Qhov qauv tsim Hightail Ntim los ntawm Angela Spindler yog tus yeej muaj nqis heev ntawm qhov khoom plig 2022 A' Design Award Hlau hauv Pawg Sib Tw Tsim Ntim Khoom.

HlauNtim Khoom· 2022

Hightail Ntim

los ntawm Angela Spindler

Tus Neeg Siv: Depot Creative

Tus Yeej A' Design Award Hlau hauv Pawg Ntim Khoom

14,094

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #139774

Mus Saib Lub Vev Xaib Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Hightail Ntim

Lub koom haum tau raug txib los tsim lub npe, lub suab ntawm lub suab, nrog rau kev pom tus kheej thiab kev ntim khoom tsim rau cov khoom siv lub kaus mom hlau tshiab. Cov ntsiab lus luv luv muaj ntau cov qauv tshwj xeeb, ntim khoom kom muaj qhov tsis txaus ntseeg, rov siv tau dua, ua kom cov khoom pom tau zoo thiab ua lub teeb yuag rau cov nqi thauj khoom zoo. Lub hnab ntim zaj duab xis zoo nkauj thiab cim tshwj xeeb yog tsim los ua kom tau raws li txhua tus neeg siv khoom xav tau, nrog rau muaj txhua yam uas tus neeg yuav khoom xav tau kom sawv thiab khiav; cov khoom, txuas clips, spacer thiab daim ntawv qhia yuav ua li cas.

Qhov Lees Paub

Txog A' Design Award Hlau

Hightail Ntim yog tus yeej ntawm A' Design Award Hlau, ib qho kev lees paub muaj meej mom uas muab rau cov qauv tsim zoo uas ua tau raws li cov kev xav tau ntawm kev ua haujlwm thiab kev lag luam uas xav tau los ntawm cov khoom tsim zoo. Cov neeg yeej Hlau qhia txog kev txawj loj, kev paub tshwj xeeb siab, kev nkag siab ntawm cov kws tshaj lij thiab lub peev xwm tsim ntawm cov neeg tsim. Hightail Ntim xav tias yuav yog ib qho khoom tsim uas neeg hwm, qhuas thiab hlub uas siv tau thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Hlau no sib xyaw cov kev coj ua zoo tshaj plaws ntawm kev lag luam thiab muaj cov yam ntxwv siv tshuab txawj ntse txuas nrog kev paub thiab txuj ci. Hightail Ntim tau txais kev hwm vim nws tag nrho thiab tsim los muab kev txhim kho rau lub neej uas pab ua rau lub ntiaj teb zoo dua.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: Name creation and tone of voice as well visual identity and packaging design for an innovative motorbike helmet accessory.
Brief criteria included, having unisex appeal. packaging that could be reused, high product visibility and light weight to ensure cost effective freight costs.
Qhov Loj & Ntim: Gravure printing
Packaging: Zip lock Foil pouch - PET Foil and PE Foil, printed with 4 spot colours with a matte varnish and spot UV gloss varnish

Offset printing
Instruction Booklet: Single sided coated paper board, printed 4 spot colours with a machine varnish and Spot UV gloss varnish
Cov Ntsiab Lus: Pouch Packaging, Packaging Design, Branding Design, Logo Design, Packaging Inspiration, Hightail Packaging Design
Thev Naus Laus Zis Tsim Khoom: The sleek and unique multi-layered film pouch we have designed met all of the client’s requirements, as well as containing everything the purchaser needs to get up and running; the product, attachment clips, spacer and how-to brochure.
Kev Sib Tw Tsim Qauv: The project spanned over a two year period, due to the product development, which made maintaining continuity of thought more challenging.
Kev Tshawb Fawb: Research around behaviour and attitudes of bike riders was necessary to identify best means of communication benefits of the product.

The product of the packaging was key to supporting all of the clients criteria. For product visibility we selected a frosted film, to highlight the black product we laminated a red film to the reverse side of the foil. Using foil, coloured film and frosted film together enabled us to achieve the exact look we wanted and reduce the number of cylinders required to print, therefore affording the client reduced production costs.
Kev Txhawb Siab: The inspiration for the project was based on the concepts of freedom and simplicity both associated with riding motorbikes. The product is designed to give you greater freedom with your hair and the simplicity is the ease with which it can be used, both of which needed to be translated directly in to the packaging itself.
Lub Sij Hawm Ua Hauj Lwm: 2017-2019, Sydney Australia
Txheej Txheem Ua Hauj Lwm: Simple tear apart packaging with a zip lock closure for reuse.
Cov Tswv Cuab Pab: Angela Spindler - Creative Director/Designer
Anna Lee - Copy writer
Anneke Decker - Finished artist/technical illustrator