Ale nan kontni
Yo,verde Lwil Oliv pa Antonio Cuenca

Dizayn Yo,verde Lwil Oliv pa Antonio Cuenca se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2020 A' Design Award Bwonz nan Kategori Konpetisyon Dezayn Anbalaj.


BwonzAnbalaj· 2020

Yo,verde Lwil Oliv

pa Antonio Cuenca

Kliyan: Yo, Verde

Gayan A' Design Award Bwonz nan Kategori Anbalaj

14,103

Koulè

Konsepsyon an

Konsènan Yo,verde Lwil Oliv

Yon egzèsis sentèz pou konsepsyon sa a enspire pa krich siwo klasik. Non a se ensiy nan pwodwi a ki jistifye koulè vèt la nan lwil la andedan. Sou devan an, se logo la konstwi soti nan kwa a famasetik fòme yon kè piselize. Konsepsyon an modere ak inutil ki itilize yon mesaj ki asosye ak sante ak kontni li yo.

Rekonesans lan

Konsènan A' Design Award Bwonz

Yo,verde Lwil Oliv se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann Yo,verde Lwil Oliv pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. Yo,verde Lwil Oliv satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik
The product design is emphasized by its strong green colour over white, and its concept about health as the principal brand attributes. Naming, graphic design and finishing work together showing a powerful & consistent product, which breaks the usual design concepts about olive oil.
Dimansyon & Anbalaj
This bottle is manufactured into glass with rounded shapes, a capacity of 500ml. Its measurements are 20cm height and 7,5cm wide.
Etikèt
packaging, extra virgin olive oil, oil, food packaging, graphic design, package, packaging design
Teknoloji Pwodiksyon
Glass. This bottle is painted in white, and printed in two colours.
Defi Dizayn
Our challenge was to design a new visual language in olive oil world, unconventional and fresh, in order to connect to a public which needs to feel healthy. At the same time, this design must work all over the world, and look updated, healthy and simple, according to its cost.
Enspirasyon
Yo, verde produces early harvest oil collected in the month of October. The family that collects and produces the oil are farmers and pharmacists. They wanted both disciplines to be perceived in their packaging with an iconic, modern design and using visual codes little used in the olive oil sector.

Starting from this brief, it was studied which visual formula was the most appropriate to convey a message that would unite the territory of the oil and the pharmaceutical sector. The bottom line was that a good idea was to make the bottle look like a classic syrup pot. Three key elements were synthesized, the appearance of the bottle, the name and the logo. In search of simplification in the message, a simple bottle with shapes similar to that of the syrup bottle was used, painting it white, with a sober stopper without artifices. The name of the product justifies the green color of the oil inside. The logo is constructed from the pharmaceutical cross forming a pixelated heart. All these elements are integrated and linked, bringing coherence to the idea.
Dire Pwojè
The project started in November 2016 and finished in February 2017 in Úbeda.
Fliks Operasyon
The bottle is easy to handle because of its reduced measurements. The screw cap is a non-refillable and anti-drip one, which allows to have a comfortable and delightful experience while serving. This Extra Virgin Olive Oil just can be bought in pharmacies, health stores, and own website.
Kredi Imaj
Fotógrafo: Balta fotografo

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