X alarm Filtro De Cigarro de Ladan Zadfar and Mohammad Farshad

O deseño X alarm Filtro De Cigarro de Ladan Zadfar and Mohammad Farshad é un estimado gañador do moi prestixioso 2017 A' Design Award de Prata na Categoría de Competición Deseño Social.

PrataSocial· 2017

X alarm Filtro De Cigarro

de Ladan Zadfar and Mohammad Farshad

Cliente: Creator studio

Gañador do A' Design Award de Prata na Categoría Social

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O Deseño

Sobre X alarm Filtro De Cigarro

X alarma, é unha alarma para os fumadores para facer que se decaten do que están a facer eles mesmos mentres o fan. Este deseño é unha nova xeración de filtros de cigarros. Este deseño pode ser un bo substituto para anuncios caros contra o tabaquismo e ten máis influencia na mente dos fumadores que en calquera outra publicidade negativa. Ten unha estrutura moi sinxela, os filtros están estampados cunha tinta invisible que cobre a zona negativa do bosquexo e con cada puff o bosquexo aparecerá máis claro polo que con cada puff verás que o teu corazón está escuro e sabes o que che está pasando.

O Recoñecemento

Sobre o A' Design Award de Prata

X alarm Filtro De Cigarro gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que X alarm Filtro De Cigarro sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. X alarm Filtro De Cigarro é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: X alarm looks like any other regular filter at first, but when you start smoking, each puff makes a sketch visible on the top part of filter, it is designed in a way that the negative area of the sketch will be covered with a colorless ink (sketches such as a heart, a lung, male and female signs and so many other things that smoking affects). It may seem so simple but what we aimed is the minds of smokers .
Dimensións e Embalaxe: Our design is meant to be the exact size of the surface of any cigarette filter brands .
Etiquetas: warning, cigarette filter, life, health, Cancer, Lungs, environment, smoke, tobacco, X alarm
Tecnoloxía de Produción: This design can be done just by adding a step to the production line of the company.Cigarettes will be stamped with a colorless ink. This ink will cover the negative area of sketch so we actually cover the air holes and smoke won't pass through them, smoke will be led into sketch area. That will make the sketch clearer with each puff. The machine that does the stamping has several heads, each head has a different sketch.So smokers will see a different sketch each time they light up a cigarette.
Reto de Deseño: The difficult part of creating this design was to think of the best way to remind smokers what they are doing to themselves . Our intention was to tell our massage in a way that the smokers would not be able to condone the fact we were trying to tell .So we decided to work on cigarette filters , the next step was to show the smokers what they were doing with their body with each puff . With this idea we will be able to remind smokers what they are doing while they are doing it.
Investigación: We did a major research on cigarettes and smoking habits .Cigarette and tobacco are known as the second cause of death in the world. It takes 6 million lives a year which means every 6 seconds a person dies because of smoking.15000000000 cigarettes are being smoked daily in the world. As we all know smoking is one of the original causes for cancer. This design has a deep mental effect on smokers, it is not expensive, it is easy to perform and it can be mass produced.
Inspiración: There are about 1,300,000,000 smokers in the world. Cigarette is the basis factor of non-contagious illnesses such as heart diseases, serious pulmonary infections and cancers, that these cause about 60 percent of deaths in the world. Cigarette and tobacco are known as the second cause of death! Hundreds of people die every year because of secondary smoke! We wanted to remind smokers the danger of each cigarette and its effect on their lives and other people's lives.
Duración do Proxecto: This idea was contributed in World Design Impact Prize 2015.2016 in Aug 12, 2015 from Iran
Fluxo de Operacións: These sketches will be stamped randomly and put in cigarette pockets so smokers will see a different sketch each time they light up a cigarette. This random distribution lets our massage be a new one all the time so smokers can't get used to it. We are certain that this will be very effective because these massages will be seen during the time a person smokes a cigarette and that is why it will make him think of what he is doing to his body!
Membros do Equipo: LADAN ZADFAR
MOHAMAD FARSHAD
Créditos das Imaxes: Photographer Mohammad Farshad
illustration LADAN ZADFAR