Yo,verde Txiv Roj Roj los ntawm Antonio Cuenca

Qhov qauv tsim Yo,verde Txiv Roj Roj los ntawm Antonio Cuenca yog tus yeej muaj nqis heev ntawm qhov khoom plig 2020 A' Design Award Tooj hauv Pawg Sib Tw Tsim Ntim Khoom.

ToojNtim Khoom· 2020

Yo,verde Txiv Roj Roj

los ntawm Antonio Cuenca

Tus Neeg Siv: Yo, Verde

Tus Yeej A' Design Award Tooj hauv Pawg Ntim Khoom

14,103

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #91926

Mus Saib Lub Vev Xaib Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Yo,verde Txiv Roj Roj

Ib ce ua ke rau cov qauv siv no tau tshoov siab los ntawm cov kua txiv kab rov tav. Lub npe yog insignia ntawm cov khoom lag luam uas qhia tau xim ntsuab ntawm cov roj sab hauv. Nyob rau sab xub ntiag, lub logo yog tsim los ntawm cov tshuaj lag luam tsim ua lub hauv siab. Lub sober thiab artless tsim uas siv cov lus cuam tshuam nrog kev noj qab haus huv thiab nws cov ntsiab lus.

Qhov Lees Paub

Txog A' Design Award Tooj

Yo,verde Txiv Roj Roj yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. Yo,verde Txiv Roj Roj xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. Yo,verde Txiv Roj Roj ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: The product design is emphasized by its strong green colour over white, and its concept about health as the principal brand attributes. Naming, graphic design and finishing work together showing a powerful & consistent product, which breaks the usual design concepts about olive oil.
Qhov Loj & Ntim: This bottle is manufactured into glass with rounded shapes, a capacity of 500ml. Its measurements are 20cm height and 7,5cm wide.
Cov Ntsiab Lus: packaging, extra virgin olive oil, oil, food packaging, graphic design, package, packaging design
Thev Naus Laus Zis Tsim Khoom: Glass. This bottle is painted in white, and printed in two colours.
Kev Sib Tw Tsim Qauv: Our challenge was to design a new visual language in olive oil world, unconventional and fresh, in order to connect to a public which needs to feel healthy. At the same time, this design must work all over the world, and look updated, healthy and simple, according to its cost.
Kev Txhawb Siab: Yo, verde produces early harvest oil collected in the month of October. The family that collects and produces the oil are farmers and pharmacists. They wanted both disciplines to be perceived in their packaging with an iconic, modern design and using visual codes little used in the olive oil sector.

Starting from this brief, it was studied which visual formula was the most appropriate to convey a message that would unite the territory of the oil and the pharmaceutical sector. The bottom line was that a good idea was to make the bottle look like a classic syrup pot. Three key elements were synthesized, the appearance of the bottle, the name and the logo. In search of simplification in the message, a simple bottle with shapes similar to that of the syrup bottle was used, painting it white, with a sober stopper without artifices. The name of the product justifies the green color of the oil inside. The logo is constructed from the pharmaceutical cross forming a pixelated heart. All these elements are integrated and linked, bringing coherence to the idea.
Lub Sij Hawm Ua Hauj Lwm: The project started in November 2016 and finished in February 2017 in Úbeda.
Txheej Txheem Ua Hauj Lwm: The bottle is easy to handle because of its reduced measurements. The screw cap is a non-refillable and anti-drip one, which allows to have a comfortable and delightful experience while serving. This Extra Virgin Olive Oil just can be bought in pharmacies, health stores, and own website.
Kev Qhuas Duab: Fotógrafo: Balta fotografo