Parsirang Pwodiktè Ze pa Mohsen Koofiani

Dizayn Parsirang Pwodiktè Ze pa Mohsen Koofiani se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2025 A' Design Award Bwonz nan Kategori Konpetisyon Dezayn Anbalaj.

BwonzAnbalaj· 2025

Parsirang Pwodiktè Ze

pa Mohsen Koofiani

Kliyan: Parsirang Eggs

Gayan A' Design Award Bwonz nan Kategori Anbalaj

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Gayan Pri Verifye

Verifye Estati Pri pou #171319

Vizite Sit la Gade sou A' Design Award Kominike Laprès Badj Prim

Koulè

Konsepsyon an

Konsènan Parsirang Pwodiktè Ze

Nan estidyo konsepsyon an, desinyatè a te vize kreye yon anbalaj ak yon idantite fò. Yo te desine yon poul ki te mete yon echarpe pou evoke yon santiman rural, fre. Koulè jòn nan te senbolize jòn ze yo ak chalè maten an, pandan wouj la te ajoute enèji ak otantisite. Tipografi a te gra e klè, sa ki asire yon livrezon mesaj rapid. Apre plizyè èdtan pèfeksyònman, desen final la pa t sèlman yon anbalaj; li te rakonte yon istwa sou yon fèm andeyò ak ze fre, ki te transmèt konfyans ak kalite bay kliyan yo.

Rekonesans lan

Konsènan A' Design Award Bwonz

Parsirang Pwodiktè Ze se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann Parsirang Pwodiktè Ze pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. Parsirang Pwodiktè Ze satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik: This packaging design, alongside its structure (cellulose and sustainable design), conveys freshness, naturalness, and high quality. Its graphic design, featuring a hand-drawn hen with a headscarf and shawl in warm colors (yellow: symbolizing freshness and sun, red: energy, white: purity), evokes a traditional, trustworthy brand focused on natural, local eggs. This style stands out on store shelves, fostering an emotional bond with customers and a sense of nostalgia.
Dimansyon & Anbalaj: Pack 6: Width 150mm, Depth 105mm, Height 75mm
Pack 10: Width 240mm, Depth 110mm, Height 75mm
Pack 10: Width 290mm, Depth 110mm, Height 75mm
Etikèt: Parsirang egg, Eggs, Packaging, Fun, Designing, Cellulose packaging
Teknoloji Pwodiksyon: Sustainable Cellulose Packaging + Label
The designs were done by hand using ink and pen techniques and were colored with watercolor to create a sense of nostalgia in the design.
Defi Dizayn: The designer had to balance aesthetics, functionality, marketing, and mass production to create an attractive, practical, and cost-effective package. By overcoming these challenges, the final design became a commendable solution that is both visually striking and highly functional.
Rechèch: This packaging design wouldn't be possible without thorough research. From analyzing customer and competitor behavior to selecting colors, materials, and marketing strategies, all were shaped by scientific and empirical studies. The result is a functional, distinctive package that effectively connects with the target market and has a strong impact.
Enspirasyon: The designer, inspired by rural life, traditional poultry farms, natural colors, and handmade designs, has aimed to evoke quality, freshness, and an emotional connection with the customer. This design, rather than feeling industrial or modern, focuses on the warmth and naturalness of the product, setting it apart from typical packaging.
Dire Pwojè: The project started in March 2024 in Shiraz, Iran, and finished in October 2024 in Shiraz, Iran
Fliks Operasyon: This packaging goes beyond design, creating effective emotional, visual, functional, and marketing interactions. As a result, it not only enhances the product's appeal but also engages customers, strengthens trust, and ultimately boosts sales and customer loyalty.
Kredi Imaj: Creator, Illustration and Design: Mohsen Koofiani