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Hang Seng Bank Adaxli n Ugensu n Ufrig n Bank sɣur Marco Choi and Yan Yik Lun

Hang Seng Bank Adaxli n Ugensu n Ufrig n Bank sɣur Marco Choi and Yan Yik Lun d anerbaz yettwaqadren meqqren n 2021 Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Tnaflit n Afeṣṣel n Ugensu, Taddart n Uzenz d Uskan.


LbrunzAgensu· 2021

Hang Seng Bank Adaxli n Ugensu n Ufrig n Bank

sɣur Marco Choi and Yan Yik Lun

Amsaɣ: IMO design

Anerbaz n Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Agensu

13,476

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #108096

Initen

Afeṣṣel

Ɣef Hang Seng Bank Adaxli n Ugensu n Ufrig n Bank

Bank Hang Seng d agensu n ufrig n bank n tsuta tamaynut, yellan di Hong Kong. Afrig-a yeṭṭaf 152 lmitr amkuz, yesɛa taɣawsa yeldin u yesṭerḥben, s tafat yerennun akked yiferdisen n ttebna izegzawen. Timahilin tisnizlanin ttusekcament ɣer ugensu, s wugar n usidef amaḍlan, tqenṭert n tmahilin tisnizlanin akked lḥanut n uqeddac n yiman-is. Imsaɣen zemren ad awin asidef amaḍlan i tmahilin n tqenṭert srid s usnas n tbanka s uziraz, uqbel ad d-asen ɣer ufrig. Aslugen-a yebna akken ad isseɣti akud n urǧu deg ufrig, iwakken tamahilt n tbanka ad tili s wugar n tazmert akked temyigawt.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lbrunz

Hang Seng Bank Adaxli n Ugensu n Ufrig n Bank d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. Hang Seng Bank Adaxli n Ugensu n Ufrig n Bank ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Hang Seng Bank Adaxli n Ugensu n Ufrig n Bank yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft
The new model branch design unveiled an innovative new service concept for its physical outlets at the reopening of its branch in Hong Kong. With an open design and digital service elements, including e-Ticketing for all customers and a digital services bar, the redesigned branch provides a more seamless, efficient and interactive service experience for customers.
Tigejdiwin & Akemmus
Total area: 152 meter square.
Tibzimin
Bank, bank design, e-banking, Branch design, retail design, New Generation banking
Tasnakta n Ufares
To minimize their in-branch waiting time and enjoy greater convenience, all new and existing banking customers can obtain an e-ticket for counter services at the new branch via the personal banking mobile app before they arrive. The app will show their ticket number as well as the ticket currently being served.
Asewḥel n Usnulfu
The new service concept will benefit all customers, but has particular appeal to younger and digitally savvy individuals. The model branch will be implemented at Hang Seng’s other branches in the coming two years, after which digital service elements will be gradually rolled out to other service outlets.
Anadi
Customers looking for assistance with using digital banking services can consult one of the Bank’s Digital Advocates.
Aseḥbiber
The renovated new branch has an open and welcoming design, with comfortable lighting and warm wood elements to complement new digitally driven service elements, including e-ticketing, Digital Bar, self-service counter. Customers could enjoy self-servicing experience, and adventure in the bank. Breaking old and existing banking service model and create unexpected brand new banking experience.
Tanzagt n Usenfar
The project started in Nov 2018 and finished in Aug 2019 in Hong Kong.
Tanila n Umahil
This latest development is part of Hang Seng’s ongoing initiatives to meet changing customer expectations in an exciting new era of service possibilities for financial service providers. The new branch concept combines the convenience of digitalisation with the benefits of in-person expertise and personalised advice from Hang Seng’s team of service and wealth management professionals.
Ibrivan
Copyrights belong to IMO design limited, 2019.
Igmamen n Terbaɛt
Marco Choi
Yan Yik Lun
Natalie Chan
Fung Yeung
Imsuren n Tugniwin
Photographer: IMO design, Bobby Wu
Illustrator: Brainrental-lab

Yettwaxellṣen

Snirem Seld Designers.org

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