Kampot Ñembojehe Vighnesh Dudani omba'apóva

Kampot Ñembojehe Vighnesh Dudani omba'apóva ha'e rembiporuarã oñemba'eguaséva 2022 A' Design Award Brónse pegua Mba'eñongatuha Jejapo Ñeha'ã Categoría-pe.

BrónseMba'eñongatuha· 2022

Kampot Ñembojehe

Vighnesh Dudani -gua

A' Design Award Brónse Rembiporuarã Mba'eñongatuha Categoría-pe

11,952

Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #114969 Peg̃ua

Eike Tendápe Ehecha A' Design Award-pe Marandu Myasãi Mba'ete Jeguerohory

Sa'y

Diseño

Kampot Ñembojehe Rehegua

Kampot ha'e peteĩ aty tetãygua mba'apo hérava oñeme'ẽ hague tenda oñepyrũhápe imba'ekuéra ja'oite. Ojapo tenondeve tesãi ñangarekórã mba'e ha oipuru ymaguare rape omoheñói hag̃ua peteĩteĩva mba'e po rupive oipurúvo tekoha mba'e. Pe ñembojehe ojejapo ohechauka hag̃ua imboréva ha imba'ekuéra tekove porã potĩ. Upévare oguereko pyahu ha ymaguare reko ñembojoaju, ome'ẽ hag̃ua tetãygua reko ha tekoha marca oguerekóva. Oñongatu michĩva ha vy'ahápe, ojejapo ko'ág̃a mercado-pe g̃uarã.

Jeguerohory

A' Design Award Brónse Rehegua

Kampot Ñembojehe ohupyty A' Design Award Brónse, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño sobresaliente-pe ojekuaáva creatividad, ingenio ha astucia rupi. Umi ganador Brónse ha'e artefacto hábil ha creativo ohechaukáva experiencia, imaginación ha recurso umi diseñador-pe. Oñeha'ãrõ Kampot Ñembojehe ha'eha peteĩ objeto ojehayhúva, admirado ha estimado, profesional ha innovador. Ko diseño ohupytýva A' Design Award Brónse ombojoaju mejor práctica arte, ciencia, diseño ha tecnología rehegua ha iporãiterei detalle rehe. Kampot Ñembojehe ombohory necesidad, ohupyty ipotapy, ombovy'a sentimiento ha ohenói curiosidad.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva: The design originates from the unique story of a rare product. To do justice to the same, the packaging is a blend of the narrative of traditional processes being used to compete in a modern and constantly evolving market. The packaging stands apart due to the use of a mix of vintage typography with modern colours and aesthetics. Where one is reflecting on the heritage of the brand while the other resonates with the idea of staying relevant to the changing times.
Tuichakue ha Ñemyenyhẽ: The packaging is a square box that is of the following dimensions 130mm X 130mm X 130mm. It is a single walled box where the soap and loofah has been directly placed without the use of any unnecessary packing material.
Ñe'ẽ Rape: soap, beauty, packaging, branding, cambodia, natural, retro
Ñeapopy Tecnología: Locally sourced paper pulp that is printed using offset printing technique. The paper is completely recyclable and produced using sustainable means and old techniques. Plastic use has been completely avoided in the entire packaging. To the extent, the paper hasn't been laminated as well.
Diseño Jepy'apy: It was challenging to stick to a single direction for the packaging. The business has grown through so many phases that it was difficult to simply reflect on one. Each phase of the business was crucial enough to not be ignored.
Further, was the challenge of having a retro touch without the use of retro colours/textures which are generally more saturated than pastels. The solution to which was to use more than a single direction for different elements and make them work in harmony together.
Ñesẽheka: The research was much like a vast mood board of principles and visual structures of multiple brands in a similar space. Surveys were conducted amongst the target audience to understand their likes and dislikes, their experience with skincare products and their desires when it comes to the same. The results of these surveys helped us lock onto the colour palettes and on a more crucial level made us add complimentary pumice stones/loofahs in every box to enhance the consumer experience.
Inspiración: There were a number of sources that have inspired this project. However, the most influential inspiration has been the very story of the brand conception and why it was formed in the first place.
The brand comes with a vast heritage. Formed to promote the local and unique product offerings of their village (Kampot). And to employ the women of the village to help them make a living.
Kampot is a village that most Cambodians are aware of and many elements of the design is inspired from there.
Proyecto Ára Tuichakue: Duration: 6 months
Location: India
Mba'apo Rape: The soaps developed by Kampot are either for helping make the consumers skin better or help cure existing skin infections and other such skin related issues. Since many of these consumers are often in pain or dealing with skin irritation, the packaging is designed to help them in the moment by giving a very soothing sensation to the eyes. The idea is to keep it welcoming and relieving since the soaps are meant to do exactly that for the users skin. The packaging also has the balance of modern applications through the use of pastel colours blended with ancestral knowledge that is conveyed via the typography.