Zaku Naguwashi Series Sake Xaponés de Yasushi Uemura

O deseño Zaku Naguwashi Series Sake Xaponés de Yasushi Uemura é un estimado gañador do moi prestixioso 2025 A' Design Award de Ouro na Categoría de Competición Deseño de Envases.

OuroEnvases· 2025

Zaku Naguwashi Series Sake Xaponés

de Yasushi Uemura

Cliente: Shimizu Seizaburo Shoten Ltd.

Gañador do A' Design Award de Ouro na Categoría Envases

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Cores

O Deseño

Sobre Zaku Naguwashi Series Sake Xaponés

Este é un sake premium desenvolvido especificamente para restaurantes de luxo no estranxeiro, coa finalidade de figurar nas cartas de viños como unha das opcións para a maridaxe gastronómica. O reto de deseño consistiu en transmitir un sentido distintivo da identidade xaponesa. O deseño inspírase en motivos tradicionais xaponeses como o shide, as tiras de papel sagradas utilizadas nos santuarios para marcar os límites do divino, e o origata, a arte ceremonial de pregar papel. Estes elementos transmiten con éxito non só as súas formas físicas senón tamén a espiritualidade máis profunda e a esencia do pobo xaponés.

O Recoñecemento

Sobre o A' Design Award de Ouro

Zaku Naguwashi Series Sake Xaponés gañou o A' Design Award de Ouro, un recoñecemento inmensamente prestixioso outorgado a deseños de primeira clase, marabillosos e sobresaíntes. Os gañadores Ouro son creacións sumamente innovadoras, visionarias e glamurosamente deslumbrantes que reflicten o xenio, a sabedoría e a destreza dos seus deseñadores. Espérase que Zaku Naguwashi Series Sake Xaponés sexa unha invención moi eloxiada, pioneira e monumental que ofrece un valor sen precedentes. Este deseño gañador do A' Design Award de Ouro é un proxecto espectacular e respectado que beneficia moito a arte, a ciencia, o deseño e a tecnoloxía e fai avanzar os seus límites. Zaku Naguwashi Series Sake Xaponés crea intensos sentimentos de desexo, esperta a paixón, anima a creatividade e fascina.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: A premium Japanese sake designed for luxury restaurants primarily in Europe and America. It was created with the goal of being featured on wine lists as one of the basic options for food pairing, alongside wines.
Dimensións e Embalaxe: Grass Bottle 750ml:
Height 335mm, Diameter 80mm
Etiquetas: Sake, Japanese sake, Zaku, Drink Package, Japan, UemuraDesign, Traditional
Tecnoloxía de Produción: In this label design, small cut-out holes were made to express the folded shapes of paper. Since the holes are extremely small, they are manually cut. As sake labels need to be durable when placed in coolers, synthetic paper was used to give the appearance of traditional paper while providing the necessary durability.
Reto de Deseño: Sake in wine bottles can easily be mistaken for wine, making it challenging to create a design that immediately conveys 'Japan.' To express sake through traditional Japanese imagery, we drew inspiration from elements such as 'shide' (white paper streamers used in Shinto rituals) and 'origata' (envelopes folded to convey respect), incorporating these symbols into the design to represent Japanese spirituality.
Investigación: In recent years, sake has become popular in the Western market. Usually, sake bottles are written in Japanese and are often difficult to understand. So, I expressed it using traditional Japanese imagery in a way that a sommelier at a Western restaurant could intuitively understand.
Inspiración: The design emphasizes Japanese spirituality to highlight the unique characteristics of sake. It draws inspiration from traditional motifs, such as "shide," the paper streamers used in Japanese shrines to mark sacred boundaries, and the art of "origata," the traditional method of folding paper in ceremonial practices.
Duración do Proxecto: This project started in Mie Prefecture, Japan, in 2020, and by April 2023, three varieties of the series were completed. Sales began in Tokyo and other parts of Japan, and the product is also available in Europe and the United States. The sales continue.
Fluxo de Operacións: It is mainly served in restaurants in Europe and the United States that serve sake.

By adding sake to the menu, which has previously offered a wide variety of wines, the restaurant can provide a broader selection. This gives guests the opportunity to explore new flavors and experience choices they haven't had before, while also sparking an interest in Japanese culture.