Akbank ATM Interfacies Machinae Argentariae Automatae ab Akbank T.A.S

Opus Akbank ATM Interfacies Machinae Argentariae Automatae a designatore Akbank T.A.S est victor maxime honoratus praemii praestigiosissimi 2021 Praemium A' Design Award Argenteum in Categoria Certaminis Designatio Interfaciei.

ArgentumInterfacies· 2021

Akbank ATM Interfacies Machinae Argentariae Automatae

a Akbank T.A.S

Cliens: Akbank

Victor praemii Praemium A' Design Award Argenteum in Categoria Interfacies

42,235

Victor Praemii Verificatus

Verifica Statum Praemii pro #114208

Visita Situm Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Akbank ATM Interfacies Machinae Argentariae Automatae

Akbank ATM est interfacies in rete fundata quae machinis argentariis automatis destinata est. Interfacies in scriniis mille viginti quattuor per septingenta sexaginta octo puncta imaginis ostenditur et plures linguas sustinet, inter quas Anglicam, Germanicam, Russicam et Francogallicam. Tabula proprie accommodata contentum praebet secundum usoris agendi rationes ac exemplaria decisionum pecuniariarum. Dispositiones simplices et informatio perspicua usoribus adiuvant ut singulos gradus sequantur. Ratio mobilibus similis interactionibus notis utitur, et transactio media circiter decem secundis minus quam antea consumit.

Agnitio

De Praemium A' Design Award Argenteum

Akbank ATM Interfacies Machinae Argentariae Automatae victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur Akbank ATM Interfacies Machinae Argentariae Automatae opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. Akbank ATM Interfacies Machinae Argentariae Automatae creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: Automated-Teller-Machine experience is one of the pillars for the journey of Akbank of being the future of banking with seamless omnichannel experiences and taking digital transformation to the next level in all areas. It is aimed to be the preferred and recommended cash transaction center that everyone can use the mobile like experience with a smart personalized dashboard based on behavior patterns of users and offers based on their financial decision models.
Dimensiones et Involucrum: 1024px X 768px screens within an Automated-Teller-Machine device
Notulae: Banking, Personalized Experience, Smart Banking, Social Banking, Future-Proof Banking, Rewarding Banking
Technologia Productionis: The design was developed as web-based with multiple language options like English, German, Russian, French, etc.
Design Tools: Sketch, After Effects, Principle, Photoshop, Invision, Zeplin
Development tools: React.js, JavaScript, HTML5, CSS3, Java, Node.js
Provocatio Designandi: While working away from the physical device and its environment, designing a digital experience within an actual environment is such a sophisticated challenge. Also, during the design process, another issue was ambiguous conditions of physical environments and their impact on users. The physical environments of Automated-Teller-Machines were visited to observe the routines of users and to understand better.
Investigatio: With a human-centric approach, through a future-proof and mobile-like experience, it is aimed to support a broad range of user types and serve their needs. To achieve this, it was not only benefited from a wide range of research methods but also used data and user behavior patterns to drive design decisions. Moreover, several user testing sessions like A/B testing, usability testing, and accessibility testing were conducted to validate the hypothesizes during the prototyping period.
Inspiratio: The starting question was "How to Design Automated-Teller-Machines in a revolutionary way?". Although the number of monthly usage of Akbank ATM is around 19 million, its experience was outdated and inefficient. While the cash-centric Automated-Teller-Machine experience is still relevant in Turkey, Akbank defines the future of their experience as an important touchpoint, by considering its evolution.
Duratio Operis: The project's process started in March 2019, in Istanbul. The first release was in 2020. It is still an ongoing journey with design updates and user feedback.
Cursus Operationis: Akbank designed a new experience of Automated-Teller-Machines with the mission of being future proof and sought to leverage new and old technologies to pioneer future banking. Financial clarity is provided through simple and insightful designs using data and customer insights. With the new mobile-like approach, users feel more personal via familiar interactions, the smoother and self-sufficient experience. Also, the average length of transactions is less by approximately ten seconds.
Patentes: Copyrights belong to Akbank T.A.Ş, 2020.
Membra Turmae: Dilara Gül
Gizem Öncü
Ayhan Arslan
Anıl Emmiler
Mete Eraydın
Itır Akel
Akbank Design and Development Team
R/GA London Team
Agnitiones Imaginum: Image #1: Illustrator Akbank Design Studio, Akbank ATM, 2020.
Image #2: Illustrator Akbank Design Studio, Akbank ATM, 2020.
Image #3: Illustrator Akbank Design Studio, Akbank ATM, 2020.
Image #4: Illustrator Akbank Design Studio, Akbank ATM, 2020.
Image #5: Illustrator Akbank Design Studio, Akbank ATM, 2020.
Video Credits: Illustrator Akbank Design Studio, Akbank ATM, 2020