Eho contenido-pe
Tokinone Tembi'u Jyva Toshiki Okada omba'apóva

Tokinone Tembi'u Jyva Toshiki Okada omba'apóva ha'e rembiporuarã oñemba'eguaséva 2021 A' Design Award Brónse pegua Mba'eñongatuha Jejapo Ñeha'ã Categoría-pe.


BrónseMba'eñongatuha· 2021

Tokinone Tembi'u Jyva

Toshiki Okada -gua

Mba'eporuhára: Zikkichi Co.,Ltd.

A' Design Award Brónse Rembiporuarã Mba'eñongatuha Categoría-pe

11,732

Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #118715 Peg̃ua

Sa'y

Diseño

Tokinone Tembi'u Jyva Rehegua

Tokinone ha'e peteĩ jyva ojejapóva Dorayaki-pe g̃uarã, peteĩ Japón retã pastel yma guive ojejapóva ombojoajúvo kumanda he'ẽ mbytépe pane apytépe. Tokinone versión omoĩve butter cream ha he'ẽ ijapyrehápe yva ha ka'ay hovy. Pe diseño oiporu 7 sa'y, peteĩteĩ opa he'ẽ peteĩcha, oguerekóva forma ndahekopeguáiva ohechaukáva peteĩ textura mbegue. Umi sa'y ha forma ombojoaju yma ha pyahu, Japón ha Kuarahyresẽ (Occidente) rehegua mba'e. Pe caja ojejapo kuatiañe iporãitéva ndahesãiva ombojojáva pastel textura ndive. Peteĩteĩ kaʼu ojehepyme'ẽ tenda pyahu caja ryepýpe. Opa umi táva ha'e kuatiañe ojeaikuaáva jey ha ikatu ojepetei jepe ojepuru rire.

Jeguerohory

A' Design Award Brónse Rehegua

Tokinone Tembi'u Jyva ohupyty A' Design Award Brónse, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño sobresaliente-pe ojekuaáva creatividad, ingenio ha astucia rupi. Umi ganador Brónse ha'e artefacto hábil ha creativo ohechaukáva experiencia, imaginación ha recurso umi diseñador-pe. Oñeha'ãrõ Tokinone Tembi'u Jyva ha'eha peteĩ objeto ojehayhúva, admirado ha estimado, profesional ha innovador. Ko diseño ohupytýva A' Design Award Brónse ombojoaju mejor práctica arte, ciencia, diseño ha tecnología rehegua ha iporãiterei detalle rehe. Tokinone Tembi'u Jyva ombohory necesidad, ohupyty ipotapy, ombovy'a sentimiento ha ohenói curiosidad.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva
Tokinone is a new and nostalgic product that adds butter cream and flavors such as fruit and green tea to Dorayaki , a traditional Japanese pastry made by sandwiching bean paste between pancakes.
Fun patterns with colors representing the seven flavors and random shapes are expressing the fluffy texture.
Unlike traditional Japanese confectionery packaging, the colorful, pop, and high quality atmosphere of this product is appreciated as a gift. It is made of non-glossy high quality paper, all made from recyclable paper products.
Tuichakue ha Ñemyenyhẽ
Small box:(W)200mm x (D)120mm x (H)105mm
Large box:(W)200mm x (D)98mm x (H)235mm
Individual:(W)118mm x (D)30mm x (H)138mm
Ñe'ẽ Rape
Sweets, Traditional sweets, Japanese sweets, Wagashi, Japanese food, Package design
Ñeapopy Tecnología
The Dorayaki cakes that come in the box are very soft, so each one is specially designed to have sufficient margins. The box is made of non-glossy high quality paper to match the texture of the Dorayaki. Also recyclable paper products were chosen for everything related to this product.
Diseño Jepy'apy
Many of the traditional Japanese confectionery packages were expected to be of high quality as gifts, and this project was required to express a modern style while inheriting the tradition. In the design, expressing the warmth was the most important part of this product, which is prepared by hand, while at the same time achieving both the quality as a gift.
Ñesẽheka
Kawagoe City, where this product is sold, is a tourist destination, and in recent years has become a popular dating spot among young people and foreigners. With the shift in tourist demographics, the traditional souvenir wagashi also needed to be reborn. The branding and package were designed from scratch to create a product that would be loved by people of all ages and languages, while retaining the Japanese tradition.
Inspiración
Tokinone means "tone of time" in Japanese. To revive this Japanese traditional confectionery Dorayaki (pancake-like patties wrraped around filling of sweet bean paste.) handed down from long ago as a new local specialty of the modern age, colors and shapes that give a sense of both new and old, Japanese and Western styles are used.
The colors used in the design were imagined from butter, strawberry, tangerine, rum, sweet potato, matcha, and hojicha.
Proyecto Ára Tuichakue
Development began in 2019 in Kawagoe City, Saitama Prefecture, and sales began in 2020 at a long-established Japanese confectionery store near Kita-in, Kawagoe City.
Mba'apo Rape
The design is consistent with the rationale behind the color choice, but also visually catches the eye with a pop and high quality atmosphere that makes the product tasty and enjoyable. All packages are made of paper and can be easily disassembled and folded, making them environmentally friendly.
Aty Rembiguái
Brand Manager:Masahito Nunome
Ta'ãnga Mba'eñemoneĩ
All Image: Photographer Nozomi Suzuki 2021 / Art Director Toshiki Okada 2019 / Graphic designer Toshiki Okada 2019

Patrocinado

Ehechauka Designers.org Rapykuéri

Ejuhu producto, servicio ha oportunidad ore socio publicitario-kuéra rehegua.

Diseño Porã Oñeñangareko Porãvaerã

A' Design Award ha'e premio internacional, jurado reheve, diseño porã pegua. Eike A' Design Award-pe erekóvo ijeheguíva ñemoneĩ, ñemyasãi, mba'ete ha nde mba'apo ñemoherakuã. Emoĩ nde mba'apo A' Design Award-pe ha eñeha'ã ejapo hag̃ua A' Design Prize.

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