Game Fuel Kev Ntim Khoom Haus los ntawm PepsiCo Design and Innovation

Qhov qauv tsim Game Fuel Kev Ntim Khoom Haus los ntawm PepsiCo Design and Innovation yog tus yeej muaj nqis heev ntawm qhov khoom plig 2021 A' Design Award Kub hauv Pawg Sib Tw Tsim Ntim Khoom.

KubNtim Khoom· 2021

Game Fuel Kev Ntim Khoom Haus

los ntawm PepsiCo Design and Innovation

Tus Neeg Siv: PepsiCo Design & Innovation

Tus Yeej A' Design Award Kub hauv Pawg Ntim Khoom

31,368

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #118643

Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Game Fuel Kev Ntim Khoom Haus

Game Fuel yog ib lub ntim khoom rau dej haus muaj zog uas tsim tshwj xeeb rau lub npe Adrenaline Rush nyob rau tebchaws Russia. Qhov kev tsim no ua kev zoo siab rau kev ua si gaming thiab kab lis kev cai e-sports. Lub logo A uas pom tseeb saum lub kav tau hloov mus ua ib lub qhov rooj portal muaj ntau yam xim uas caw tus neeg siv nkag mus rau hauv ib qho chaw ua si tshiab thiab tsim kom muaj kev xav zoo li maj mam nkag mus rau hauv. Qhov kev tsim no txuas ntxiv ntawm lub ntim khoom mus rau kev paub txog lub npe brand dav dua. Lub hom phiaj uas tau hais tseg yog kom coj cov zej zog neeg ua si gaming tawm ntawm cov kev xav tsis raug (stereotypes) thiab muab lub zog thiab kev ntseeg siab rau cov neeg ua si kom lawv ua tau zoo heev.

Qhov Lees Paub

Txog A' Design Award Kub

Game Fuel Kev Ntim Khoom Haus yog tus yeej ntawm A' Design Award Kub, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim qib ib, zoo kawg nkaus thiab tshwj xeeb. Cov neeg yeej Kub yog cov khoom tsim tshiab heev, pom deb heev thiab ci ntsa iab uas qhia txog kev txawj ntse, kev txawj thiab lub zog ntawm cov kws tsim qauv. Game Fuel Kev Ntim Khoom Haus xav tias yuav yog ib qho kev tsim uas tau txais kev qhuas ntau, tsim kev nyiam tshiab thiab loj uas ua rau muaj nqi tsis tau muaj dua. Cov qauv tsim yeej A' Design Award Kub no yog ib qho haujlwm zoo kawg nkaus thiab muaj kev hwm uas pab tau ntau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Game Fuel Kev Ntim Khoom Haus ua rau muaj kev xav tau heev, txhawb kev mob siab, txhawb kev tsim tshiab thiab ua rau peb xav tsis thoob.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: Adrenaline Rush, an established, powerful and bold energy drink brand available in Russia, created Adrenaline Game Fuel as a special edition offering to celebrate the gaming occasion and e-sports culture. With the design extending from packaging to brand experiences, the objective was to shift preconceived notions of the gaming community and release it from stereotypes, while also giving gamers energy and confidence for maximum performance.
Cov Ntsiab Lus: Packaging, Beverage
Kev Txhawb Siab: Every aspect of the Adrenaline Game Fuel packaging was designed to enhance the gaming experience and feel aesthetically worthy of the serious gaming consumer. The visually prominent A logo on pack was transformed into a colorful portal that invites consumers into the gradual immersion of a new game environment.
Cov Tswv Cuab Pab: PepsiCo Design & Innovation

Nyeem Tsab Xov Xwm

Txhawb Nqa