Ugly Monster Zaj Duab Phua Popsicle los ntawm JBBC Branding Consultancy

Qhov qauv tsim Ugly Monster Zaj Duab Phua Popsicle los ntawm JBBC Branding Consultancy yog tus yeej muaj nqis heev ntawm qhov khoom plig 2020 A' Design Award Tooj hauv Pawg Sib Tw Tsim Ntim Khoom.

ToojNtim Khoom· 2020

Ugly Monster Zaj Duab Phua Popsicle

los ntawm JBBC Branding Consultancy

Tus Neeg Siv: JBBC Branding Consultancy

Tus Yeej A' Design Award Tooj hauv Pawg Ntim Khoom

16,401

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #101073

Mus Saib Lub Vev Xaib Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Ugly Monster Zaj Duab Phua Popsicle

Ugly Monster yog qhov zaj duab phua rau ib yam khoom popsicle uas tsim tawm hauv Taiwan. Tus qauv qhia ib tug cim ntsuab uas muaj daim tawv nyuaj, tau txais kev tshoov siab los ntawm guava, ib hom txiv hmab txiv ntoo uas loj hlob hauv lub zos Yanchao. Xim ntsuab ci ua rau tus cim ntawd zoo li muaj zog thiab lom zem. Lub cev thiab txhais ceg tsis sib npaug, thiab tus cim tsis muaj tes, yog li nws tus qauv zoo li lom zem thiab txaus luag. Lub thoob ntim khoom ntev 70 mm dav, 195 mm ntev thiab 20 mm siab. Lub hom phiaj yog los txhawb qhov khoom no thiab rub kev nyiam los rau lub zos me thiab cov neeg ua liaj ua teb hauv thaj chaw ntawd.

Qhov Lees Paub

Txog A' Design Award Tooj

Ugly Monster Zaj Duab Phua Popsicle yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. Ugly Monster Zaj Duab Phua Popsicle xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. Ugly Monster Zaj Duab Phua Popsicle ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: The package was designed not only to promote the merchandise but also call attention from public to the small town with majority of elder farmers. The goal of the design was to create pleasure and fun image for Yanchao. The popsicle product launched allover Taiwan and reported by different press in 2019.
Qhov Loj & Ntim: Width 70mm x Length 195mm x Height 20mm
Cov Ntsiab Lus: Guava, Farmers, Popsicle, Food, Ugly Monster
Thev Naus Laus Zis Tsim Khoom: "Ugly Monster" is a very authentic character with the green color and rugged surface, inspired by guava, a local fruit in Taiwan. "Ugly Monster" is full of excitement and energy to show itself to the world, as the metaphor that farmers did hard work for the best quality and expected more people to notice. Fluorescent green granted the character feeling of positive energy, authenticity and amazement. Unbalanced ratio between body and legs, and two legs without hands, aligned with characteristics of Ugly Monster as funny and furious.
Kev Txhawb Siab: As part of university social responsibility project in Taiwan, ugly monster was created as a hilarious and sweet character with a big heart and bravery born from the bare land full of lime dust. The idea was inspired by a small town in Taiwan, Yanchao and the fruit, grava which Yamchao is famous for.
Lub Sij Hawm Ua Hauj Lwm: The project started in June 2019 and finished in December 2019 in Taiwan.
Txheej Txheem Ua Hauj Lwm: The design team aimed to create a fun way as the bridge between young people and tradition culture of a small town.
Cov Patent: Copyrights belong to Jblossom Branding Consultancy Co., Ltd., 2019.
Cov Tswv Cuab Pab: Designer: Huiyu Zhuang
Director: Jiunguo Yu
Kev Qhuas Duab: Jblossom Branding Consultancy Co., Ltd.