Unicorn Rebrand Identidad Visual Yating Liu omba'apóva

Unicorn Rebrand Identidad Visual Yating Liu omba'apóva ha'e rembiporuarã oñemba'eguaséva 2024 A' Design Award Fiero pegua Ta'ãnga Jejapo Ñeha'ã Categoría-pe.

FieroTa'ãnga· 2024

Unicorn Rebrand Identidad Visual

Yating Liu -gua

Mba'eporuhára: Yating Liu

A' Design Award Fiero Rembiporuarã Ta'ãnga Categoría-pe

11,564

Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #154412 Peg̃ua

Eike Tendápe Ehecha A' Design Award-pe Marandu Myasãi Mba'ete Jeguerohory

Sa'y

Diseño

Unicorn Rebrand Identidad Visual Rehegua

Diseñador Yating Liu ombopyahu peteĩ camión tembi'u mexicano Nueva York-pegua marka peteĩ tembiapo experimentálpe. Pe diseño oiporu sa'y vivíva ha insignia kuéra oikotevẽ haguã temimbo'e mitãnguérape. Logo-pe, "Uni" he'ise universidad, ha "Corn" he'ise Tacos. Pe tema unicornio, ojehayhúva mitãnguéra apytépe, oñembojoaju marka semanal oikuaaukávo sabor pyahu kuéra rehe. Logo omoĩjoa creativamente mba'e kuéra gramática española rapykuéri. Menú rehegua oĩ avei término kuéra universidad ndive joajupyre, oasegura haguã peteĩ sistema visual oñondivéva oñembojoajúva marka py'aguasúpe.

Jeguerohory

A' Design Award Fiero Rehegua

Unicorn Rebrand Identidad Visual ohupyty A' Design Award Fiero, peteĩ ñehechakuaa prestigioso oñeme'ẽva diseño iporã-pe ohupytýva requisito profesional ha industrial oñeha'ãrõva creación iporã oñemoĩva-gui. Umi ganador Fiero ohechauka habilidad guasu, especialización yvate, comprensión experta ha capacidad creativa umi creador rehegua. Oñeha'ãrõ Unicorn Rebrand Identidad Visual ha'eha creación ojehayhúva, admirada ha estimada, práctica ha innovadora. Ko diseño ohupytýva A' Design Award Fiero ombojoaju mejor práctica industria rehegua ha oguereko característica técnica competente ojoajúva conocimiento ha talento ndive. Unicorn Rebrand Identidad Visual oñerespeta hembiapo cuidadoso rupi ha oñemoĩ ome'ẽ hag̃ua mejora calidad de vida rehegua oipytyvõva yvy ape iporãve hag̃ua.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva: "Unicorn" has a dual meaning: it signifies the mythical animal "Unicorn", aligning with the brand's weekly flavor launches, and it can be dissected into "Uni" and "CORN," representing "university" (as the food truck targets college students near universities) and "the taco". The exclamation mark at the end of the logo mirrors the third letter "i," a distinctive punctuation mark in Spanish.
Tuichakue ha Ñemyenyhẽ: Loyalty card 90mm x 54mm
Ñe'ẽ Rape: Logo, visual identity, branding, corporate identity, graphic design, food identity, New York
Ñeapopy Tecnología: The logo is easily applied to stationery, packaging and menu designs, and other various applications including loyalty card, balloon, badges, taco truck graphic, apron and tape designs.
Diseño Jepy'apy: This brand design challenge is how to make every element in the design closely connected to the brand's core, ultimately forming a cohesive and unified visual system. Like the logo design which skillfully incorporates various pieces of information, such as the brand's origin, product characteristics, and target audience, into a simple graphic without losing uniqueness and detail.
Ñesẽheka: The overall logo takes a semi-circular shape, cleverly mirroring the appearance of Taco corn tortillas. The letters "i" in "UNi" in the name, along with the exclamation mark at the end, form a mirrored pattern, adhering to the rules of Spanish grammar.
Inspiración: This is a rebranding project for Unicorn Taco, a New York-based taco brand specializing in Mexican food. The design features a lively and bold color palette, complemented by badge graphics that resonate with the college student identity. These elements work together to create a more enticing brand image, appealing to a youthful audience.
Proyecto Ára Tuichakue: The project started in July 2021 and finished in September 2021 in Beijing, China.
Mba'apo Rape: The design features a lively and bold color palette, complemented by badge graphics that resonate with the college student identity. These elements work together to create a more enticing brand image, appealing to a youthful audience. Additionally, each product name in the menu design cleverly incorporates words closely related to college life, such as "all-nighter," "group project," "brainstorm," and more, ensuring that every element in the design is closely connected to the brand's core, ultimately forming a cohesive and unified visual system.