KannuNaUm Vínmerki eftir Giovanni Murgia - Redfish Adv

Hönnunarverkið KannuNaUm Vínmerki eftir Giovanni Murgia - Redfish Adv er hávirt verðlaunaverk sem hlaut hin virtu 2019 A' Design Award í silfri verðlaun í keppnisflokknum Umbúðahönnun.

SilfurUmbúðir· 2019

KannuNaUm Vínmerki

eftir Giovanni Murgia - Redfish Adv

Viðskiptavinur: Cantina Ogliastra

Handhafi A' Design Award í silfri í flokknum Umbúðir

37,431

Staðfestur verðlaunahafi

Staðfesta verðlaunastöðu fyrir #74625

Heimsækja vefsíðu Skoða hjá A' Design Award Fréttatilkynning Verðlaunamerki

Litir

Hönnunin

Um KannuNaUm Vínmerki

Hönnun vínmerkjanna KannuNaUm einkennist af fáguðum og lágmarks stíl, fenginn með því að leita að táknum sem geta táknað sögu þeirra. Landssvæði, menning og ástríða winegrowers í landi langlífi eru þéttar í þessi tvö samræmd merki. Allt er aukið með hönnun aldarvínberja sem gerð hefur verið með tækni gulli hellt í 3D. Teiknimyndagerð sem táknar sögu þessara vína og með þeim sögu lands þaðan er ættað, Ogliastra Land aldaraflsins á Sardiníu.

Viðurkenningin

Um A' Design Award í silfri

KannuNaUm Vínmerki vann A' Design Award í silfri, gífurlega virta viðurkenningu sem veitt er hönnunarverkum í fremstu röð, stórfallegum og áhrifamiklum. Sigurvegarar í silfri eru ákaflega snjöll og afar skapandi verk sem sýna framúrskarandi sérfræðiþekkingu, hæfileika og skarpskyggni hönnuða sinna. Þess er vænst að KannuNaUm Vínmerki sé dásamlegt sýningarverk sem er einstaklega fagmannlegt og djúpt nýstárlegt. Þetta hönnunarverk sem vann A' Design Award í silfri er mjög athyglisverð, dáð uppfinning sem gagnast og færir mörk listar, vísinda, hönnunar og tækni fram á við. KannuNaUm Vínmerki er mjög öfunduð sköpun sem vekur langanir, færir jákvæðar tilfinningar og kveikir undrun og aðdáun.

Á bak við hönnunina

Fjölmiðlapakki

Heimildir, hópmeðlimir og tæknilegar upplýsingar frá hönnuðinum.

Einstakar eiginleikar: The concept of these labels starts from the unique characteristic of these wines:the strength of a unique land, the history of this people, the good environment and the secret of longevity. Each of these elements is part of these wines and the labels that represent them.The symbol of the grapevine on this label represents all this, its golden color is the prestige of this great wine born from centenary vines and is the representation of the bond of winemakers with their historical and cultural roots.
Stærðir og umbúðir: The labels are 120 mm x 130 mm
Merki: wine, history, label, sardinia, italy
Framleiðslutækni: The label was printed on special paper with a tactile sensation. This characteristic gives at the label a more prestigious and important role.
The grapevine is obtained with a special printing technique called "cast gold" that gives a tactile sensation in relief with the elegant presence of gold.
Hönnunaráskorun: The challenge for this label was to be able to transfer the importance of this wine that comes from the centenarian vines and that is connected with the history of these territories.
Rannsóknir: The research for the development of the design starts from the typical elements of this land. We are in Ogliastra - Sardinia, a land at the center of the Mediterranean sea. This is the land of Longevity, here there is the largest number of people reaching 100 years old. The name of the wine which means "our sapling", that is the vine that expands its roots in the territory. The grapevine is the history and the essence of life, the gold recalls the preciousness and elegance.
Innblástur: The strength of a unique land, the history of this people, the good environment and the secret of longevity. all these elements condensed on a single symbol: the golden grapevine. This represents the bond with this land, the history of this people and the essence of this wine, born from grapes of centenarian grapevines.
Lengd verkefnis: The project is started in September 2018 and complete in December 2018 in Sassari (Sardinia, Italy). It is presented on media in February 2019 in Tortoli (Sardinia, Italy)
Verkflæði: The design of these labels is designed to give a tactile effect when the bottle is picked up, thanks to the label paper and tactile processing. The visual effect is given by the embossing of the design of the grapevine.
Liðsmenn: Art direction: Giovanni Murgia
Designer: Giovanni Murgia
3D render: Bruno Haver
Print: Tipografia Puddu
Myndheimildir: Image 1: 3D designer Bruno Haver
Image 2: 3D designer Bruno Haver
Image 3: 3D designer Bruno Haver
Image 4: 3D designer Bruno Haver