Kt 5g Tafenṭazit: Aɣanib n beṛṛa sɣur Tist

Kt 5g Tafenṭazit: Aɣanib n beṛṛa sɣur Tist d anerbaz yettwaqadren meqqren n 2020 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Teẓuri Tafessast d Usbeddi n Teẓuri.

LfeṭṭaTaẓuri Tafessast· 2020

Kt 5g Tafenṭazit: Aɣanib n beṛṛa

sɣur Tist

Amsaɣ: Tist

Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Taẓuri Tafessast

35,595

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #102106

Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef Kt 5g Tafenṭazit: Aɣanib n beṛṛa

KT 5G d agraw n iɣanibn n beṛṛa yettwarsen di tlemmast n Seoul, di Kurya n Wanẓul. Iɣanibn-a sqedcen tikciwin timeqqranin n uqeddic n teɣwalt 5G, i d-yellan d lḥir aɛlayan, aḍay adday akked tuqqna tabladit. Initen yefcecn, isekkilen akked talɣiwin n tneccabin sfeggiḍent-d tuqqna, aḥbibri akked usbeddi n isefka, ma d idrunen d unhaz awurman ttmeslayen-d ɣef useqdec yettwassnen n texnaṭ. Iɣanibn-a ttwaxedmen s tenqqadin n uzzal i yettwaknafen yerna yettwaseddaɣen, syen ttfakken s wesbeɣ n urétan. Iɣanibn imecṭaḥ daɣen ttilin d ibunkiyen, s wakka tarsa-a tesnulfuy-d amkan n usteɛfu s uɣanib deffir webrid n tikli iṛeṣṣan.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lfeṭṭa

Kt 5g Tafenṭazit: Aɣanib n beṛṛa d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Kt 5g Tafenṭazit: Aɣanib n beṛṛa ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: Ushering in the commercialization of 5G service, Designtist installed sculptures that embodied KT 5G technology in collaboration with the pop art designer duo Craig & Karl. The main features of 5G service (ultra-high speed, ultra-low latency, hyper connectivity) were shaped into dynamic design, vivid colors and patterns. 5G technology connecting the world was modernly reinterpreted with drones and autonomous driving, and various arrow images expressed the connectivity, speed, and data flow.
Tigejdiwin & Akemmus: 1.5T SUS + urethane paint / 32m*6.8m
Tibzimin: 5G, Craig and Karl, Outdoor sculpture
Tasnakta n Ufares: Since sculptures over 3m high had to be organically combined, it was manufactured by bending and welding the steel plates. Huge efforts and time were required to mask the changing parts of each color. While the structure itself was simple, we did our best to express the unique form of the sculpture.
Asewḥel n Usnulfu: It was a new challenge to produce a service that had not been commercialized yet and unfamiliar to the public as a design sculpture. We studied KT's 5G service and designed scenes to effectively show the service. We chose the method to reconstruct and redesign the scenes that we directed with the artist duo Craig & Karl by using their expression style for the customer-friendly expression.
Anadi: In line with the commercialization period of 5G service, an iconic production was planned. We decided to collaborate with Craig and Karl, the duo who has a public profile, for designing diagrams of difficult communication services and drawing public appeal. Except for the technical aspects of each service, the real-life areas familiar to the customers were mainly expressed, and the arrows and lines were mostly used to express flow and speed visually.
Aseḥbiber: We paid attention to the characteristics of the duo’s style of expression. We were inspired by the images they created, and wanted to express them to describe 5G services clearly.
Tanzagt n Usenfar: Oct 2018 ~ Present, Outside of KT head office located in Gwanghwamun, Korea
Tanila n Umahil: In order to effectively express KT's 5G service with sculptures that were going to stand at the center of Seoul, South Korea, we have collaborated with the artist duo Craig and Karl. Based on the artists’ expression style, the main features of the service were directed, and embodied in the unique form of the artists. Since sculptures were installed on a moving route of many citizens, small sculptures played the role of benches, and next to each sculpture a POP describing the meaning of the service was placed together. The public could easily understand KT's 5G service in an artistic resting space.
Igmamen n Terbaɛt: TIST, Client : KT and Illustrator : Craig and Karl