Journey To Fun Tasyo Ñembosarái Tape Jehechauka Seevinck Baade Miller Seear Douglas omba'apóva ha'e rembiporuarã oñemba'eguaséva 2024 A' Design Award Fiero pegua Ta'ãnga Jejapo Ñeha'ã Categoría-pe.
FieroTa'ãnga· 2024
Journey To Fun Tasyo Ñembosarái Tape Jehechauka
Seevinck Baade Miller Seear Douglas -gua
Mba'eporuhára: QUT Design Lab
A' Design Award Fiero Rembiporuarã Ta'ãnga Categoría-pe
Premio Rembiporuarã Oñemoneĩva
Emoneĩ Premio Reko #161077 Peg̃uaDiseño
Journey To Fun Tasyo Ñembosarái Tape Jehechauka Rehegua
Queensland Mitã Tasyo oikotevẽkuri omoporãve hag̃ua Ñembosarái Tenda ra'ãnga mba'emimi'ape rehegua; ojapo peteĩ experiencia vy'a omboykéva familia kuérape mba'asy rendágui; ha omoporãve tape jehechauka mba'apo ojejuhúpe g̃uarã. Umi diseñador ombohovái kóva omoingévo ijojaha'ỹva mitã ñembosarái diseño tape jehechauka-pe. Diseño visual oñemboaje arquitectura ha tekoha ndive. Ko-diseño ha oñondive mba'apo hetepy opaichagua mbo'esyry rehegua umi interesadokuéra ndive, tuichaitereíva proyecto oikove porãhápe g̃uarã, avei ijojaha'ỹva.
Jeguerohory
A' Design Award Fiero Rehegua
Journey To Fun Tasyo Ñembosarái Tape Jehechauka ohupyty A' Design Award Fiero, peteĩ ñehechakuaa prestigioso oñeme'ẽva diseño iporã-pe ohupytýva requisito profesional ha industrial oñeha'ãrõva creación iporã oñemoĩva-gui. Umi ganador Fiero ohechauka habilidad guasu, especialización yvate, comprensión experta ha capacidad creativa umi creador rehegua. Oñeha'ãrõ Journey To Fun Tasyo Ñembosarái Tape Jehechauka ha'eha creación ojehayhúva, admirada ha estimada, práctica ha innovadora. Ko diseño ohupytýva A' Design Award Fiero ombojoaju mejor práctica industria rehegua ha oguereko característica técnica competente ojoajúva conocimiento ha talento ndive. Journey To Fun Tasyo Ñembosarái Tape Jehechauka oñerespeta hembiapo cuidadoso rupi ha oñemoĩ ome'ẽ hag̃ua mejora calidad de vida rehegua oipytyvõva yvy ape iporãve hag̃ua.
Diseño Rapykuéri
Marandu Aty
Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.
- Mba'e Iñambuéva
- Queensland Children's Hospital needed to enhance their Entertainment Precinct’s branded identity; facilitate a joyful experience within that distracts families from illness; and improve its wayfinding for locating services. We addressed this through uniquely incorporating playground games into wayfinding; and visual design that complements and integrates with architecture and environment. Our co-design and interdisciplinary approach with stakeholders, key to the project success, is also unique.
- Tuichakue ha Ñemyenyhẽ
- 226 Square meters of visual design cover the walls of the Entertainment Precinct, ranging from 2.7m to 3.1m high, and 7.5m pillar. A further 270 square meters of floor space feature lines of feather decals for playfully directional signage. The design distinguishes between two entry/exit points (lifts A, B), three destinations (the services), three intersections for direction and the pillar as a landmark. A one-hour video with animated elements (winking, feather rustle) complements the design.
- Ñe'ẽ Rape
- Design for Health, Co-Design, Collaboration, Hospital Wayfinding, Hospital Branding, Experience Design, Wayfinding, Branding, Environmental Graphic Design, Hospital, Pediatric
- Ñeapopy Tecnología
- Co-design workshops with hospital stakeholders resulted in insights such as the parrot character. Using site photos and Photoshop, digital collages were created for feedback. Detailed wall and doorway measurements were taken to create layout templates. Paper and Procreate were used for illustration, with vectorizing in Illustrator. Vertical designs were printed as wall-sized panels and floor feather decals were individually die cut and installed.
- Diseño Jepy'apy
- Designing within health and architectural constraints was exciting and a challenge. Our interdisciplinary team navigated challenges to integrate playful UX into wayfinding, considering factors from surface sterilization to inclusive design and complementing the orange colour scheme. Striving to 'escape flatland,' we used floor decals to encourage physical engagement akin to playground activities. Parrot characters peeked over doors, adding humor and enriching the playful experience design.
- Ñesẽheka
- Level 6 'Entertainment Precinct' needed a distinctive, joyful identity and improved wayfinding. Design was informed by collaborative and human-centered methods, from co-design workshops to interviews and surveys. Post-completion feedback is overwhelmingly positive: one mother shared how her toddler, typically reluctant to walk, eagerly followed the feathers, demonstrating the design's positive impact on wellbeing. Our solution surpassed expectations and informs ongoing design and research.
- Inspiración
- Nature, children's games, collaboration with hospital stakeholders and the building's 'living tree' concept and parrot sculptures were key.Biophilic design and regional landscape led to nature-based placemaking at each entry point (Lifts A,B).Playful characterisations of parrots could relate to children and 3 unique parrots were created for each of the 3 services, using coloured feather trails and inspired by playground games like Hopscotch - immediately facilitating active and embodied play.
- Proyecto Ára Tuichakue
- Starting October 2020 with co-design, research and prototyping, the concepts and imagery were refined by July 2021, then vectorized, with final approvals, printing and installation by September 2021. Publicly launched in October it remains a significant and impactful part of the Queensland Children’s Hospital, the primary facility of Queensland’s state-wide Hospital and Health Service, with over 350 beds, 40,000 patients annually, and according to Newsweek, the 10th best children's hospital internationally.
- Mba'apo Rape
- The design utilizes wayfinding and UX design to tackle challenges like getting lost and limited engagement. Memorable landmarks created at lift wells aid recollection, with places (waterfall) replacing letters (lift A). Directional signage includes the parrot signage at the intersections near lift entries and the playfully directional feather trails on the floors. Colour and symbols (parrots, feathers) in the signage differentiates between destinations, while also uniquely representing each
- Aty Rembiguái
- Chief Investigator & Designer: Jen Seevinck
Artist: Kirsten Baade
Chief Investigator: Evonne Miller
Investigator: Gillian Ridsdale
Investigator: Matthew Douglas
Investigator: Lynne Seear - Ta'ãnga Mba'eñemoneĩ
- Image #1 : Photographer Sarah Osborne, Illustration Kirsten Baade, Documentation, 2021
Image #2 : Photographer Sarah Osborne, Illustration Kirsten Baade, Documentation, 2021
Image #3 : Photographer Sarah Osborne, Illustration Kirsten Baade, Documentation, 2021
Image #4 : Photographer Sarah Osborne, Illustration Kirsten Baade, Documentation, 2021
Image #5 : Photographer Sarah Osborne, Illustration Kirsten Baade, Documentation, 2021
Patrocinado
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