Ecological Journey Bwat Kado pa Pufine Advertising Ltd. Co.

Dizayn Ecological Journey Bwat Kado pa Pufine Advertising Ltd. Co. se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2021 A' Design Award Ajan nan Kategori Konpetisyon Dezayn Anbalaj.

AjanAnbalaj· 2021

Ecological Journey Bwat Kado

pa Pufine Advertising Ltd. Co.

Kliyan: Wuhan Little Bee Food Co., Ltd.

Gayan A' Design Award Ajan nan Kategori Anbalaj

28,020

Gayan Pri Verifye

Verifye Estati Pri pou #111804

Gade sou A' Design Award Kominike Laprès Badj Prim

Koulè

Konsepsyon an

Konsènan Ecological Journey Bwat Kado

Vwayaj Ekolojik se yon bwat kado pou siwo myèl ak te ki pwodwi lokalman. Konsepsyon an montre sèn natirèl ki penn ak bwòs bwa graj, ki gen ladan bèt lokal ak kote touristik. Chak kote bwat la pote yon imaj konplè, konsa bwat yo ka gade poukont yo oswa konbine pou fè imaj pi gwo. Kouvèti yo fèt ak papye zèb ak bwa ki gen yon teksti yon ti kras graj, kò a fèt ak papye tapi an lò, epi bwat yo mare ak kòd papye. Gen yon kat ki enkli, ak yon imaj sou devan an ak yon ekran liy dèyè pou desen lib.

Rekonesans lan

Konsènan A' Design Award Ajan

Ecological Journey Bwat Kado se yon ganyan A' Design Award Ajan, yon rekonesans ki gen yon prestij enmans yo bay design nivo siperyè, bèl anpil e enpresyonan. Ganyan Ajan yo se travay ki trè briyan e ki trè kreyatif ki montre ekspètiz, talan ak finès designer yo. Yo atann Ecological Journey Bwat Kado pou se yon bèl travay modèl, remakab nan pwofesyonalis e ki gen gwo inovasyon. Design sa a ki ganyen A' Design Award Ajan se yon envansyon trè remakab, admire ki pote benefis e ki pouse limit atizay, syans, design ak teknoloji. Ecological Journey Bwat Kado se yon kreyasyon anpil moun jalou ki reveye dezi, ki pote santiman pozitif e ki limen sipriz ak mèvèy.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik: This is a collection of locally produced honey and tea. 1. Integrated local treasured animals and scenic spots, painted three series of natural ecological scenes with rough wooden brushes to improve product quality and on-site experience. 2. Each side of packaging is a complete picture, which can be combined independently or mutually to increase the visual experience and sales combination. 3. Fixed with twine in combination to reflect product features and reduce packaging cost.
Dimansyon & Anbalaj: Length:240mm, width:80mm, height:140mm
Etikèt: Gift box, package, honey, flower, tea, nature, Shennongjia, animal, culture
Teknoloji Pwodiksyon: The upper and lower covers of the packaging materials are made of ringed grass and wood paper with a slightly rough texture, the box body is made of golden carpet paper, and the lacing is made of paper cord, which is consistent with the natural, plain and environmental characteristics of the original ecological products.
Defi Dizayn: 1. Creatively, according to the characteristics of products, local nature, culture and product characteristics should be fully explored. 2. Combined with the sales environment, studied the display and display of products and the visual changes of different serialized combinations. 3. Considering the packaging cost in terms of packaging structure, add a booth in the box to reduce the loss of mailing and carrying.
Rechèch: The package is sold in local tourist stores and distributed as a local signature product. Therefore, in terms of design, 1. Consider how to combine local natural resources and use expressive methods and materials to reflect product characteristics. 2. Study display effects and combination changes in display and sales process to improve sales. Study the interaction and communication with consumers combined with the theme of nature conservation.
Enspirasyon: Shennongjia is a world famous natural ecological reserve. Rare plants and endangered animals under state first class protection thrive here. They are the guardians of this place. Good ecological environment has created the local tourism industry and featured products. The creation is inspired by nature. It is hoped that people will pay more attention to nature and agricultural products protection when they travel and buy products. Everyone is the "patron saint" of the natural home.
Dire Pwojè: The project began in September 2019 and will be completed in December 2019
Fliks Operasyon: 1. The design of the product combines the local nature, culture and tourist attractions, as well as the characteristics and themes of the product itself, to enhance the consumer experience.
2. Visual changes brought by different images and packaging combinations can promote sales interaction.
3. The product is attached with a card, the front side can be used as a decorative painting display, the back side is a line screen, you can doodle at will, increase the experience of participation.
Manm Ekip: Designer: xiang shasha;
Creative Director: Zhang Yanhui;
illustration: Tong Meng
Customer Service Director: Zhou Xiaoli