Power Trail Ñembyru'ãha Ojepurujeýva Wei Bai, Zhiqiang Cai and Rubo Chen omba'apóva

Power Trail Ñembyru'ãha Ojepurujeýva Wei Bai, Zhiqiang Cai and Rubo Chen omba'apóva ha'e rembiporuarã oñemba'eguaséva 2026 A' Design Award Brónse pegua Mba'eñongatuha Jejapo Ñeha'ã Categoría-pe.

BrónseMba'eñongatuha· 2026

Power Trail Ñembyru'ãha Ojepurujeýva

Wei Bai, Zhiqiang Cai and Rubo Chen -gua

Mba'eporuhára: Shenzhen Hello Tech Energy Co.,Ltd

A' Design Award Brónse Rembiporuarã Mba'eñongatuha Categoría-pe

6,381

Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #180630 Peg̃ua

Ehecha A' Design Award-pe Marandu Myasãi Mba'ete Jeguerohory

Sa'y

Diseño

Power Trail Ñembyru'ãha Ojepurujeýva Rehegua

Power Trail ha'e peteĩ karóna ñembyru'ãha oñemoñembotýva ojejapóva ojepurujey hag̃ua oñembogua rire. Pe karóna ojepe'a peteĩ tape sã'ỹme oñemoĩva'ekue, ha ta'anga ojehaipyre omoirũ pe puruhárape mbohapy jeku'e peteĩteĩme. Umi vore ojekutupyre ojeipe'a pe kartõgui voi ha oñembohasa peteĩ tembiapo oñembojahupe hag̃ua. Natekotevẽi mba'eve ambue térã ñembyaty mokõiha pe ñemoambue rehe. Pe apopyrã oipuru tape jepuruvéva, ojehaive'akue offset rupive, jekytĩ die-cut hekopetéva ha ñemombopy oñeñangarekóva. Pe diseño ombopukuve pe ñembyru'ãha rekove puruha ha oipytyvõ omomichĩvo pe ñemombo pya'e.

Jeguerohory

A' Design Award Brónse Rehegua

Power Trail Ñembyru'ãha Ojepurujeýva ohupyty A' Design Award Brónse, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño sobresaliente-pe ojekuaáva creatividad, ingenio ha astucia rupi. Umi ganador Brónse ha'e artefacto hábil ha creativo ohechaukáva experiencia, imaginación ha recurso umi diseñador-pe. Oñeha'ãrõ Power Trail Ñembyru'ãha Ojepurujeýva ha'eha peteĩ objeto ojehayhúva, admirado ha estimado, profesional ha innovador. Ko diseño ohupytýva A' Design Award Brónse ombojoaju mejor práctica arte, ciencia, diseño ha tecnología rehegua ha iporãiterei detalle rehe. Power Trail Ñembyru'ãha Ojepurujeýva ombohory necesidad, ohupyty ipotapy, ombovy'a sentimiento ha ohenói curiosidad.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva: This design converts conventional packaging into a reusable interactive system through integrated structural transformation and graphic sequencing. Play elements are embedded directly within the carton using die-cut components and guided visual progression. Unlike disposable packaging, the object retains value beyond protection and transport. The solution extends functional lifespan while remaining compatible with standard production processes.
Tuichakue ha Ñemyenyhẽ: Width 388 mm x Depth 278mm x Height 352mm
Ñe'ẽ Rape: Reusable packaging, Circular design, Interactive graphics, Structural transformation, Sustainable engagement, Packaging innovation, Behavioral design, Lifecycle extension
Ñeapopy Tecnología: The design utilizes standard folding carton production methods, including offset printing, precision die-cutting, and controlled creasing. Structural transformation is achieved without additional materials or secondary assembly. Graphic sequencing and punch-out components are integrated within existing manufacturing tolerances, ensuring scalability and compatibility with conventional packaging supply chains.
Diseño Jepy'apy: The primary challenge was integrating interaction without increasing material usage or manufacturing complexity. Internally, the design required balancing clarity, durability, and engagement. Externally, constraints included die-cut precision, folding tolerances, and production scalability. Iterative prototyping and structural simplification enabled transformation while preserving feasibility and cost efficiency.
Ñesẽheka: This design research project investigated how packaging can influence post-use behavior. Methods included observational study, rapid prototyping, and user testing with families. Data was gathered through interaction sessions and feedback interviews. Results indicated increased retention time and cooperative engagement. Findings suggest that structural interaction can positively affect reuse behavior and reduce premature disposal.
Inspiración: The project originated from observing how packaging is typically discarded immediately after unboxing. The intention was to explore whether packaging could act as a behavioral trigger for longer use. By linking visual progression, interaction, and shared activity, the design repositions packaging as an object that supports experience rather than waste.
Proyecto Ára Tuichakue: The project was developed in 2025. Design research and development were completed in China, with the final solution prepared in 2026 for international design award submissions and exhibitions, as well as for potential real-world production between 2026 and 2027.
Mba'apo Rape: The packaging opens in a sequential manner that guides users to unfold and repurpose the structure. Embedded components are removed directly from the carton and activated through simple interaction. The transformation shifts the object from container to shared activity, encouraging prolonged use and repeated engagement through intuitive physical interaction.
Aty Rembiguái: Wei Bai, Yali Wang, Rubo Chen and Lvhan Chen