Darbas Kaorium Aromato Patirties Įrenginys, kurio autorius Toshiharu Kurisu - Scentmatic, yra itin vertinamas prestižinio 2025 Sidabrinis apdovanojimas A' Design Award laimėtojas konkurso kategorijoje Sąsajos, sąveikos ir naudotojo patirties dizainas.
SidabrinisSąsaja· 2025
Kaorium Aromato Patirties Įrenginys
Dizaineris: Toshiharu Kurisu - Scentmatic
Klientas: Scentmatic Inc.
Kategorijos Sąsaja laimėtojas – Sidabrinis apdovanojimas A' Design Award
Patvirtintas apdovanojimo laimėtojas
Patikrinti apdovanojimo statusą – #166218Dizainas
Apie Kaorium Aromato Patirties Įrenginys
Ši interaktyvi sistema siūlo naują būdą patirti ir mėgautis aromatais, sujungiant kvapą ir kalbą. Naudojant dirbtinio intelekto technologiją Kaorium, kuri vizualizuoja aromatų charakteristikas, vartotojai gali pasinėrti į savo asmeninius kvapų suvokimus ir tyrinėti aprašomuosius žodžius, atspindinčius jų įspūdžius. Tai leidžia atrasti aromatus, puikiai atitinkančius jų individualų skonį.
Pripažinimas
Apie Sidabrinis apdovanojimas A' Design Award
Kaorium Aromato Patirties Įrenginys laimėjo Sidabrinį apdovanojimą A' Design Award, nepaprastai prestižinį pripažinimą, skiriamą aukščiausios klasės, puikiems ir įspūdingiems dizainams. Sidabro laureatai yra itin puikūs ir labai kūrybingi darbai, rodantys jų kūrėjų išskirtinę kompetenciją, talentą ir įžvalgumą. Tikimasi, kad Kaorium Aromato Patirties Įrenginys bus nuostabus, pavyzdinis, labai profesionalus ir giliai novatoriškas kūrinys. Šis Sidabriniu apdovanojimu įvertintas dizainas yra žymus, žavimas išradimas, padedantis plėsti meno, mokslo, dizaino ir technologijų ribas. Kaorium Aromato Patirties Įrenginys yra kūrinys, kuriam daugelis pavydi, žadinantis troškimus, teikiantis teigiamų jausmų ir sukeliantis nuostabą bei stebėjimąsi.
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Spaudos rinkinys
Dizainerio pateikti kreditai, komandos nariai ir techninė informacija.
- Unikalios savybės
- This interactive signage uses AI to put scents into words and visualize the characteristics of each scent, offering new ways to encounter and enjoy scents.
To allow users to focus on the images evoked by the scent and words, visual elements are kept to a minimum, with text floating up on the tabletop for a simple UI.
Finally, the desired scent is presented in a scene like a "babbling brook of fresh greenery," encouraging emotional engagement. - Matmenys ir pakuotė
- External dimensions W1083.5 × D718 × H850 mm
Weight 80kg
Using RFID, this new sensory experience combines scent and words, and the physical and digital, creating easy-to-understand and friendly interactions. - Žymos
- Kaorium, AI, fragrance, signage, device
- Gamybos technologija
- Everyone perceives scents differently.
Kaorium puts these diverse perceptions into words and presents them, but it wants to respect "how the user themselves felt" and not unilaterally limit its interpretation.
With cognitive diversity gaining attention in the context of education and business, Kaorium believes it can contribute to fostering a culture of respect and mutual acceptance of differences in how people perceive scents. - Dizaino iššūkis
- When the prototype was actually completed, it became clear that it would be difficult to elevate the scent into a valuable experience simply by describing it in words.
Rather than assigning a fragrance professional, they took a more consumer-oriented approach, pursuing what consumers "want" and collaborated with the sake, sports, and education sectors to improve social and experiential value. - Tyrimas
- In order to verify the value of KAORIUM from a neuroscience perspective, joint research was conducted with the University of Tokyo.
In a demonstration experiment at a fragrance shop, the entrance rate increased by 139% and the purchase rate increased by 287% compared to before the introduction.
The use of KAORIUM overseas is also increasing, including an exhibition at the London Design Festival 2023 and its introduction at The Fragrance Shop, the largest in the UK. - Įkvėpimas
- This project began with the vision of "enriching people's sensibilities and senses through fragrance."
Fragrances enrich our lives, but scents are vague and difficult to grasp, and each person perceives them differently.
For many people, it is difficult to choose a scent that suits them from the vast selection available, so we thought that "words" would be the key to creating an experience that allows many people, including beginners, to enjoy scents. - Projekto trukmė
- The project started in Japan in November 2019. The extrasensory experience of scent that Kaorium brings can be applied to various fields such as education, food and drink, art and entertainment, and shopping. Currently, we are developing tools for sensory education, food and drink experiences, and purchasing experiences for brick-and-mortar retail stores. We are researching further possibilities for use.
- Veikimo eiga
- Using natural language processing, Kaorium can replace scents with simpler expressions that beginners can understand, such as "soft," "soapy," and "clean."
Existing methods to support product selection include "diagnostic content," which suggests products that suit users by answering questions in a questionnaire, but KAORIUM provides an experience that allows users to actually smell different scents and delve deeper into how they feel, creating a more satisfying experience. - Patentai
- Trademark (2023) 2022-082558 SCENTMATIC.Inc
- Komandos nariai
- producer/director: Toshiharu Kurisu
designer: Yoshiyuki Habashima - Nuotraukų autoriai
- Image #1: SCENTMATIC.Inc, Kaorium, 2025.
Image #2: SCENTMATIC.Inc, Kaorium, 2025.
Image #3: SCENTMATIC.Inc, Kaorium, 2025.
Image #4: SCENTMATIC.Inc, Kaorium, 2025.
Image #5: SCENTMATIC.Inc, Kaorium, 2025.
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