Eho contenido-pe
Yanghe Personal Letters Baijiu Kaguy Ryru Zhaoxin Zhu and Dongyan Ruan omba'apóva

Yanghe Personal Letters Baijiu Kaguy Ryru Zhaoxin Zhu and Dongyan Ruan omba'apóva ha'e rembiporuarã oñemba'eguaséva 2021 A' Design Award Brónse pegua Mba'eñongatuha Jejapo Ñeha'ã Categoría-pe.


BrónseMba'eñongatuha· 2021

Yanghe Personal Letters Baijiu Kaguy Ryru

Zhaoxin Zhu and Dongyan Ruan -gua

Mba'eporuhára: Jiangsu Yanghe Distillery Co., Ltd

A' Design Award Brónse Rembiporuarã Mba'eñongatuha Categoría-pe

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Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #110714 Peg̃ua

Sa'y

Diseño

Yanghe Personal Letters Baijiu Kaguy Ryru Rehegua

Yanghe Personal Letters Baijiu ha'e peteĩ mba'epuru ryru chino kaguy g̃uarã, ojejapóva Suqian pe, Jiangsu provincia, peteĩ tenda ojekuaáva ikaguy apo rupi. Ko diseño ohechauka umi letra china arandu (calligraphy) kuatiañe'ẽ ojejapóva pógui, ha peteĩ mapa lugarygua ohechauka umi ysyry, y guasu ha yvy ykuérape oĩva pe kaguyapoha jerekuévo. Pe vaso ojejapo ceramica-gui, iñemate morotĩ mate reheve, ha pe vaso ape ikatu ojeporu hógui okaru vaso ramo. Pe caja okuapávo ojejapo kuatia corrugada ndaikatuiva ombyai yvy, oñemongora hague peteĩ kuatia rovaguigua, ha pe caja ojepe'a ipya'e ha ndahasyiete.

Jeguerohory

A' Design Award Brónse Rehegua

Yanghe Personal Letters Baijiu Kaguy Ryru ohupyty A' Design Award Brónse, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño sobresaliente-pe ojekuaáva creatividad, ingenio ha astucia rupi. Umi ganador Brónse ha'e artefacto hábil ha creativo ohechaukáva experiencia, imaginación ha recurso umi diseñador-pe. Oñeha'ãrõ Yanghe Personal Letters Baijiu Kaguy Ryru ha'eha peteĩ objeto ojehayhúva, admirado ha estimado, profesional ha innovador. Ko diseño ohupytýva A' Design Award Brónse ombojoaju mejor práctica arte, ciencia, diseño ha tecnología rehegua ha iporãiterei detalle rehe. Yanghe Personal Letters Baijiu Kaguy Ryru ombohory necesidad, ohupyty ipotapy, ombovy'a sentimiento ha ohenói curiosidad.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva
This Baijiu made in Suqian, Jiangsu province, which is famous for being the city of Chinese Liquors. The city is surrounded by mountains and rivers, and this excellent ecological environment brings a Baijiu with unique taste. The product expresses the calligraphy of these literati in the form of handwritten letters, while using the local map to present the great ecological environment of Yanghe Distillery. The outer packaging uses green corrugated paper.
Tuichakue ha Ñemyenyhẽ
280mm x85 mm x200mm x 1.55kg Width x Depth x Height x Weight
Ñe'ẽ Rape
Three rivers、two lakes and one wetland; literati and calligraphy; handwork; environmental; recycle
Ñeapopy Tecnología
1.Bottle: ceramic bottle, applying matte white glaze, and the bottle cap can be used as a Baijiu cup.
2.Box:Adopting environmental corrugated paper and wrapped with paper cover.
Diseño Jepy'apy
"Personal letter" refer to an article written by hand, since the writer usually sends the letter to a friend, it always adopts a free writing style, which gets the true interest of calligraphy. It not only has a certain historical value, but also has a high artistic value in calligraphy.For representative personal letters, like calligrapher of Tang Dynasty, Yan Zhenqing's "In Memory of My Nephew",which is written for mourn his newphew, and this article is known as one of the "three major running hands in the world". As for Yanghe Personal Letters Baijiu, it expresses literati's calligraphy in a special form, which provides assurance to not only internal quality but also external packaging, creating a precedent for Baijiu design.
Ñesẽheka
This product takes into account about Chinese people's healthy drinking volume. The box of this Baijiu is easy to open, also the bottle is ergonomic. Each bottle of Baijiu comes with a match glass, and you can drink as long as you want whether you are alone or not.
Inspiración
The core idea of this Baijiu is closely related to the lasting prosperity of Jiangnan. Perfect natural environment creates an exquisite background and a land flowing milk and honey. The artistic techniques of Yanghe Personal Letters Baijiu fully incorporate the advanced knowledge of traditional calligraphy and painting. It also interprets the spirits of the literati into the strong and mellow life. The background of the times and the heritage of the culture fall on the scrolls and fine Baijiu.
Proyecto Ára Tuichakue
The project started in December 2017 in Suqian, Jiangsu and finished in December 2019, Suqian, Jiangsu.
Mba'apo Rape
Yanghe is famous because of its water, abundant water sources, excellent wetland environment, and high-quality underground water sources have jointly achieved the ultimate soft texture of Yanghe. It has also made Yanghe famous at home and abroad and become one of the representatives of Chinese liquor.The Yanghe Personal Letters Baijiu combines the blessed natural environment and the literati's praise in this unique Baijiu, also attracts consumers to spontaneously participate in the care of the environment, reminds them the respect for spirit, and the most important one is to enjoy the pleasant experience of the Baijiu in a more rational and healthy way.
Aty Rembiguái
Designer: Dongyan Ruan
Ta'ãnga Mba'eñemoneĩ
Image #1: Photographer Dongyan Ruan, Yanghe Personal Letters Baijiu, 2020.

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Diseño Porã Oñeñangareko Porãvaerã

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