jiangsu.
Fluxo de Operacións: This product combines intelligent anti-counterfeiting, strengthened layer by layer from outside to inside. Adopting four-in-one anti-counterfeiting Baijiu box and anti-counterfeiting cover, which are the most advanced technology in the industry. It can achieve a stronger blow to counterfeit production and sales from the front end, safeguard brand rights and interests, and make users more assured. At the same time, the high-end appearance and deep connotation of M6 Plus expresses customer's status and taste.
Membros do Equipo: Designer: Huashuang Liu
Designer: Xueqian Zhang
Designer: Jingzhang Xiao
Créditos das Imaxes: Image #1: Photographer Huashuang Liu, Dream of the Blue M6+, 2020.
Image #1: Illustrator Xueqian Zhang, Dream of the Blue M6+, 2020.
Image #1: Creator Jingzhang Xiao, Dream of the Blue M6+, 2020.