Ihe emepụtara bụ Jiangnan Collection Njirimara Anya nke Rui Deng bụ onye meriri a na-asọpụrụ nke ukwuu nke 2026 Ihe Nrite A' Design Award nke Bronz na Udi Asọmpi Nhazi Eserese, Ịse Ihe na Nkwurịta Anya.
BronzEserese· 2026
Jiangnan Collection Njirimara Anya
nke Rui Deng
Onye Ahịa: Universiti Putra Malaysia
Onye Meriri Ihe Nrite A' Design Award nke Bronz na Udi Eserese
Onye Meriri Onyinye A Kwadoro
Nyochaa Ọnọdụ Onyinye maka #179905Nhazi a
Maka Jiangnan Collection Njirimara Anya
Jiangnan Collection bụ njirimara anya sitere na mmụba nke obodo mmiri ndị dị na ndịda China. Nhazi a na-akọwaghachi ụlọ omenala, osimiri na ọnọdụ ndụ kwa ụbọchị site na nhazi jiometrị na usoro agba ọgbara ọhụrụ. A gbanwere onyinyo omenala ka ọ bụrụ usoro eserese nwere ike ịgbatị nke na-adaba na ngwaahịa ndụ kwa ụbọchị dịka ịchafụ silk, iko akwụkwọ, ihe nrịbaakwụkwọ na magnet friji. E ji usoro eserese dijitalụ mepụta ọrụ nka a ma kwadebe ya na CMYK maka mbipụta ziri ezi. Ebumnobi ya bụ ime ka nketa mpaghara bụrụ akụkụ nke ndụ ọgbara ọhụrụ kwa ụbọchị.
Nkwanye Ugwu
Maka Ihe Nrite A' Design Award nke Bronz
Jiangnan Collection Njirimara Anya meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Jiangnan Collection Njirimara Anya ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Jiangnan Collection Njirimara Anya na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.
N'azụ Nhazi a
Ngwugwu Mgbasa Ozi
Nkwurịta okwu, ndị otu na nkọwa teknụzụ nke onye nhazi nyere.
- Àgwà Pụrụ Iche
- Jiangnan Collection is a contemporary visual identity inspired by the poetic landscapes of southern China. It reinterprets traditional water-town architecture, rivers, and everyday life through a modern compositional language and color system. The design transforms cultural imagery into a scalable visual system for lifestyle products such as silk scarves, paper cups, bookmarks, and souvenirs.
- Nha & Mkpuchi
- The core artwork was created at a master resolution of 3600 × 3600 pixels at 72 DPI in CMYK color mode. The visual system is scalable and adaptable to multiple product formats. Standard application sizes include silk scarves at 900 × 900 mm, paper cups at 90 × 140 mm (wrap layout), bookmarks at 50 × 150 mm, and fridge magnets at 60 × 80 mm. All outputs follow ISO print standards to ensure consistent reproduction quality.
- Mkpado
- Jiangnan culture, cultural illustration, modern Chinese design, visual identity, souvenir design, lifestyle products, graphic system, heritage reinterpretation
- Teknụzụ Mmepụta
- The design was created using a digital illustration workflow based entirely on Adobe Photoshop. The composition was developed through layered construction, modular deconstruction of traditional forms, and geometric abstraction to reinterpret architectural and landscape elements into a contemporary visual language. Color grading and tonal harmony were refined through adjustment layers and blending modes. High-resolution, print-ready files were prepared in CMYK to ensure accurate reproduction for silk scarves, paper cups, bookmarks, and souvenir products.
- Ịma Aka Imepụta
- The main challenge of this project was balancing cultural authenticity with contemporary visual appeal. Translating traditional Jiangnan architecture and poetic landscapes into a modern graphic system required careful deconstruction and restructuring of classical forms without losing their cultural meaning. Another challenge was ensuring visual consistency and scalability across multiple product formats. Technical limitations in color reproduction and print compatibility were addressed through iterative testing and color calibration. The project required resolving tensions between heritage preservation, modern aesthetics, and industrial feasibility.
- Nchọpụta
- Jiangnan Collection reinterprets the poetic landscapes of Southern China through a contemporary lens. By deconstructing water-town architecture and river rhythms into a modern geometric and color system, the design revitalizes regional heritage. This scalable visual identity seamlessly adapts to lifestyle products, from silk scarves to stationery, bridging traditional aesthetics with modern daily life.
- Mkpali
- Jiangnan Collection was inspired by the poetic landscapes of southern China and the desire to reinterpret traditional water-town culture for contemporary life. The project draws from classical Chinese architecture, riverside scenes, and everyday local imagery, translating them into a modern visual language through geometric composition and color design. The motivation was to bridge heritage aesthetics with modern lifestyle products, making cultural memory more accessible.
- Oge Ọrụ
- The project started in March 2025 in Shaoxing, China, and was completed in June 2025. The design development, visual research, and digital production were carried out by the design team, and the final artworks were prepared for application across multiple lifestyle products, including silk scarves, paper cups, bookmarks, and souvenir items.
- Usoro Ọrụ
- Users experience the design through everyday objects such as silk scarves, paper cups, bookmarks, and fridge magnets. The visual elements guide the eye through layered landscapes, creating a calm, story-like flow inspired by traditional water towns. As the design appears across different products, it transforms daily activities into moments of cultural reflection. The interaction encourages emotional connection, allowing users to engage with heritage aesthetics while enjoying modern lifestyle rituals.
- Patentị
- Copyrights belong to Deng Rui and Zhang Chencan, 2025.
- Ndị Otu
- Designer:Deng Rui
- Asụsụ Foto
- Image #1: Illustrator Deng Rui
Image #2: Illustrator Zhang Chencan
Image #3: Illustrator Deng Rui
Image #4: Illustrator Zhang Chencan
Image #5: Illustrator Deng Rui
Nkwado
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