Beijing Wangfujing Xiyue Agensu n Tḥanut Tameqqrant n Tnezzut sɣur Xia Gushuyu Commercial Space Design

Beijing Wangfujing Xiyue Agensu n Tḥanut Tameqqrant n Tnezzut sɣur Xia Gushuyu Commercial Space Design d anerbaz yettwaqadren meqqren n 2024 Tarbaḥt A' Design Award n Ddheb deg Taggayt n Tnaflit n Afeṣṣel n Ugensu, Taddart n Uzenz d Uskan.

DdhebAgensu· 2024

Beijing Wangfujing Xiyue Agensu n Tḥanut Tameqqrant n Tnezzut

sɣur Xia Gushuyu Commercial Space Design

Amsaɣ: Beijing Wangfujing Jinjie Shopping Center Co., Ltd.

Anerbaz n Tarbaḥt A' Design Award n Ddheb deg Taggayt n Agensu

118,304

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #157347

Rzu ɣer usmel Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef Beijing Wangfujing Xiyue Agensu n Tḥanut Tameqqrant n Tnezzut

Beijing Wangfujing Xiyue d agensu n tḥanut tameqqrant n tnezzut yeṭṭfen 19.800 n lmitrat imkuẓen deg temnaḍt talemmast n Beijing. Afeṣṣel yesdukkel talɣa n lebni aqbur n Ccinwa d yiferdisen n uzekka. Iqermuden yulin ɣer igenni, iɣersiwen n ixfawen n ssqef, tiseɣwan dougong akked yisqufen caisson, d nutni i yebnan taɣessa, ma d aldun n uzzal yefka-yas tazmert d tezdeg n lebni. Kraḍ n yimukan yesɛan isental, Yuanshi Kou, Sundial Square akked Qiankun Fang, cerḍen-d izeɣwan ilemmasen. Agnir amezwaru n wadda yeṭṭef učči, wis sin yeṭṭef aznuzu. Lḥumman n yini n tafat akked tafat-is ttwaseddayen iwakken ad d-xelqen yal tikci n lḥala yemgaraden.

Asmekti

Ɣef Tarbaḥt A' Design Award n Ddheb

Beijing Wangfujing Xiyue Agensu n Tḥanut Tameqqrant n Tnezzut d amerbaḥ n Tarbaḥt A' Design Award n Ddheb, tagmat tuffirt i yisnulfa n umezwaru yelhan s waṭas. Imerbaḥen n Ddheb d isnulfa d imaynuten d imeqqranen. Beijing Wangfujing Xiyue Agensu n Tḥanut Tameqqrant n Tnezzut ad d-yefk lqima ur nesɛi amgarad, ad yeǧǧ ddunit tennuɣ.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: Beijing Wangfujing Xiyue Shopping Mall stands as a globally renowned commercial street. Wangfujing has witnessed nearly 800 years of commercial evolution in China, and been expected to establish a new form of commerce. This project redefines shopping malls, and even becomes the most culturally vibrant block catering to youthful trends on Wangfujing Street. Through the design and content, it creates a super block where traditional culture and future technology collide and fuse.
Tigejdiwin & Akemmus: It covers an area of 19,800 square meters.
Tibzimin: Wangfujing XY Toutiao, Chinese nuclear current shell, youthful trend, cultural confidence, themed business
Tasnakta n Ufares: In the logic of scene creation, traditional culture forms the core structure, while modern materials give the shape. The framework retains the traditional architectural style, using elements like upturned eaves and roof ridge beasts. The decorative materials of metal alloys lead to good strength and durability. The project adopts various materials to improve spatial openness and transparency, and manipulate light in terms of color temperature and brightness, thereby creating diverse atmospheres.
Asewḥel n Usnulfu: The challenge was creating a space involving diverse labels such as fashion, culture, experience and socializing to lead business trend. The team has set up 3 major themed display points in the atriums: Yuanshi Kou, Sundial Square and Qiankun Fang, realizing a creative futuristic style while inheriting traditional culture. The cyberpunk Beijing rabbit god, featuring trendy visual expressions with a sense of technology, reinterprets the unique historical characteristics of the commercial space.
Anadi: Wangfujing Street, as the golden business card of Beijing, stands as the most popular commercial street in the country. Its commercial history of 100 years has become the epitome of modern commercial development in China. The design team has tapped into the power of rejuvenation, focused on Chinese Technology and New Art to steer the future development of Wangfujing, and shaped a new China chic across various fields, meeting the diverse needs of Generation Z and even the Alpha generation.
Aseḥbiber: The project is located in a place with cultural significance in the core area of Beijing. Given its unique location, the design team proposed to unlock Beijing from a different perspective. They deeply explored traditional beams, columns, dougong decorative brackets, caisson ceilings, Hutong and quadrangle dwellings, and ancient wisdom related to directions, sundials, Qian and Kun, while incorporating lots of futuristic elements, creating a fusion of culture and future to shape XY Toutiao.
Tanzagt n Usenfar: This project started in March, 2022 in Beijing, and finished in December, 2023 in China.
Tanila n Umahil: The design team, taking spatial design, business format planning, brand introduction, etc. into account, has elevated content and innovated in scene creation, enabling the B1 and B2 floors to respectively encompass dining and trendy retail. This led to the groundbreaking presentation of a unique Y3K immersive new China chic aesthetic space. It offers users an immersive shopping experience, revolutionizing the perception of China chic among young people with futurism that goes beyond imagination.
Igmamen n Terbaɛt: Wenzhe Gao
Jinchao Hei
Bing Bai
Jiawen Qi