Freeze Dried Anbalaj Kafe pa Shanghai Yuanshang Culture Communication Co., Ltd.

Dizayn Freeze Dried Anbalaj Kafe pa Shanghai Yuanshang Culture Communication Co., Ltd. se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2022 A' Design Award Lò nan Kategori Konpetisyon Dezayn Anbalaj.

LòAnbalaj· 2022

Freeze Dried Anbalaj Kafe

pa Shanghai Yuanshang Culture Communication Co., Ltd.

Kliyan: Huzhou Jinnuokang Health Technology Co., Ltd.

Gayan A' Design Award Lò nan Kategori Anbalaj

36,469

Gayan Pri Verifye

Verifye Estati Pri pou #134719

Gade sou A' Design Award Kominike Laprès Badj Prim

Koulè

Konsepsyon an

Konsènan Freeze Dried Anbalaj Kafe

Freeze Dried se yon konsepsyon anbalaj kafe ki kreye pou yon mache konsomatè jèn. Anbalaj la konbine yon aparans modèn ak eleman kilti tradisyonèl Chinwa. Konsèp vizyèl la baze sou senk eleman yo: lò, bwa, dlo, dife ak tè, epi li itilize koulè tradisyonèl Chinwa. Yon gwo bwat kenbe plizyè ti bwat pi piti, kidonk seri a fasil pou estoke ak pote. Chak ti bwat ka refèmen, sa ki ede kontwole kantite kafe ki itilize. Etikèt deyò a enprime sou papye kouche, epi ti bwat yo fèt an polipwopilèn.

Rekonesans lan

Konsènan A' Design Award Lò

Freeze Dried Anbalaj Kafe se yon ganyan A' Design Award Lò, yon rekonesans imans prestijye yo bay design premye klas, mèvèye e eksepsyonèl. Ganyan Lò yo se kreyasyon ki trè inovatè, vizyonè e ki briye ak bèl bagay, ki reflete jeni, sajès ak mèt konpetans designer yo. Yo atann Freeze Dried Anbalaj Kafe pou se yon envansyon ki fè anpil lwanj, ki bay tandans e monimantal ki delivre yon valè san parèy. Design sa a ki ganyen A' Design Award Lò se yon pwojè espektakilè, respekte ki pote anpil benefis e ki pouse limit atizay, syans, design ak teknoloji. Freeze Dried Anbalaj Kafe kreye santiman dezi ki entans, li reveye pasyon, li ankouraje kreyativite e li fasine nou.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik: Yuanshang Coffee is a new domestic coffee brand created for young consumers with the key features of "ingenuity", "Quality" and "fashion". To echo the brand theme, the packaging is mainly designed based on young and fashion image, incorporating a lot of popular elements of Chinese traditional culture. So its overall look and texture is unique and fashionable.
Dimansyon & Anbalaj: Diameter 95mm
Height 130mm
Etikèt: Ingenious, Quality, Fashion
Teknoloji Pwodiksyon: [Outer Packaging]
Printed outer label 128g coated paper 4+2 printing+film overlaying +uv
Paper volume, middle layer Kraft paper, inner wall black cardboard
Top 100 screen pvc plastics
[Small Can Packaging]
Technique: injection molding process and printing
Material: polypropylene (PP)
Defi Dizayn: The biggest challenge of the design was the mastery of the craft in the production process. For the outer packaging, it’s hard to keep the integrity of the top plastic sheet fixing and screen printing. While the difficulty for inner small cans lies in the weight control within 0.3g per bottle, and the temperature and pressure is the solution to the shrinkage of pp material after cooling.
Rechèch: The design team of the work has visited various coffee shops and places where young people gather to study customer preference. The design finds common ground in the interaction between Chinese fashion and western-style coffee, sets up the fashion standard of Chinese brands and shapes the image of domestic Chinese good coffee from taste to image. The packaging caters to the taste and preferences of the young generation.
Enspirasyon: The packaging is inspired by the concept of "five elements" in Chinese traditional culture, namely "gold, wood, water, fire and earth". It is integrated with Chinese traditional colors. Along with cans of different sizes, the packaging is delicate and eye-catching.
Dire Pwojè: The project started in Shanghai in November 2020 and ended in May 2021.
Fliks Operasyon: The most outstanding advantage of this packaging design is its visual recognition and convenience in carrying and storage. The unique packaging of large and small cans with the traditional colors can easily catch attention, whether it is placed on supermarket shelves or coffee trucks. The secondary sealing of small package is impressive, which is easy to carry and control the dosage. Large cans are for convenient for storage and can also adapt to common home styles.