From Caudat Kev Tais Khoom Kafes los ntawm Vu Agency

Qhov qauv tsim From Caudat Kev Tais Khoom Kafes los ntawm Vu Agency yog tus yeej muaj nqis heev ntawm qhov khoom plig 2021 A' Design Award Tooj hauv Pawg Sib Tw Tsim Ntim Khoom.

ToojNtim Khoom· 2021

From Caudat Kev Tais Khoom Kafes

los ntawm Vu Agency

Tus Neeg Siv: From CauDat

Tus Yeej A' Design Award Tooj hauv Pawg Ntim Khoom

12,176

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #122819

Mus Saib Lub Vev Xaib Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog From Caudat Kev Tais Khoom Kafes

From Caudat yog ib qho kev tais khoom rau kafes, tsim tawm ua ntim ib kilogram, 500 gram, thiab 250 gram. Tus qauv tsim no hloov tus duab qub ntawm cov noob kafes los ua cov cim duab (mascots) uas tau qhov kev txawj ntse los ntawm cov keeb kwm dhau los thiab kev kos duab tattoo ntawm Samoa. Xim daj thiab xim dub raug siv ua tib yam kom sib xws thiab tsim kom pom kev sib txawv tab sis tsis ua rau qhov muag tsis txaus siab. Qhov chaw dawb pab kom tus qauv sawv daws pom meej thiab yooj yim nyeem. Cov ntim khoom no luam tawm siv offset thiab flexography rau ntawm ntawv, foil aluminium, thiab plastic films. Lub hom phiaj yog xav tau ib lub ntim kafes uas yooj yim nco thiab yooj yim piav rau lwm tus.

Qhov Lees Paub

Txog A' Design Award Tooj

From Caudat Kev Tais Khoom Kafes yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. From Caudat Kev Tais Khoom Kafes xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. From Caudat Kev Tais Khoom Kafes ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: After more than 1 year of researching on Vietnamese and international packaging, realize that most of the packaging in general and coffee in particular focus on the artistic factor, but forget the practicality and application of when it comes to the market, it is about building an image that can be easily recalled and passed down by word of mouth.

The project aims to create an easily word-of-mouth name for packaging designs.
Qhov Loj & Ntim: 1Kg: Total size: 45x78cm x 2
Finished product size: 13.5 x 39 x 9cm
Packaging Substrate / Materials: Polyester (PET), aluminum foil (Al) and polyethylene (PE)
Printing Process: Flexography

500g: Total size: 36.6x33 cm
Finished product size: 9.6 x 33 7.7 cm
Packaging Substrate / Materials: Paper, aluminum foil (Al)
Printing Process: Offset

250g: Total size: 36.6x33 cm
Finished product size: 9.6 x 33 7.7 cm
Packaging Substrate / Materials: Paper, aluminum foil (Al)
Printing Process: Offset
Cov Ntsiab Lus: coffee, packaging, design, caudat, vietnam, branding, brandingdesign, brand, designinspiration
Thev Naus Laus Zis Tsim Khoom: Packaging Substrate / Materials: Paper, aluminum foil (Al) Printing Process: Offset
Kev Sib Tw Tsim Qauv: The challenge in this project is that we want to change a different view of coffee packaging. We wanted to apply impressive and distinctive design techniques, which is very difficult to convince our customers that in the coffee packaging market there must always be coffee beans.
Kev Tshawb Fawb: We read books about the history of coffee, we study coffee, we visit art museums and historical elements, graphics, dramatic color shapes, legendary animals, from So we designed this impressive packaging system.
Kev Txhawb Siab: A is the first and highest letter on the used scale that everyone implies is the best.

CAO is the second product line name for customers to enjoy. HIGH means premium, which ranks the highest on the quality scale.

Inspired by ancient mascots from many different civilizations.

In Greek mythology, the owl is the symbol of the goddess of wisdom Athena.

The Great Sphinx of Giza

Anubis The god of Egypt

The design style is inspired by the tattoos of the samoan people
Lub Sij Hawm Ua Hauj Lwm: 2020 - Ho Chi Minh City, Vietnam
Txheej Txheem Ua Hauj Lwm: Packaging design is defined as good, good here including the art and applicability of the packaging when appearing at the point of sale, the way the packaging is and the packaging itself. Good packaging design achieves three elements: Aesthetics, Story and word of mouth application.
Cov Tswv Cuab Pab: Vu agency
Kev Qhuas Duab: # Main Image: Creative director: Quyen Vu
#1 Graphic Designer & Photographer: Vu Agency
#2 Graphic Designer & Photographer: Vu Agency
#3 Graphic Designer & Photographer: Vu Agency
#4 Graphic Designer & Photographer: Vu Agency