Ge Sang Lv Wu Kev Cim Lag Luam los ntawm Xiaobing Cheng

Qhov qauv tsim Ge Sang Lv Wu Kev Cim Lag Luam los ntawm Xiaobing Cheng yog tus yeej muaj nqis heev ntawm qhov khoom plig 2025 A' Design Award Tooj hauv Pawg Sib Tw Tsim Duab Kos, Duab Piav thiab Kev Sib Txuas Lus Pom.

ToojDuab Kos· 2025

Ge Sang Lv Wu Kev Cim Lag Luam

los ntawm Xiaobing Cheng

Tus Neeg Siv: Ge Sang Lv Wu

Tus Yeej A' Design Award Tooj hauv Pawg Duab Kos

11,601

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #164842

Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Ge Sang Lv Wu Kev Cim Lag Luam

Ge Sang Lv Wu yog ib lub cim lag luam (corporate logo) tsim los rau ib lub npe khw pab cov neeg ua liaj ua teb hauv toj roob kob khwv muag lawv cov qoob loo xws li khoom noj, tshuaj yej thiab kas fes noob. Lub cim qhia ib daim duab kos yooj yim ntawm lub paj Gesang, uas sawv cev rau ib qhov khoom plig tim tiag, sib txuas nrog ib lub duab zoo li tauv huab. Cov kab nkhaus mos mos ua rau xav txog tus duab tauv huab thiab txoj kev tsov kev tsua ntawm cov ntal paj. Cov xim ntuj xiv tsis quab tsuas, suav nrog ib xim ntuj xiab qis (low-saturation sky color) nrog xim dawb pliaj thiab dawb, tsim tau ib qho kev pom zoo tshiab thiab kaj siab. Lub cim raug kos ua vector graphics rau saum ib daim phiaj (grid) uas siv lub hauv paus ntawm "golden section," yog li nws pom meej tseeb rau txhua qhov loj me.

Qhov Lees Paub

Txog A' Design Award Tooj

Ge Sang Lv Wu Kev Cim Lag Luam yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. Ge Sang Lv Wu Kev Cim Lag Luam xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. Ge Sang Lv Wu Kev Cim Lag Luam ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: ge sang lv wu is committed to promoting agricultural development and rural revitalization, helping farmers in the mountains sell their crops. They provide planting guidance, technical support, establish sales channels, promote agricultural product brands, and cooperate with governments and enterprises to jointly promote agricultural development and rural revitalization.
Qhov Loj & Ntim: Envelope: 220mm*110mm Notebook: B5 176mm*250mm Box:100mm*110mm*90mm Bag:300mm*320mm*80mm
Cov Ntsiab Lus: Design, logo design, Cuisine Logo, Chinese Culture, Healthy Diet
Thev Naus Laus Zis Tsim Khoom: Firstly, the color theory was employed to select soft and natural muted tones, creating a fresh and refined visual effect that aligns with the brand's pursuit of natural purity. In terms of design technique, vector graphics were used to ensure the logo remains crisp and sharp at various sizes and resolutions. The logo features a simplified line drawing of a Gangsong flower, symbolizing natural growth, complemented by a low-saturation sky color and a cloud-like graphic, enhancing the brand's naturalness, fashionability, and recognition.Grid system with the golden section, over ray, multiplication
Kev Sib Tw Tsim Qauv: The most challenging aspect of this design project was figuring out how to connect the ordinary ingredients grown by farmers with today's younger consumers. The goal was to attract young people through visual appeal, foster their affection for the products and brand, and ultimately pave a new path for agricultural development. This would encourage more people to recognize the importance of pure, natural ingredients in their daily lives.
Kev Tshawb Fawb: Research Type: Qualitative research evaluating brand design through case analysis and user feedback.
Kev Txhawb Siab: ge sang lv wu aims to collect the most original and pure gifts from nature and give them back to people living in cities. The products include food, tea, coffee beans, etc. We chose Gesang flowers as the main expression of the design, which means the best gift and the most sincere blessing, which is this little red flower, as if returning to school and getting the first reward, and like a cloud in the sky, soft and delicate.
Lub Sij Hawm Ua Hauj Lwm: The product will be launched in shenzhen, China, in 2024 and was selected for the SGDA Energy Context Outstanding Brand Design Award and other honors in 2024.
Txheej Txheem Ua Hauj Lwm: Simply add the products to your cart and complete the payment on the official website. Farmers will then deliver their high-quality, freshly harvested ingredients directly from the fields to your kitchen. Our products are carefully selected, and we work directly with farmers to ensure that every ingredient is fresh and healthy. From sourcing to delivery, everything is designed to let you taste the most authentic flavors and enjoy the little joys that ingredients bring.
Cov Tswv Cuab Pab: Xiaobing Cheng