Lele i ka ʻike
Hong Kong Houseware Fair 2019 Kahua Hana Mua: Ho'onohonoho Hanana na Hong Kong Trade Development Council

ʻO Hong Kong Houseware Fair 2019 Kahua Hana Mua: Ho'onohonoho Hanana na Hong Kong Trade Development Council he mea lanakila hanohano loa o ka 2020 A' Design Award Kala ma ka Māhele Hoʻokūkū Hoʻolālā Hanana a me Mea E Hana ʻIa Nei.


KalaHanana· 2020

Hong Kong Houseware Fair 2019 Kahua Hana Mua: Ho'onohonoho Hanana

na Hong Kong Trade Development Council

Mea Kūʻai: Hong Kong Trade Development Council

Mea Lanakila A' Design Award Kala ma ka Māhele Hanana

56,680

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #90060

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Hong Kong Houseware Fair 2019 Kahua Hana Mua: Ho'onohonoho Hanana

He hoʻolālā hanana ʻo Hong Kong Houseware Fair 2019 i hana ʻia no kahi hōʻike kālepa i mālama ʻia ma ka Hong Kong Convention and Exhibition Centre. Uhi ka hoʻolālā i ʻekolu wahi: he hoʻonohonoho hoʻokipa ma ka lānai komo, he hoʻoponopono komo no ka hale hōʻike, a me kahi hōʻike wānana ʻano kaʻawale. He 30 mika huinahā ka nui o ka hoʻonohonoho hoʻokipa a he 5 mika ke kiʻekiʻe a hoʻokomo ʻia me kahi pale LED nui. Loaʻa i nā mea kanu he ʻōnaehana alumini hiki ke hoʻohana hou ʻia, nā kukui kaula LED, nā papa acrylic a me ka moena hiki ke palahō. ʻO nā kala a me nā ʻano i lawe ʻia mai ka hōʻike ʻano ʻoihana e hoʻopili i nā wahi ʻekolu.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Kala

Ua lanakila ka hoʻolālā Hong Kong Houseware Fair 2019 Kahua Hana Mua: Ho'onohonoho Hanana i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Hong Kong Houseware Fair 2019 Kahua Hana Mua: Ho'onohonoho Hanana he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Hong Kong Houseware Fair 2019 Kahua Hana Mua: Ho'onohonoho Hanana e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa
To uplift the image 3 areas were provided by the event organiser inside the Convention and Exhibition Centre building for the 2019 Hong Kong Houseware Fair. First, a welcome installation at the venue’s entrance foyer, followed by an entrance treatment for the exhibition hall entry, then a separate trend forecast display showing 4 future predictions from the industry’s research report.
Nā Ana a me ka Hoʻopili
The welcome signage 30m2 x 5m high consisted of a large 3mm pitch LED screen. The materials include reusable aluminium system, LED stripe lights, acrylic panels, metal section structure, digital print, black sticker finish, vinyl graphics and biodegradable carpet. Similar materials were applied for the 16 square meters hall entry treatment. The trend display was built with bespoke cladding, furniture, images and visually curated products to reflect the individual trends forecast displays.
Nā Lepili
Trade, Hong Kong, Houseware, Installation, Welcome, Signage, Exhibition, Design, Organiser, Fair, Trend Forecast, Central Display
ʻEnehana Hana
A 30m2 x 5m high welcome installation consists of a large LED 3mm pitch screen. Other materials used include reusable aluminium structural system, LED stripe lights, black sticker finish, acrylic panels, digital print, vinyl graphics and biodegradable carpet. The same material specification was applied for the hall entry treatment and trend display area. All constructions and bespoke furniture were tested offsite for quicker reassembly and lit during the 3 days onsite timeline.
Pilikia Hoʻolālā
Besides an onsite production of only 3 days, another challenge was finding a design concept to reflect the industry trend and stimulate the visitors. Since the 3 areas provided at the fair were far apart from each other, a common visual thread was required. The solution was to borrow elements from the trend forecast to develop an overarching concept for the 3 spaces provided by the organiser.
Noiʻi
The research began with analysing the trend forecasts for the houseware industry. To relate the theme to this industry, a series of abstract interior settings were built under the Living Art concept for the welcome installation and entrance treatment. Selected colours, textures and lighting elements were taken from the trend forecast reports. This ensured a subconscious form of connection between the first two installations and the separate trend display area located at the concourse.
Hoʻoulu Manaʻo
Inspiration for both the welcome installation and exhibition hall entrance treatment derived from the official houseware industry tend report. From this, a selection of bold colours finishes and lit outline framework was chosen to produce a language of abstract interior settings. Subsequently, a separate trend display area edited images, materials, bespoke furniture and selected products to form the 4-physical interpretation of the industry’s trend forecast.
Ka Lōʻihi o ka Papahana
The 2019 Hong Kong Houseware Fair project duration was 3 months from initial briefing to onsite completion. It was located at the Hong Kong Convention and Exhibition Centre in Wan Chai, Hong Kong and the event ran for 3 days starting from the 20th until 23rd of April 2019.
Kaʻina Hana
The flow was a challenge as each area offered for the new design was spread out and an aesthetic link was required to draw the attention of the visitors. Therefore, the welcome installation and entrance treatment’s art direction reflected elements of the main trend display area. This provided a subliminal connection between all 3 spaces and helped elevated the aesthetics of the organisers work at the event.

Kākoʻo ʻIa

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Kūpono ka Hoʻolālā Maikaʻi i ka Hoʻomaikaʻi Nui

ʻO ka A' Design Award he makana hoʻomaikaʻi honua, i hoʻoholo ʻia e nā luna, no ka hoʻolālā maikaʻi. E komo i ka A' Design Award e loaʻa ai ka manawa e ʻike ʻia ai kou hana ma ke ʻano kūpono, a e loaʻa ai ka kaulana, ka hanohano a me ka hoʻolaha no kāu hana. E koho inoa i kāu hana no ka A' Design Award a e hoʻokūkū no ka makana A' Design Prize i makemake nui ʻia.

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