Game Fuel Anbalaj Bwason pa PepsiCo Design and Innovation

Dizayn Game Fuel Anbalaj Bwason pa PepsiCo Design and Innovation se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2021 A' Design Award Lò nan Kategori Konpetisyon Dezayn Anbalaj.

LòAnbalaj· 2021

Game Fuel Anbalaj Bwason

pa PepsiCo Design and Innovation

Kliyan: PepsiCo Design & Innovation

Gayan A' Design Award Lò nan Kategori Anbalaj

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Gade sou A' Design Award Kominike Laprès Badj Prim

Koulè

Konsepsyon an

Konsènan Game Fuel Anbalaj Bwason

Game Fuel se yon anbalaj edisyon espesyal pou bwason enèjetik ki te kreye pou mak Adrenaline Rush an Risi. Konsepsyon an selebre kilti jwèt videyo ak e-sport. Logo A ki parèt byen klè sou kannèt la te transfòme an yon pòtal plen koulè ki envite konsomatè a antre nan yon nouvo anviwònman jwèt e ki kreye yon sansasyon imèsyon gradyèl. Konsepsyon an etann soti nan anbalaj la pou rive nan eksperyans mak ki pi laj. Entansyon deklare a se te pou retire kominote jwè yo nan estereyotip yo epi bay jwè yo enèji ak konfyans pou yo fè bèl pèfòmans.

Rekonesans lan

Konsènan A' Design Award Lò

Game Fuel Anbalaj Bwason se yon ganyan A' Design Award Lò, yon rekonesans imans prestijye yo bay design premye klas, mèvèye e eksepsyonèl. Ganyan Lò yo se kreyasyon ki trè inovatè, vizyonè e ki briye ak bèl bagay, ki reflete jeni, sajès ak mèt konpetans designer yo. Yo atann Game Fuel Anbalaj Bwason pou se yon envansyon ki fè anpil lwanj, ki bay tandans e monimantal ki delivre yon valè san parèy. Design sa a ki ganyen A' Design Award Lò se yon pwojè espektakilè, respekte ki pote anpil benefis e ki pouse limit atizay, syans, design ak teknoloji. Game Fuel Anbalaj Bwason kreye santiman dezi ki entans, li reveye pasyon, li ankouraje kreyativite e li fasine nou.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik: Adrenaline Rush, an established, powerful and bold energy drink brand available in Russia, created Adrenaline Game Fuel as a special edition offering to celebrate the gaming occasion and e-sports culture. With the design extending from packaging to brand experiences, the objective was to shift preconceived notions of the gaming community and release it from stereotypes, while also giving gamers energy and confidence for maximum performance.
Etikèt: Packaging, Beverage
Enspirasyon: Every aspect of the Adrenaline Game Fuel packaging was designed to enhance the gaming experience and feel aesthetically worthy of the serious gaming consumer. The visually prominent A logo on pack was transformed into a colorful portal that invites consumers into the gradual immersion of a new game environment.
Manm Ekip: PepsiCo Design & Innovation

Li Kominike Laprès la

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