LiNing 8th Gen Primary Function: Aḥanut agejdan sɣur Yingtao Xu d anerbaz yettwaqadren meqqren n 2021 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Ugensu, Taddart n Uzenz d Uskan.
LfeṭṭaAgensu· 2021
LiNing 8th Gen Primary Function: Aḥanut agejdan
sɣur Yingtao Xu
Amsaɣ: Li Ning (China) Sports Goods Co., Ltd.
Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Agensu
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #109123Afeṣṣel
Ɣef LiNing 8th Gen Primary Function: Aḥanut agejdan
LiNing 8th Gen d aḥanut agejdan i yiwet n temrilt n waddalen, yesɛan 2049 n leqyas amkuḍ. Aɣawas yekkes-d seg iberdan n tuzzla akked lmeydanat n baskuṭ. Tawwurt tesskan-d ifariwen n tuzzla ddaw n izunar n tafat i yettbeddilen initen i tferwiḍen s uraytmu. Yiwen n ugdil LED di tlemmast yesmektay-d igdilen yellan sennig lmeydanat n baskuṭ, yeṭṭfen askan n baskuṭ. Igalmanen n daxel sqedcen-d asiment fessusen, ma d iɣanen ttwaxedmen s uzzal akked uzzal n stenles s tsuratin n taluft n carbun. Iɣanen zemren ad ttwafeṛqen u ad ttwarecclen akken ad yenqes urekki. Ifariwen ttwasgezmen di tmuɣliwin izeddigen s isental.
Asmekti
Ɣef Tarbaḥt A' Design Award n Lfeṭṭa
LiNing 8th Gen Primary Function: Aḥanut agejdan d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. LiNing 8th Gen Primary Function: Aḥanut agejdan ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- LiNing, an international fashionable professional sports brand, has been interpreting its slogan "anything is possible" with actions. From space design to shelf display, the store shows different space atmospheres in different theme areas. Various categories of goods are laid out in a clear and observable pattern to facilitate customers selecting goods and bring them a multi level shopping experience.
- Tigejdiwin & Akemmus
- The store's area is 2049 sqm.
- Tibzimin
- Flagship, Retail, Chinese, Sport, Athletic Apparel, Footwear
- Tasnakta n Ufares
- The colorful and bright sign on the exterior facade of the store illustrates the LiNing brand style of youth, vitality, sport and fashion. The interior space is decorated with simple cement materials, looking fashionable and personalized, while setting off the product highlights. The store shelves are largely made of metal and stainless steel, with carbon fiber texture finish. They can be disassembled and recycled to minimize waste of resources.
- Asewḥel n Usnulfu
- The challenge for this project was to design a flagship store that was not cliched and still felt relatable.
- Anadi
- The store image of the eighth generation is the result of continuous development and perfection following the development of the times. With the successive presentation of various types of stores with different conditions, the store image of the eighth generation has been enhanced and perfected in terms of decoration, gadgets, lighting and experience systems, forming a set of dynamic and continuous store image standards.
- Aseḥbiber
- In the image design of the eighth generation flagship store of LiNing, the designers take running tracks and basketball gyms as the sources of inspiration, organically integrate professional products for running exercise and basketballs and all sorts of fashion products including sports fashion and China LiNing in the same store, highlighting professional sports attributes and the fashion life atmosphere of the brand.
- Tanzagt n Usenfar
- The project started in December 2019 in Liuzhou and finished in May 2020 in Liuzhou.
- Tanila n Umahil
- The store entrance is an area displaying running exercise commodities. The design is inspired by the running tracks. The RGB color changing light belt at the top are lined regularly. The lights shine in rhythm, pairing with the running models below, for a dynamic display to attract the sight of people hurrying to and fro. The LED screen in the middle of the store is inspired by the LED screen at the top of basketball gym, which along with the focus display of the basketball models below, formulates the atmosphere characteristics of the basketball theme commodity exhibition in the middle.
- Igmamen n Terbaɛt
- Designer: Xu Yingtao
Designer: Yu Danfeng - Imsuren n Tugniwin
- Image #1: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.
Image #2: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.
Image #3: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.
Image #4: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.
Image #5: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.
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