The National Gallery Identidad Visual Meng Chu Huang omba'apóva

The National Gallery Identidad Visual Meng Chu Huang omba'apóva ha'e rembiporuarã oñemba'eguaséva 2024 A' Design Award Fiero pegua Ta'ãnga Jejapo Ñeha'ã Categoría-pe.

FieroTa'ãnga· 2024

The National Gallery Identidad Visual

Meng Chu Huang -gua

A' Design Award Fiero Rembiporuarã Ta'ãnga Categoría-pe

15,518

Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #160417 Peg̃ua

Ehecha A' Design Award-pe Marandu Myasãi Mba'ete Jeguerohory

Sa'y

Diseño

The National Gallery Identidad Visual Rehegua

Ñe'ẽ Book: The National Gallery ha'e peteĩ identidad visual ojejapo vaekue pe national art gallery-pe Londres-pe. Ko identidad omoambue peteĩ logo taipy-guánte oĩ vaekuégui peteĩ marca gráfica iporãveva. Pe logo pyahu ha'e peteĩ marco "double L" ojejapo vaekue 7 líneape. Ko 7 línea he'ise pe colección aty ta'ãnga, oĩva siglo 13 guive siglo 19 peve. Pe logo ikatu ojehecha porã gueteri ojejapórõ 0,75 pulgada michĩvéva. Pe wordmark omomba'e guasu "London" heráva, ohupytývo iporãve visibilidad umi búsqueda en línea-pe. Pe tembiapo ojeporeka ha'e omomarangatu hağua pe gallery ojekuaave opa yvy ape ári.

Jeguerohory

A' Design Award Fiero Rehegua

The National Gallery Identidad Visual ohupyty A' Design Award Fiero, peteĩ ñehechakuaa prestigioso oñeme'ẽva diseño iporã-pe ohupytýva requisito profesional ha industrial oñeha'ãrõva creación iporã oñemoĩva-gui. Umi ganador Fiero ohechauka habilidad guasu, especialización yvate, comprensión experta ha capacidad creativa umi creador rehegua. Oñeha'ãrõ The National Gallery Identidad Visual ha'eha creación ojehayhúva, admirada ha estimada, práctica ha innovadora. Ko diseño ohupytýva A' Design Award Fiero ombojoaju mejor práctica industria rehegua ha oguereko característica técnica competente ojoajúva conocimiento ha talento ndive. The National Gallery Identidad Visual oñerespeta hembiapo cuidadoso rupi ha oñemoĩ ome'ẽ hag̃ua mejora calidad de vida rehegua oipytyvõva yvy ape iporãve hag̃ua.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva: The National Gallery (London) brand redesign is to move beyond the typography-only logo and elevate the institution's visibility and international recognition as a national art gallery. The new logo, a double “L” frame composed of seven lines, represents the collection's paintings spanning the 13th to 19th centuries. The museum's mission is to preserve and enrich this distinct collection, offering a unique view of art history.
Tuichakue ha Ñemyenyhẽ: The minimum size requirement for the logo is 0.75 inches wide or smaller.
Ñe'ẽ Rape: Identity Design, Meng Chu Huang, The National Gallery
Ñeapopy Tecnología: I began by researching the history of The National Gallery, identifying key themes and concepts that best represent the institution. Subsequently, I engaged in brainstorming sessions and ideation, continuously refining the logo design to ensure it encapsulated the essence of the institute. My aim was to craft a logo that resonated with the values and identity of The National Gallery.
Diseño Jepy'apy: Transform a typography-based logo into an iconic logo.
Ñesẽheka: The National Gallery holds significant historical value, housing Western painting collections from the 13th to the 19th centuries. It distinguishes itself from the Tate museum, which focuses on art collections from the 19th century onwards, particularly emphasizing classic aesthetics. While most national galleries highlight initials or architectural features in their logos, The National Gallery's architecture lacks distinctiveness. Hence, I opted to integrate painting elements into the logo, accentuating its unique focus on paintings. The addition of seven lines and framing elements further enhances the logo's representation of The National Gallery. Additionally, we decided to remove "The" and add "London" to improve online visibility, as search results often prioritize galleries from other countries over the London-based institution. We envision the final logo to preserve the classic characteristics of the National Gallery while giving it a more modern direction for global promotion.
Inspiración: The remarkable painting collection housed at The National Gallery inspired my mission to boost its global recognition. Upon noticing that online searches often led users to other National Galleries, I saw an opportunity to rebrand and increase its distinctiveness. Drawing from its extensive painting collection, I sought to infuse this essence into the logo design. My goal was to ensure that the logo immediately resonated with visitors as belonging to The National Gallery.
Proyecto Ára Tuichakue: This project started in Feburary 2023 and finished in May 2023.
Mba'apo Rape: Creating an iconic logo ensures instant recognition, fostering a lasting impression among audiences. With this rebranding logo, our aim is to enhance The National Gallery's global visibility and recognition.
Aty Rembiguái: Meng Chu Huang
Ta'ãnga Mba'eñemoneĩ: Meng Chu Huang, 2023