San Liang Jiang Envase para botella de licor de Wen Liu and Xianwen Wu

O deseño San Liang Jiang Envase para botella de licor de Wen Liu and Xianwen Wu é un estimado gañador do moi prestixioso 2020 A' Design Award de Platino na Categoría de Competición Deseño de Envases.

PlatinoEnvases· 2020

San Liang Jiang Envase para botella de licor

de Wen Liu and Xianwen Wu

Cliente: Henan Jiumayi Dianzi Shangwu Co., Ltd

Gañador do A' Design Award de Platino na Categoría Envases

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O Deseño

Sobre San Liang Jiang Envase para botella de licor

San Liang Jiang é un envase para un licor inspirado na cultura de Sanxingdui, un antigo xacemento da historia chinesa. A botella de cerámica toma a súa forma dunha face humana de bronce, e a parte superior da botella pode empregarse como copa. Na superficie aplícanse pintura en spray e estampación en ouro, sendo o negro a cor principal. A botella vai envolta nun material semellante á arxila e colócase dentro dunha caixa de lata convexa de 250 por 175 por 100 milímetros. Inclúense pequenas pas, pinceis e martelos, de xeito que a botella se descobre como unha reliquia escavada.

O Recoñecemento

Sobre o A' Design Award de Platino

San Liang Jiang Envase para botella de licor gañou o A' Design Award de Platino, un recoñecemento extremadamente prestixioso outorgado a deseños verdadeiramente excepcionais, elegantes e magníficos. Os gañadores Platino son marabillas da creación, testemuños dos límites da creatividade intelectual, e demostran o profesionalismo inigualable e o xenio dos seus deseñadores. Espérase que estes deseños sexan as obras máis renomeadas, que definen a estética dunha época, contribúen ao benestar da sociedade e fan avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. San Liang Jiang Envase para botella de licor exhibe un nivel de excelencia transcendente e fai do mundo, sen ningunha dúbida, un lugar mellor coas súas características vantaxosas e valiosas. San Liang Jiang Envase para botella de licor é unha obra gañadora do A' Design Award de Platino que esperta desexos, inspira, emociona, deleita e desprega unha gran alegría.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: The culture of San Xing Dui has a thousand years of history. San Xing Dui is the oldest civilization in Chinese history. The cultural sites of San Xing Dui were inadvertently discovered through continuous exploring and excavating. With its rich cultural connotation and mystery, the distillery decided to design a type of liquor which is called "San Liang Jiang".
Dimensións e Embalaxe: The packaging box dimension is 250mm in length, 175mm in width and 100mm in height.
Etiquetas: Technology, style, Bottle Design, San Liang Jiang, San Xing Dui, Relics
Tecnoloxía de Produción: The material of the box uses the convex tin box. The material of the bottle is ceramic. The technology of the bottle uses spray paint and gold stamp. The material of the bottle cover is ceramic.
Reto de Deseño: In the early stage of the project that the type of box and bottle display, cost control, and the relationship between product and customer are not going very successful. So it needs further improvement of research for the project in the later stage.
Investigación: The project is based on the history of San Xing Dui and culture of China. After researching on the culture of San Xing Dui, we start to design.
Inspiración: The shape of the design is based on the “Bronze Human Face” which is an antique of San Xing Dui. The Bronze Human Face combines perfectly with the bottle body. The design uses a modern aesthetics effect. Ceramic is the raw material for the design. The main visual colour is black. The design highlight a noble and mysterious effect. The design conveys Chinese history and culture. The size of the bottle is moderate and easy to play.
Duración do Proxecto: The project started in January 2019 and finished in March 2019 in Shenzhen.
Fluxo de Operacións: The shape of the box applies the iron material. The built-in archaeological excavation tools, small shovel boxes, brushes, hammers and other tools are in the box. The bottle is wrapped with a clay-like material. The customer can use the built-in tools to do excavating when they open the lid. The customer experiences the process of excavating cultural relics would enhance the interaction between product and customer. The shape of the bottle is made of ceramic. The upper part of the bottle can be used as a cup. The whole can be used as a cultural relic decoration, which makes the work have great practicability, functionality and appreciation. The sample is a very satisfactory result.
Membros do Equipo: Designer: Wen Liu
Designer: Xianwen Wu
Designer: Weijie Kang
Créditos das Imaxes: Image #1 Creator Wen Liu, San Liang Jiang, 2019
Image #1 Creator Xianwen Wu, San Liang Jiang, 2019
Image #1 Creator Weijie Kang, San Liang Jiang, 2019