Kweichow Moutai Osaka Expo Edition Kaguy Ryru Ñuãha Ying Song Brand Design Shenzhen Co., Ltd omba'apóva ha'e rembiporuarã oñemba'eguaséva 2026 A' Design Award Itaju pegua Mba'eñongatuha Jejapo Ñeha'ã Categoría-pe.

ItajuMba'eñongatuha· 2026

Kweichow Moutai Osaka Expo Edition Kaguy Ryru Ñuãha

Ying Song Brand Design Shenzhen Co., Ltd -gua

Mba'eporuhára: Kweichow Moutai Co., Ltd.

A' Design Award Itaju Rembiporuarã Mba'eñongatuha Categoría-pe

50,895

Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #177057 Peg̃ua

Ehecha A' Design Award-pe Marandu Myasãi Mba'ete Jeguerohory

Sa'y

Diseño

Kweichow Moutai Osaka Expo Edition Kaguy Ryru Ñuãha Rehegua

Kweichow Moutai Osaka Expo Edition ha'e peteĩ ñuãha apopyre ojejapóva kaguy mandu'arãme guarã, ojejapova'ekue 2025 Osaka World Expo peguarã. Iñe'ãngue ou China Pavilion okapegua rehegua ha omomandu'a China kuatiañe'ẽ ymaguare ojejapóva takuágui. Pe mbayru ñai'ũguigua oñemboguapy peteĩ tetãnguéra apopyre metálica ryepýpe, ha pe karameguã ojejapo takuapepe ecológica, metal ha vakapi apopyrégui. Peteĩ arapapaha metálica oĩva karameguã ári ohechauka pe joaju puku oĩva marca ha World Expo ndive. Peteĩ jokoha metálica kaguy kambuchi ichagua osyryrýva arapapaha rupive ombojere pe karameguã ojeavri hag̃ua.

Jeguerohory

A' Design Award Itaju Rehegua

Kweichow Moutai Osaka Expo Edition Kaguy Ryru Ñuãha ohupyty A' Design Award Itaju, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño primera clase, maravilloso ha sobresaliente-pe. Umi ganador Itaju ha'e creación heta innovador, visionario ha glamoroso ohesape'ỹva ohechaukáva genio, sabiduría ha habilidad umi diseñador-pe. Oñeha'ãrõ Kweichow Moutai Osaka Expo Edition Kaguy Ryru Ñuãha ha'eha peteĩ invento ojehechakuaavéva, tendencia omoĩva ha monumental ome'ẽva valor ndojehecháiva. Ko diseño ohupytýva A' Design Award Itaju ha'e proyecto espectacular ha respetado ohepyme'ẽva heta ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. Kweichow Moutai Osaka Expo Edition Kaguy Ryru Ñuãha omoheñói sentimiento ipotapy mbarete, omokyre'ỹ pasión, ombokyre'ỹ creatividad ha ñanemombyasy.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva: This is a commemorative liquor designed by Maotai for the 2025 Osaka World Expo. The appearance is inspired by the architecture of the China Pavilion, resembling traditional Chinese book slips and wine bottles surrounded by metal landscapes. The most unique idea is the timeline decorated with metal on the top of the box, representing the century old intersection of Maotai and the World Expo. The wine jar is a metal handle, and sliding the jar can cleverly rotate and open the box.
Tuichakue ha Ñemyenyhẽ: A box and a bottle / 140mm x 105mm x 280mm / Ecological bamboo board, ceramic bottle, metal, artificial leather/
Ñe'ẽ Rape: Chinese Baijiu packaging, packaging design, commemorative wine
Ñeapopy Tecnología: It’s a commemorative liquor designed by Moutai for the 2025 Osaka World Expo. The appearance is inspired by the architecture of the China Pavilion, resembling traditional Chinese book slips and wine bottles surrounded by metal landscapes. The most unique idea is the timeline decorated with metal on the top of the box, representing the century old communication between Moutai and the World Expo. The wine jar is a metal handle, and sliding the jar can cleverly rotate and open the box.
Diseño Jepy'apy: The most difficult part of the design is how to combine Moutai culture with World Expo culture. If the product is designed to be unique and impressive. When we decided to use metal parts to present the concept of a century long timeline, we faced the challenge of opening it. However, by using the metal handle of the wine jar to rotate the box open, we cleverly solved this problem, added unique creativity to the product, and left a deep impression on people
Ñesẽheka: Research type: Baijiu packaging
Research objective: To commemorate the centennial intersection of Moutai and the World Expo
Methodology: Seeking inspiration from the elements of the World Expo
Data collection and research tools: Architectural characteristics of the China Pavilion at the World Expo. design software
Participant or Experiment: Designer
Result: The product has been successfully launched and received high attention and praise.
Insights and Influence: Effectively promoted the brand
Inspiración: The packaging is inspired by the exterior design of the China Pavilion at the 2025 Osaka World Expo, featuring traditional Chinese book styles and bamboo as the core design element. The bottle is surrounded by metal landscapes, symbolizing the concept of 'harmony between man and nature' and showcasing Maotai's green brewing philosophy to the world. The metal at the top of the box is a creative timeline that blends Maotai and the centennial intersection of the World Expo together. The rotating metal handle is a wine jar, and sliding the jar can cleverly rotate to open the box.
Proyecto Ára Tuichakue: The project started construction in Shenzhen in October 2024, was completed in Shenzhen in May 2025, and was launched on June 5, 2025 at the China Pavilion of the Osaka World Expo in Japan.
Mba'apo Rape: Find the metal handle in the shape of a wine jar at the top of the wine box, and rotate it along a metal track like a timeline to open the outer box. After opening, find the hidden button on the red leather at the neck of the bottle, open the button, and take out the bottle. Rotate the bottle cap and open the bottle.
Aty Rembiguái: Yingsong chen
Yuntao Zhang
Gengjie Zheng
Jiacen Xu
Shujie Yang
Mengyuan Wang
Ta'ãnga Mba'eñemoneĩ: Image #1:Creator Yingsong Chen,Kweichow Moutai (Osaka World Expo),2025
Image #2:Creator Yingsong Chen,Kweichow Moutai (Osaka World Expo),2025
Image #3:Creator Yingsong Chen,Kweichow Moutai (Osaka World Expo),2025
Image #4:Creator Yingsong Chen,Kweichow Moutai (Osaka World Expo),2025
Image #5:Creator Yingsong Chen,Kweichow Moutai (Osaka World Expo),2025